Superbowl Essay

The NFL was founded on September 17, 1920 and was known as the American Professional Football Association (APFA). It was renamed in 1922 as the National Football League or NFL. In 1920 there were eleven football franchises to form the first professional football league compared to the 32 teams that form the league now. The original teams are: Canton Bulldogs, Cleveland Tigers, Dayton Triangles, Akron Professionals, Rochester (N.Y.) Jeffersons, Rock Island Independents, Muncie Flyers, Decatur Staleys, Chicago Cardinals, and Hammond Pros. Jim Thorpe was elected as the league's first president. In 1970 NFL's rival league AFL merged their schedules and formed two conferences in which the AFL became AFC and NFL became NFC.

The NFL has become the most popular sport in the United States. It is watched my millions every weekend. The NFL is only growing in popularity. With new fans joining the fun every day. The NFL has faced its share of problems too. With concussions scaring away many future players, the NFL is hoping to lower the possibility of concussions in the future. Each NFL team plays a total of 16 games over a span of 17 weeks. There are two conferences in the NFL, the AFC and the NFC. There are four divisions in each conference, each with 4 teams. The playoff teams are decided by the division rankings. The winner of each division makes the playoffs, with the two best 2nd place teams making it in as a wild card.

The commercial has excellent Kairos. As Americans, the Super Bowl is the closest thing to a cultural event that we can claim. A Budweiser commercial during the Super Bowl is already going to have extreme effectiveness. Beer and football is already a perfect mixture, but they add puppies which basically demonstrates all three of the things American’s love the most. Budweiser knows exactly what they are doing while targeting the Super Bowl audience. Not only are

The popular companies showcase their best Super Bowl commercials every year. The popular brands understand the importance of their television advertisement in order to reach the public by associating their products through short stories, testimonies, and humor. This year for the 50th Super Bowl celebration, the Mini Cooper connected with their audience through Serena Williams’s story of how she overcame labels that were given to her as a professional athlete. The author of this commercial connects to the audience through pathos and in order to build credibility he uses ethos.

Just caught the tail end of the Steelers win in the Super Bowl against the Cardinals, shown on the NFL Network. It's hard to convince me that the throw from Ben and catch by Santonio Holmes is not the best ever. Especially, under the circumstances. To win the Superbowl on that play, still amazes

Cultural reinforcement, the main tool involved in captivating an audience with a video text, is what Scholes believes to be the largest factor included in this Budweiser commercial. Without the cultural background of living where we do, comprehending the plot pummeled upon us in this commercial would be impossible. Without knowledge of baseball and its rules, we wouldn't know that the umpire had made a close, yet correct call, we wouldn't know that a screaming old white man running out onto the field was commonplace; we wouldn't even know why the man who swung the stick at the ball was running towards a white bag on the edge of a dirt path lined by grass. All commercials rely on some amount of previous knowledge, this commercial is no different. Late in the commercial in question, while the manager is toasting the umpire, and the Budweiser music is playing in the background, the viewer realizes subconsciously that the umpire has "made it," that he will live happily ever after, however untrue this may be. Our culture has influenced us so much that we almost require happy endings, within a 28 second commercial we can see the entire life of a black man unfold before our eyes, and by the time the commercial is over, we know he will have a happy life. The commercial doesn't actually sell beer, it simply sells the

In 2009, arguably one of the best Super Bowl was played in Tampa, Florida. This game featured the AFC champions Steelers and the NFC champions Cardinals, in which the Steelers prevailed 27-23. As any football fan could tell you the score of this game was not a low one at all. For the cardinals to put up 23 against the Steelers number one defense was shocking. Even more stunning, was to see the Steelers offense generate enough offense to put up 27 point. The Steelers offensive game had been struggling throughout the season, but their hard hitting, alert defense made up for it. Yet, this game is no joke a tam cannot win if any part of their game is slacking. Knowing this the Steelers came out ready to play. This game wasn’t just a high scoring

Each year the SuperBowl commercials generate exceptionally high advertising revenues due to this event's ability to attract a very broad audience. Advertisers pay close attention to the demographics and psychographics of the viewers, looking for an opportunity to speak directly to their core demographic and psychographic segments with clear, compelling and emotionally stirring messages. The costs of producing and airing a SuperBowl commercial are so significant that many advertisers complete extensive tests of their concepts and multiple versions of their ads before choosing the best possible one for the expensive time slots purchased (Vranica, 2012).

