The Success Of Tesla A Decade Ago

Tesla Motors Inc. (Tesla) was founded in 2003 by a group of engineers in Silicon Valley. Tesla has been in the business of designing and manufacturing fully electric vehicles (EVs). The company’s name came from Nikola Tesla, who influenced the design of the powertrain for their first vehicle. Tesla’s CEO is Elon Musk, he had a few goals for his company. First, was to build a sportscar. The next goal was to use that money to design and sell a more affordable car. And then use that money to design an even more affordable mass-market car. Finally in 2008, Tesla released their first electric vehicle, the convertible sportscar called the Roadster, which is now no longer available to buy. In order to raise funds for more research and development, Tesla had their initial public offering of shares in 2010 at $19 per share, under the ticker symbol TSLA. Today, Tesla stock goes for approximately $232(Market Watch, 2016). In 2012, Tesla released the Model S, which was the world’s first premium electric sedan. To date, Tesla has sold and delivered approximately 50,580 vehicles, most of which are the Model S. In 2016, Tesla has announced that they will release a new vehicle, called the Model X, which will be an electric crossover utility vehicle. In addition to vehicle sales, Tesla also develops batteries for their cars, and is in the process of building a gigafactory which is expected to produce more lithium ion batteries than all of the other manufacturers of these

Tesla Motors is a global enterprise specializing in the design, production, and marketing of electric powered vehicles founded in 2003 by the young businessman, Elon Musk. Elon is well known for co-founding paypal, and now he amazes the world again with his incredible vision of Tesla Motors, and being the main product architect. Tesla Motors appeals to the environmentally friendly market, by currently being the only company to sell a zero-emission sports car. Tesla’s fundamental motive and selling point is producing only electric vehicles, as opposed to competing companies, producing a combination hybrid, or diesel car.

Tesla Motors was founded in 2003 by a group of engineers in Silicon Valley that wanted to prove to the world that electric cars were the cars of the future (Tesla Motors, Inc, n.d.-a). The goal of Tesla Motors was to make electric vehicles that had instant torque, incredible power, and zero emission (Tesla Motors, Inc, n.d.-a). Tesla Motors engineers first began designing a powertrain sports car built around an AC induction motor, patented in 1888 by Nikola Tesla, the inventor who inspired the company’s name (Tesla Motors, Inc, n.d.-a).

Tesla Motors is an American car company named in honor of the groundbreaking electrical engineer and physicist, Nikola Tesla. The company was founded by Elon Musk, a 42 year-old Stanford drop-out and South African born billionaire, entrepreneur, and innovator in electrical engineering, space exploration, and solar power (Ener D1). Having made his first claim to fame via internet money exchange giant, PayPal, Musk would make another tidal wave via the auto industry with the high-performance class of Tesla all-electric sports cars, four doors, and SUVs. (Griffiths 42).

Tesla Motors, Inc. was founded In 2003 by Elon Musk, Martin Eberhard, Marc Tarpenning, JB Straubel and Ian Wright. The name Tesla came from the engineer and physicist Nikola Tesla. Tesla designs, develops, manufactures, sells advanced electric vehicles and electric car components In the United States and internationally. It also develops electric components and electrical systems for other automotive companies.Tesla started to get the attention of the world when they produced the first electric sports vehicle, The Roadster, based at a price of $109,000 dollars In 2008. Between the years of 2008 and 2012, Tesla sold 2,250 Roadsters. Tesla has stopped all production on the Roadster since then to focus on advancing the company to more the average consumer. Next, came the Model S, an electric luxury sedan which debuted In the United States In 2012 and Is American made In California. The Model S, base priced at $57,000 dollars, was the first of It’s kind bringing the luxury of a Mercedes-Benz and combining It with a electric battery to give you 208 to 315 battery miles without refueling or charging. The Model S Is the second-best-selling plug-in electric vehicle behind the Nissan Leaf. Tesla decided to go ahead and develop the first electric SUV, called the Model X In 2015. In march of 2016 Tesla revealed It’s next car, called the Model 3. The Model 3 Is only going to cost consumers $35,000 and Is on track to be released In 2018. Only one week after Tesla announced the Model 3,

Tesla Motors target their vehicles towards the upper middle class, where not everyone would be able to afford. Tesla is currently the only manufacturer of a zero emission sports car. While the threat of substitutes within the electric car industry Tesla faces is currently low, but due to the price premium of the product causes Tesla to face other substitutes such as gas vehicles, hybrids, mass transportation, and hydrogen vehicles. As Tesla only targets the upper middle class, environmental conservatives and those who are looking for a high end luxury car, most consumers who are price conscious would most likely choose the alternatives because of Tesla’s high price on their electric cars. Tesla faces substitute competitions from General Motors, Toyota, BMW, and Daimler AG, Nissan and Honda as some of these companies are also starting to build their own electric cars to get into the electric car business, which will increase the number of substitutes in this industry. With each every coming year more manufacturers are beginning to go towards building their own electric motor technology to enter the electric car market.

