The World 's Largest Chain Of Fast Food Restaurants

1912 Words Dec 8th, 2016 8 Pages
Organization Name and Background
Founded in the year 1940 in San Bernardino, California, McDonald’s Corporation, the industry pioneers of fast food restaurant chains, grew to become the world’s largest chain of hamburger fast food restaurants, with a worldwide client base of more than 58 million daily customers. Through the introduction of their “Speedee Service System” in 1948, the principles of modern fast-food restaurants arose, and saw the establishment of the present McDonald’s corporation that dates back to April 15th, 1955 with the opening of a franchise restaurant by Ray Kroc, in Des Plaines, Illinois. It was Kroc, who then purchased equity in the company and led to the worldwide expansion of the corporation.
The first McDonald’s restaurant, located at Des Plaines, Illinois saw relative success early on with its first day sales revenue totalling to $366.12 back in the year 1955. Accounting for inflation based on the consumer price index (CPI) of 1955 and current day CPI indexes, this amounts roughly to around $3,250, which would be considered a relatively moderate success for an organization that was so unique, innovative and revolutionary for its time. The company saw tremendous growth over the next decade and grew to over 700 locations by the year 1965, throughout the United States, shortly before going international in the year 1967, expanding operations to Canada and Puerto Rico as test markets, owing to their proximity.
As of today, based on 2015 data,…
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