The Walt Disney Company

1001 Words Nov 15th, 2010 5 Pages
The Walt Disney Company

Jessica Weber

Communications for Accountants / COM/530

September 13, 2010

Deborah Elver, MBA, CPA

The Walt Disney Company Walt Disney founded the Walt Disney Company in the late 1920s in order to provide families across America and around the world with quality entertainment for every member in the family. Disney created entertainment for families in several different ways. The first being their television programs, which include animated and live movies, and animated and live television shows. The company even has their own television network called the Disney Channel. Another way that the Disney Company provides entertainment for families is their theme parks. The culture of the Walt
…show more content…
In conclusion, the Walt Disney Company provides families across America and around the world with quality entertainment for every member in the family. The culture of the Walt Disney Company includes six main values that makes Disney stand out; 1) innovation, 2) quality, 3) community, 4) storytelling, 5) optimism, and 6) decency (Culture, n.d.). Along with the culture making the Disney Company successful, the company’s ability to communicate also helps to make the successful. According to the article “Working their Magic: Disney Culture molds happy employees”, “Disney strongly believes extensive communication is key to a satisfied workforce” (2003). The way that the company handles communication plays right into the company’s culture because it helps the cast members to put their best efforts forward when it comes to innovation, quality, community, storytelling, optimism, and decency. Even though the Walt Disney Company strives to have good communication, there is always a chance for some kind of conflict to arise. Conflict of interest is one example of a conflict that can arise in the company. The Walt Disney Company can use these “conflicts” to improve communication within and among groups by using them as examples for future references.

Codes of Conduct for Directors. (n.d.). The Walt Disney Company and Affiliated Companies. Retrieved September 07, 2010, from

More about The Walt Disney Company

Open Document