The Socio-Cultural Environment In Bangladesh

In addition, by understanding the culture and societal trends of China, it will be easier to create the most effective marketing strategy and IMC programs for this country. Also, understanding the elements of the business environment of China, such as ethical standards, management styles, formality, and other factors are essential before entering a foreign market.

There are several major factors contributing to Bangladesh’s poor growth. Some of which are, but not restricted to, limited exports,

Every country has their own values. By interviewing my International Partner Lisa Rizzo and through my own research, I investigated the experience of living in America versus the experience of living in Bangaldesh, where I am from. I chose to research the differences and similarities between wedding culture, gender discrimination, education, religion, and holidays in Bangladesh and the United States because these categories can help us to understand a county’s traditional culture.

Religion and Bangladesh have always closely connected with each other. Religion has become one of the key identities of this country. People of different religion live here together without any disputes. However importance of religion in this country is more to say. Though it follows a secular constitution, religion is given more priority than anything else.

Language: The official language of Bangladesh is Bengali, which is also the most common language spoken in the country by approximately 98% of the people. Besides Bengali, there are 38 other languages that are spoken in Bangladesh………………………Bangladesh’s population is 89.1% Muslim, 10% Hindu, 0.5% Buddhist, and 0.4% Christian, Sikhs, animists and atheists. The precise percentage of Christians, Sikhs, animists, and atheists is not clear.

Since people and customers to be specific come from different cultural backgrounds, considering and understanding the cultural background and practices of every market niche. In ensuring that the organizational activities do not conflict with the cultures of clients and that they suit the needs of the cultures, the following would be done by the organization;

America is one of the world’s superpowers. Its citizens enjoy a fairly high standard of living, and it’s melting pot for people from every corner of the globe. On the other hand, Bangladesh is a poor, densely populated country with an ethnically homogenous population. I’m lucky to say that I’ve experienced the best of both worlds, having spent the first five years of my childhood in Bangladesh, and the remainder in America. I’ve experienced the traditional way of life in Bangladesh, the ceremonies, rituals, and familial bond. But I’ve also witnessed the sexism, prejudice and corruption plaguing the country. America seems to be the opposite, but I better understand its strengths and flaws due to my time in Bangladesh.

Bangladesh is a moderate Islamic country with about 90.2 percent Muslims, 8.2 percent Hindus, and Christians and other minorities comprising the rest 2 percent.

My metal image of what I think Bangladesh is makes me sick inside because through my short research is really what Bangladesh look like and I will be taking it to the first Service Learning Meeting. I hope through my partners conversations and meetings that it will shed some light on why Bangladesh is in the condition it is in and maybe find some good things about the country. https://www.youtube.com/watch?v=a0UCeTjhSJI  This video is about how polluted parts of Dhaka (the capital of Bangladesh) are by tanneries and other sources and how workers and other people living there interact with the pollution.  The chemicals that are used in the tanning of leather are being soaked into the ground and dumped into Bangladesh’s main river polluting the river the river that already is polluted by cow shit, human shit, animal bones, and trash. Ultimately people have to endure the chemicals even if they are not tanners because they have to either fish for food or buy fish that was living inside the polluted river or they breath it in by being close to the tanneries shortening their lifespans to around 50 years

Bangladesh, officially known as the ‘People's Republic of Bangladesh’ worldwide, is a country in South Asia. It shares land borders with India and Myanmar. Bangladesh is the world's eighth most populous country with a population of 163 million (as of the year 2016) in a total area of 147, 570 square kilometers. Dhaka has been the capital city of Bangladesh since the country achieved independence in the year 1971. Bangladesh has a market-based mixed economy, is one of the Next Eleven emerging markets. Its per-capita income was US$ 1,190 in the year 2014, with a GDP of $209 billion (bdnews24.com, 21 May 2014). Bangladesh has the third-largest South Asian economy (after India and Pakistan) and the second-highest foreign-exchange reserves (after India). The Bangladeshi diaspora contributed $15.31 billion in remittances in the year 2015 (The Daily Star, 3 July 2015).

Cultural Factors. Consumer behavior is deeply influenced by cultural factors such as: buyer culture, subculture, and social class. According to Shah (2015), basically, culture is the part of every society and is the important cause of person wants and behavior. The influence of culture on buying behavior varies from country to country therefore marketers have to be very careful in analyzing the culture of different groups, regions or even countries. Each culture contains different subcultures such as religions, nationalities, geographic regions, racial groups etc. Marketers can use these groups by segmenting the market into various small portions. For example marketers can design products according to the needs of a particular geographic group.

Bangladesh has got a population of around 150 million (2011) with a life expectancy at birth of around 63 years, and an adult literacy rate of 47.5%. The recent Human Development

Marketing environment is in relation to the marketing organization, its internal environment, microenvironment, and macro-environment. In the macro- environment, we identified several forces at play – political, economic, sociocultural, technological and legal (commonly referred to as the PESTL model).

This study aims to investigate the food, agriculture and economic situation of Bangladesh in some details. Although the country faces various problems in economic progress since the independent in 1971, in the last forty five years the increase of food production, economic development and poverty reduction of the country became remarkably. Bangladesh is a densely populated developing country in the southern Asia. The Government of Bangladesh is trying efficiently to reduce poverty of the country. In Bangladesh about 20% of the populations still live below the poverty line, heavily undernourished with inadequate access to safe and nutritious food for a healthy life. The data of the study were collected through the secondary sources of the country. In Bangladesh, during 2000 to 2005, income poverty reduced from 48.9% to 40.0% and 2010 to 2016 reduced from 31.50% to 20%. An attempt has been taken here to show the ways to increase food production and economic development of the country.

The best alternative would be improve the infrastructure, and increase the price of exporting, but still lower than any other country. Bangladesh would make a larger profit and could put more money on fixed and creating the ports and roads which in return will make it easier for the buying countries. If the prices continue to stay low, the country may not have enough money for infrastructure. Bangladesh would have more money to help with the electricity outages which can also help business buy producing more and exporting more.