Most people watch the Superbowl for the actual game,but some people actually enjoy watching the commercials more. Superbowl commercials cost millions of dollars and are made to convince millions of people to buy their product,so they have to be persuasive. Here are some ways that these commercials persuade you to buy their product or service.

In the 1960’s not only did almost every high schools have cheer squads but most colleges had squads too. NFL teams began making cheer teams in 1960’s too.The first NFL cheer team was in Texas and known as The Dallas Cowboys. It was quite vicious to make that NFL cheer team! . “There was a mother in Texas who tried to hire a hitman to kill a rival cheerleader, so her daughter could be on the squad.” In 1965 was when the first pom- poms were actually made. They were called Pom- pons not pom-Poms as they are here in 2017. Cheerleaders were pretty successful in the 1960’s. In the 1970’s and 80’s cheerleaders started getting more competitive and they added stunts and competitive

American football is one of the most popular games played and followed in United States. Many believe it to be No. 1 sport in North America and take it as religion than sports. It is dream of majority of youngster to pursue their careers in American football, as it is source of wealth and glory. To attain a successful career one has to play this game before he is 14. He has to be part of High School League, College League, and eventually National Football League (NFL).

One corporate social responsibility fear that the NFL is up against is the care of the former players who have transformed the league. The problem at hand is that former players feel that they don’t get the proper medical, emotional, and financial support they earned once they are no longer playing in the league. In July 2012 the “NFL Life Line” was created in an effort decrease the number of suicides that former players have filed against the NFL. There have also been about ten to twelve known players who have committed suicide because of symptoms from a condition called Chronic Traumatic Encephalopathy. The condition can come from too much blunt force trauma to the head.

As I was sitting in the blistering hot sun in the middle of a Monday (that i requested off of work, without pay mind you) in the stands at the Dallas Cowboys training camp to watch a scrimmage between my most beloved boys in blue and that "other " team. I looked around and saw the hundreds of other people there as well,with my exact plan in mind. To sit back and scope out the Dallas Cowboys of the 2015 season. Some of them out there proving they have earned their star. It was at that moment I realized, even though we all have the same vision for our boys we all choose to get through our season differently. Some are optimists and some are realists. Some are pessimists and some are living

Guess what else is turning 50 this year besides RMS… THE SUPER BOWL!!! Super Bowl 50 will be held in California at the Levi’s Stadium, home of the San Francisco 49ers. It will premier on Sunday February 7th 2016. The Super Bowl has frequently been the most-watched American television broadcast of the year; the four most-watched broadcasts in U.S. television history are all Super Bowls. The first ever Super Bowl winner in 1966 was the Green Bay Packers against the Kansas City Chiefs! Most football fans love the Super Bowl’s halftime shows. Katy Perry set the stakes extremely high last year. This year’s performers will have a tough time topping her act! This year performing at the halftime show

Another major business decision that Pete Rozelle made that further solidified football as America’s favorite sport was the creation of the Super Bowl, which is now the most profitable single event for NFL every year. The Super Bowl today has become something like a national holiday for the people. It is the most anticipated sporting events every year as many people look forward to the Half-Time Show as well as commercials from specific companies like Doritos and the ever popular Mt.Dew. The Super Bowl was only possible from the NFL and AFL agreeing to merge in 1966. In January 1967, the first ever Super Bowl, which at the time was known as the NFL-AFL National Championship showcased the Green Bay Packers and the Kansas City Chiefs. Although the first Super Bowl did not sell out the stadium the game managed to reach the largest television audience for a sporting event with an astonishing 65 million viewers. According to Wallace (1996), “Soon after the first championship matchup between the established N.F.L. and the upstart American Football League in 1967, the Super Bowl became one of the most watched television programs, garnering ever higher rights ' fees from the networks and escalating ticket prices (p. 1). When the two leagues officially merged in 1970 the following season started to integrate the regular season games which brought new rivalries and more profit. The NFL has had their most profitable Super Bowl with its 50th appearance which could not have been