The YWC Usa's Beauty At Any Cost

Decent Essays
In 2008, the YWCA USA developed a report, Beauty at Any Cost, which discussed the consequences of the beauty obsession on women and girls in America. This report showed that not only does this beauty obsession result in decreased levels of self-esteem, but it’s also hitting on the pocket of many American women. The YWMCA reported that $7 billion is spent each year on cosmetics (Beauty at Any Cost, 2008, p. 7). It’s evident that the cosmetic industry influences consumers in some way. This beauty obsession has created a billion dollar industry, which holds the power to shape and change women’s perceptions of beauty. Cash argues “cosmetics use and grooming behaviors, in general, function to manage and control not only social impressions but also
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