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    Most people desire to consume only what satisfies their taste buds, which is mainly foods and beverages that contain high levels of unhealthy ingredients, but they do not realize the harm it causes to their health. General Mills conducted an experiment in order to see how consumers would react when they had the option to buy healthy products or foods that tasted good: “General Mills, he said, acted responsibly to both the public and shareholders by offering products to satisfy dieters and other concerned shoppers, from low sugar to added whole grains. But most often, he said, people bought what they liked, and they liked what tasted good” (Moss 476). Companies of course need to keep their businesses running and in order to do that, they must manufacture

Profit-oriented leaders of new diet fads surely would be infuriated while reading the words of Michael Pollan in his work, Unhappy Meals—not necessarily because of his aim to disprove diet fallacies but, rather, the possible ramifications of Pollan’s words on their bank accounts. Explained in the article, the world’s understanding of diets and their effects on the human body has improved steadily—if not exponentially—throughout recent history. Here, the advocates of new diets claim the changing world and its understanding of health requires changes in diet; the human body will adapt to the new times. To counter, Pollan argues that is definitely true, but we have to be open to the idea of the death that occurs during the process.

In the article “How Junk Food Ends Obesity,” David H. Freedman, an author and writer, discusses the pros and cons that weight engages in people all around the world. Freedman’s purpose is to solve society’s issue with obesity rates increasing by pushing and pressuring more processed food industry to be healthier. He incorporates ways for customers to eat what they like, but in a healthy way. This article, in my eyes, impacts many individuals that do struggle with weight in a time in their life. Freedman originates with a plan that if he can find a way to push healthcare system to eat better, business will expand. Not only will business expand, but more people will become healthy by eating the same food but without it being processed. His plan is to create a wholesome food movement that could work better, reducing the chance of obesity rates increasing.

Michael Moss, an investigative reporter who enjoys reporting on food, wrote: “The Extraordinary Science of Addictive Junk Food” (pages 471-494). This article reports on the ways that prepackaged food, especially junk food, is being designed to fit the customers’ needs and wants, as well as being something that the body craves. Moss provides multiple accounts throughout the reading in which people who have worked for or created corporate companies design foods just so they will sell. Moss expresses his thought in a clear manner to the reader so he or she will understand that Moss worries about the growing obesity in America and places the blame on junk food corporations. Though junk food corporations have a great part in the growing obesity,

Take a gander around your local mega-mart today, and what do you see? An epidemic of food like substances taking over the supermarket shelves; an epidemic that has substituted real food for fake, shown links to obesity, and has altered our eating habits. There is, however, a solution that allows you to stick to the healthy foods you want to eat and avoid the foods you don’t.

With having true genuine intentions in eating healthy people fall into the ideas advertised by cooperation’s that their products are healthy. Food corporations protect themselves through ingredient secrecy and even through the FDA because they are not required by law to disclose their ingredients; however, the chemicals used need to be considered by the FDA to be Generally Regarded As Safe (Schlosser 25). People should take responsibility in the research of the food products they consume; therefore, allowing an individual to be wise and informed of what their really consuming. Maybe, instead of cutting corners in trying to eat healthy with false idealistic advertisement consumers should consider eating fresh fruits, vegetables, and cooking ingredients. Consumers should like the author Pollan suggested in his rules of thumb: avoid food products unfamiliar, unpronounceable ingredients, and products containing more than five ingredients (Pollan

In America’s society today, Individuals are taking the blame off of themselves and shifting it onto the food industry. The food industry does indeed put up a very tempting environment for Americans, targeting unhealthy choices, but nevertheless, it is up to the customer as to what they spend their money on. Even with attempted changes in nutrition within the food industry, most people take no interest in it. But, when someone is motivated, results of a healthier lifestyle is shown in multiple ways. Americans need to realize that dedication can overcome temptation and not only lower numbers on the scale, but better their overall

Snack foods manufacturers are already reacting introducing new health and diet products such as protein-based crisps, quinoa and kale based products. Keynote forecasts that Health will be a key

