The SWOT Analysis Of Steers And Mc Donlads

Lowe’s use their financial statements to show how their business strategy, operating decisions, and their transactions reflect on the outcome of being profitable or not. The financial statements are to help people determine if the company is worthy of investing in. Anyone who has an interest in a company would find the Form 10-K useful in many different ways (Bethel University, 2017).

Mc.Donalds has cruel ways of serving and getting food that is unhealthy. McDonalds is responsible for countless animal deaths. Millions of acres of land in poor countries are dedicated to getting food for McDonalds. If you eat their Mc.Chicken nuggets, you're eating 940 calories alone!

Strengths Finder 2.0 identifies my top five strengths are adaptability, restorative, individualization, communication and strategic. I must use these strengths every day in my job and my home life. These strengths are apparent in all areas of my life both at work and home.

1) Set out the main criticisms that have been leveled at Mc Donald’s in Europe. To what extent are these criticisms likely to be replicated in Asia? What differences can be predicted?

“Our purpose goes beyond what we sell. We’re using our reach to be a positive force. For our customers. Our people. Our communities. Our world.” This is what Mc Donalds has in place for their mission statement, or as they call it their “ambition”. Although on the surface it seems genuine and wholehearted, one must look beyond the words being stated and towards the actions that follow. According to Eric Schlosser, the author of Fast Food Nation, Mc Donalds does not follow said mission statement. He argues how there is a danger with fast food, yet many people are blinded by the golden arches and unaware of its harmful effects. I for one agree with Eric Schlosser, based on the findings I discovered regarding their food, employees,

Such menu offering prompts Mc Donald’s menu has been protest by many organisations that fight obesity and hence decreases Mc Donald’s popularity.

•They are the most famous and one of the few outlets available in area and footfalls are generally heavy due to these•The places are usually visited very frequently by local people, students, etcPromotion•The joints rely on word of mouth publicity•There is no promotion done through ads for these joints. The promotion at maximum is limited to local newspaperSUGGESTIONS•McDonalds could increase the number of items served on its menu. Currently there are only 6 vegetarian and 6 non-vegetarian items served on the menu. It is also evident from the survey that many people feel that the variety of menu available is average and could be improved. Some of the customers prefer something new every time they visit. These potential customers could be targeted by increasing the number of items in the menu.

Products and Services: McDonald has to continuously evolve its menu to meet the emerging customers need and to attract new customers. Currently, nutritional value has become very important for customers.

By analyzing consumer preferences and satisfaction across different areas of fast food and especially those of Wendy’s fast food stores and those in the macro fast food environment and employing proper analysis to gain an in-depth understanding into these trends, will allow for the understanding of trends in the market and to then be able to target weaker areas where Wendy’s might be lacking. The successful application of strategy to this areas could potentially lead to a number of results or a combination of, including an increase in profitability, market share and/or customer satisfaction, among others.

The mission statements of Mc Donald’s is to be the world’s best fastest service restaurant . Being the best means implement the outstanding service, quality, cleanliness and value, so that they can make every customer in every restaurant satisfied with their povided service.

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line with the existent nature of McDonald's premises and business model. Thus, it is recommendable to

Obesity is probably the most significant issue facing the McDonald’s Company today. The corporation has been severally blamed for the menace due to its wide range of junk foods. As the world’s largest fast food company, it has become a target of most health related films such as Super Size Me. This is because the public blames the company for failing to give nutritional information concerning the items on its menu (Baron, 2010).

McDonald’s is producing their own product such as burger and salads in their own kitchen and also, cooking their dish such as fries and meat patties in their own grill. The organization also used television and internet for their promotional method and transportation such as motorbike for delivery.

Steers is a quick service, burger brand and the reason behind Famous Brands group. Steers was the first restaurant group owned by Famous Brands, making it the oldest member of Famous Brands. Steers specializes in Flame Grilled burgers and has been voted Joburg’s best burger for the past 18 years as well as best chips for the past 14 years in the Leisure options Best Of Joburg Awards. The Steers burger range is dominated by 100% pure beef burgers. The food is freshly prepared in each restaurant. Steers supplies the main hamburger ingredients, including buns, patties and sauces to all its franchises through Famous Brand Services and approved suppliers. Steers has 505 restaurants