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Theories Of The BLM Movement

Decent Essays

While the BLM movement has gained a lot of support from the public, it is not widely appreciated in the domain of sports. Unfortunately, many movements can be stopped in their tracks if they are not presented in an effective manner to the correct group of people.
Applying the Theories Roth (2004) used the case of human trafficking to argue the impact these media biases play on preventing the public from knowing about these horrible acts. Without knowing about the issue, the public will not understand the significant social problem it poses “…resulting from economic inequities pervasive in society today, and the issue is unlikely to appear on the public agenda” (Roth, 2004, p. 18). There will be no outcry and social movements if no one is …show more content…

The media bias is also not going away anytime soon. If I were to continue this research, I would implement the four theories, agenda setting theory, gatekeeping theory, social movement theory, and public opinion theory, and use them to analyze different events in the news. The point would be to see what theories give stories the most ‘stickiness’ and the most headlines. However, recognizing that many important stories do not gain the attention they deserve, I will also apply the theories to those incidents to see why they did not make it to mainstream …show more content…

Social movement and public opinion theory can be applied to social injustices, like the one Jordan became a part of, in order to turn them into trending topics. This idea would work best when applied to nontraditional media.
Pulling from an idea McLeod (2009) brought up at the end of his paper, which proposed presenting conflicts in the media as courtroom trials “…with the public sitting as jury, the role of mass media should be to serve as the judge” (p. 137). The goal would be to have the media present competing viewpoints as thoroughly and accurately as possible, as well as discussing possible outcomes and who would be impacted. This idea would work best if applied to traditional media, however, it would be much more difficult to get traditional media on board because presenting ideas from all sides is not where the money

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