Tesla Motors Incorporated, an American company that designs, produces, and sells electric vehicles and their electric components, has become one of the fastest growing car companies in recent history. The company’s main goal was to start creating electric vehicles that were accessible and affordable to the public. Founded in 2003 and taking off successfully by 2009, Tesla Motors started selling the first mass-produced vehicle to use lithium-ion battery cells and hold a range of greater than 200 miles on just one charge. Along with building their own electric vehicle models, Tesla also builds electric powertrain components for vehicles from other automakers including cars such as the Toyota RAV4 electric vehicle. Tesla has begun to maximize

Tesla Motors was founded in 2003 by a group of engineers in Silicon Valley who wanted to prove that electric cars could be better than gasoline-powered cars. With instant torque, incredible power, and zero emissions, Tesla’s products would be cars without compromise. Each new generation would be increasingly affordable, helping the company work towards its mission: to accelerate the world’s transition to sustainable transport.

Tesla Motor is a well-known automobile company in North America, Europe, Australia, Asia and China. It has been the dream car for several environmentalist for a couple of years now. Tesla Motors was first founded in 2003 by engineers in Silicon Valley. These engineers insisted that electric cars could be the future and more effective than gasoline-powered cars. A car that is able to have instant torque, great power and zero emissions and still be environmentally friendly. In the process of creating each new generation Tesla promises it will become increasingly affordable, this would assist Tesla Motors reach its mission: “to accelerate the world’s transition to sustainable transport” (Tesla). Tesla without a doubt has become the supercar of this era. It has not reached its mission completely, however is has surpassed cars and now created a battery that has 2 kw (kilowatts) that is barely enough for car on the other hand there is another that is 7 Kw which is able to power a whole house they are both 4,000 dollars.

Though production of these vehicles is relatively more expensive, the costs of manufacturing are being decreased through the enhancement and advancement in hybrid/battery-powered automobile technology. So companies trying to transition to electric vehicle production have to invest more dollars than their usual monetary funds in conventional cars. But as the technology advances and hybrid/electric cars become more prevalent, the production and manufacturing of these vehicles won’t be a heavier burden in cost than conventional car production and manufacturing. Tesla is a car company that exhibits a company that is producing “eco-friendly” vehicles, and increases production of affordable vehicles.

The company’s goal is to completely change the internal combustion engine from gasoline powered vehicles to electric powered vehicles with increasingly affordable electric cars. The company’s CEO, Elon Musk says were are catalysing change in the industry. The tesla vehicles and the EV’s powered by tesla are fun to drive and are environment friendly thus by producing zero emissions.

Tesla Motors designs, builds, and sells luxury electric cars across the planet. Their company mission statement is to “accelerate the world’s transition to electric mobility with a full range of increasingly affordable electric cars” (Tesla site). The business has become a major marketing success story; they have payed off all debts and returned a profit in 2012. Elon Musk, a founder of Tesla Motors, created the business on a very strong product marketing plan. Their products would appeal to wealthy people who wanted the luxury and convenience of a premium car without taxing on the environment. Now that Tesla has started to rise up economically, they will start to create cheaper more affordable electric cars for the middle class people. With this, Tesla will be able to achieve their mission by implementing various features in their products such as, long range batteries, faster engines, and affordable electric cars.

So the history of Tesla can be rooted to Nikola Tesla who patent an ac motor which when Tesla were making their first car they used an ac-motor so the name the name after Nikola. The founders were Martin Eberhard and Marc Tarpenning which were engineers founded Tesla in 2003 and a year later Elon Musk became the chairman of the board when he finance with the company for 7.5 million dollars. The early years were very rough as the company need money very bad and the company had a couple of CEO but in 2008 Elon Musk finally became the CEO and by that time he has taken over he has invested 70 million dollars. There first car which was call the roadster can they only sold 2250 car in four years and they didn’t have the best track record with have the car deliver on time. In 2008 Tesla takes a loan with the US Government for 465 Million dollars but then paid back the government in May of 2013 nine year early. In 2008 they have introducing

In 2015, Tesla sold 10,045 Model S cars which was a 55% increase in sales of this car from the previous year. Considering how well the Tesla Motor company’s stocks are doing, how many expectations they are exceeding increasingly each year, the massive amount of profit annually, and the growing market of electric motor vehicles, I believe Tesla Motors will be around for quite some time and, with this information, I confirm it is a stable company. The goal of Tesla Motors is to create affordable mass market electric vehicles in an effort to reduce carbon emissions, along with water and land pollution generated by oil and gasoline, two required ingredients in the operation of ordinary motorized vehicles that control 99% of roads globally. Their goal has been achieved and continues to be achieved each year in the progressing amount of electric cars sold not only by Tesla Motors, but other motorized vehicular manufacturers that have borrows some ideas from the electric car design Tesla created. Elon Musk and the other founders of Tesla Motors wanted to enter the auto motive industry with a high-end product of which targeted affluent

Changing times and changing trends is pushing entire population towards being more environmentally sensitive in every possible area. Increasing transportation efficiencies is best solution to reduce carbon emissions which happens due to increasing use of automobiles across the globe. Electric cars promise to bring about a transportation transformation whose time has come. After early initiations of William Morrison in 1890 many big industries has failed create impact in evolution of electric cars. Tesla Motors, an American based company which is doing pioneering and revolutionary work in electric car segment. This paper explores how innovations and radical visions of Tesla Motor’s changing entire scenario for automobile industry.