“They (Food Production Corporations) may have salt, sugar, and fat on their side, but we, ultimately, have the power to make choices. After all, we decide what to buy. We decide how much to eat.” (Moss 346). In today’s society, junk food needs no introduction as everyone enjoys the taste of junk food because it is fast, tasty, and affordable but not everyone knows what all goes into their food. Over the years the food industries have drastically changed how food is produced and manufactured. Moss reflects upon the motivations and practices by the food industries which have transformed the American food supply by the use of the three key ingredients, salt, sugar, and fat. Through Michael Moss’s use of rhetorical appeals in his book Salt, Sugar, Fat: How the Food Giants Hooked Us, he discusses the extraordinary science behind what is considered tasty food, how multinational food companies use the key ingredients, salt sugar, and fat to increase sales and how other literary elements can help create trust between the author and audience thus increasing the effect of his arguments.

Michael Moss wrote in his book “Salt Sugar Fat” the effects of our nation’s increasing choice of unhealthy eating and the effects following that decision. The book defines the actions food giants like Pepsi or Kraft perform in order for more people to come back and purchase their product. By appealing to ethos, logos, and pathos, Moss achieves his goal in presenting and persuading the readers the growing problem American people have today.

Let them eat cake" is the traditional translation of the French phrase "Qu'ils mangent de la brioche", supposedly spoken by "a great princess" upon learning that the peasants had no bread. Since brioche was a luxury bread enriched with butter and eggs, the quote would reflect the princess's disregard for the peasants, or at least a complete lack of understanding that the absence of basic food staples was due to poverty rather than a lack of supply.

Today Unilever is one of the world’s largest consumer products companies. Becel Margarine was launched in 1978 as a premium priced product, positioned as the heart healthy margarine of choice. Previously, the Becel brand had been positioned as the heart healthy margarine of choice in Europe for twenty years prior to Canadian introduction. Despite unique positioning Becel struggled for many years gaining only 8.1 percent market share by 1991. Unilever considered several options for growing the Becel brand, such as, price decreases, repositioning the product, and dramatic increases in advertising support. In 1991 Lipton devised the strategy “living a life that is young at heart”. This strategy was very successful with its current target market, 65 and above. In the butter and margarine category, butter holds fifty percent of the market. The Dairy Bureau of Canada positions butter as tasty and natural, which is conveying that margarine is processed and does not taste as good. However, that is not true, margarine is better for you than butter and does suit consumers’ tastes. In addition, the health focus of the butter and margarine market is growing. More and more competitors are positioning their product as healthy for the consumer. For example, Parmalat is a brand of butter that has just entered the margarine market to compete with Becel with the brand Lactantia.

nowadays, people do not know what they are eating. The majority of most Americans would not be able to pronounce the names of the ingredients listed on the package of the last snack food they consumed. Consumers “ignore certain critical questions about the quality and the cost of what they are sold: How fresh is it? How clean or pure is it, how free of dangerous chemicals? … When the food has been manufactured or “processed” or “precooked,” how has that affected its quality or price or nutritional value?” (Berry, 24) It is of utmost importance that we understand what the food that lines the grocery store shelves is actually

For decades the Fast-food industry has supplied Americans with tasty, comforting food, quickly and at a low cost. It was not until recently, when the health craze first hit America in the late 1980’s that the corporations developed a new approach to marketing health food products to fit their customer’s wants (Nielsen). The most common fast food chains, such as McDonalds and Subway, started advertising “healthier” food items on their menus to continue appealing to the general public. While fast food restaurants give the impression of offering healthy food, nutritionist studies show healthy alternatives are not as nutritious as advertised and can lead to possible calorie underestimation and overconsumption (Chandon 85). In order to

In 1935, GNC was a vision that David Shakarian (founder) could not have possibly imagined in his wildest dreams. At that time, David was following his dream of owning a small health food store, despite the perception that health food was a passing fad at the time. The very first store, which all GNC’s owe their credit to, was called Lackzoom and was located in Pittsburgh, Pennsylvania. Although specializing in a food that his father helped introduce in the United States (yogurt), Lackzoom also sold foods such as grains, honey, and “healthy sandwiches” (Company, 2014). After many hardships and disasters that seem insurmountable, by the 1960’s people began to embrace better nutrition as part of their lifestyle, which meant a growing demand for David’s health food