Theory Of Evolution And The Gradualist Paradigm View Of Incremental Change

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YourFirstName YourLastName Instructor 's Name Course Title 9 March 2015 Any Topic (writer 's Choice) Name of Student: Name of Institution: Course: Date: 1.The Punctuated Equilibrium Paradigm and the Gradualist Paradigm view of incremental change. The notion of incremented change has been viewed differently by both the Punctuated Equilibrium Paradigm and the Gradualist Paradigm. According to Gould (1978), the theory of evolution by Darwin’s is accepted by him. But he has rejected the proposition that change is a gradual and continuous process. He points out that change of the systems evolves through a periods of equilibrium, and during this process the organization’s deep structures are fundamentally altered. Incremental changes are not necessarily small changes. They can be large in terms of the resources needed and the impact on people (Nadler and Tushman, 1995). On the other hand, the Gradualist paradigm view of the incremental change is different; it states that it is a change that occurs through a continuous process of adjustment and improvement. Giving an example such as Wal-Mart, Gillette and Intel as companies that compete by continuously changing its strategies. According to the gradualist paradigm, incremental change is cumulative and, happens over time, can lead to the transformation of the deep organizational structures and reinventing itself. (Brown & Eisenhardt, 1997). The most preferred is the Gradualist paradigm. This is because the most logical

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