The Takeover Of Cadbury By Kraft

1850 Words Mar 1st, 2016 8 Pages
Gupta and Gupta (2014:503) stated with significant change in the nature of global business competitions and with economic environment, businesses are open to varieties opportunities that includes expanding, partnering, buying or selling business. While Business are capturing realities or responding to its environment has brought grown complex not only the pressure to grow but the innovation to simply survive. For instance, with case of Kraft’s takeover of Cadbury, is it acquisition? If so or not what is the consequences of both individual and organisation level. The aims of this report to examine the overthrow of Cadbury by Kraft. Although to outline the employment values traditionally allied with Cadbury and explaining how these diverge from those associated with Kraft. Moreover, does the ownership change represents a clear and substantial change of employment and working values. Furthermore, the relationship between employees and employers has it changed, despite how the changes of culture affects its employees. In addition, what sort of impact has it brought on the character and ethic of the employees.

The Takeover (The sweet deals)

Kraft first attempt was early on September 2009 for takeover with $16.7bn cash and stock bid for Cadbury. It was rejected by Cadbury chairman Roger Carr, who said an attempt to buy Cadbury on cheap deal. (Financial Times, 9 Jan 2012) shortly after, Kraft the US food company made another a hostile bid for Cadbury the chocolate maker.…
Open Document