Tiger Woods

Due to the young age and inexperience of Tiger Woods, he has only achieved victory in 26 tournaments, of which four of those are major championships. This caliber of results is an extreme rarity, but he has still won relatively few tournaments compared to Nicklaus. Jack Nicklaus won an outstanding one hundred tournaments, which

        One man who has greatly influenced society and the game of golf, is superstar Tiger Woods.  When he joined the PGA tour people jumped on the golf bandwagon in increasing numbers.  Golf has began more popular to the American people.  People from all over the country have gained interest in the game of golf.  Stossel states that the number of golfers went up by seven percent in 1997 alone (2).  Golf has become a high source for weekend entertainment for Americans.  More than six million Americans enjoy watching golf on weekends (Stossel 2).  Not only are people watching the sport, they are reading magazines like Golf, Golf World, Golf Digest and Links.  Also for entertainment there have been movies such as Tin Cup and Happy Gilmore (Stossel 2).

It is unknown when the game of golf originated, but it is believed that people began playing in Europe during the middle ages. In the United States, golf was a sport primarily played by the wealthy individuals until tournaments began being televised. Since then, golf has grown to be a very lucrative industry with over 27 million golfers nationwide by the end of the 1990’s. “Competition in the Golf Equipment Industry,” a case study written by John E. Gamble of the University of South Alabama, is an overview of the problems currently facing major companies in the golf equipment industry: technological limitations (due to golf’s governing organizations), a decline in the number of golfers,

Tiger Woods was born with the name Eldrick Woods on December 30, 1975, in Orlando, Florida. Early on, Tiger’s parents, Earl and Kultilda Woods, introduced their only child to the sport he has come to dominate, giving him a sawed-off putter to practice with as soon as he could stand up on his own. At the age of 8, he won the first of six Optimist International Junior World Titles. After perhaps the most remarkable amateur career ever—he won the U.S. Junior Amateur Championships in 1991, 1992, and 1993, and the U.S. Amateur title in 1994, 1995, and 1996—and two years at Stanford University, where he won the NCAA title, Woods turned pro in the summer of 1996.

Looking at the market we can see that Golf Companies have suffered after the 2008 recession. However, in 2012 golf ball market was $483 million in retail sales from 17.6 million units which was 4.1% growth from 2011, showing that there has been improvement in the market performance from companies that had lower prices for golf equipment as people were willing to spend on their product. However Altius could not regain

Regardless of what other pro athletes view on the game are, golf is a very competitive and highly paid sport. Tournaments are held at different times of the year in different parts of the world by hundreds of pro golfers. These tournaments can have prize money of hundreds of thousands of dollars.

Imagine the sun bursting through the trees for the first time of the new day, the smell of freshly cut grass still potent to your nose as you tee the ball up for a round of golf in the cool mist of a spring morning. "That is what brings you back every time, the smell of the air, the coolness of the whether and the beautiful surroundings that make every shot enjoyable." (Suess, PI) This is the game of golf in its finest and most exquisite time to many people and many people it has touched in its long history. Golf is a lifestyle and not just games to people that are avid in playing. The game of golf has a history that is rich in technological advances and personal accomplishments, which through time has shown to shape

In thirteen years of golf, Tiger Woods has made over a billion dollars making him the highest paid athlete ever. He has been the highest paid athlete now for five years in a row. We all know that many people in the world watch him play every weekend and admire him, but is the amount of entertainment he provides really worth 128 million dollars a year? Tiger is only one of many professional athletes who are extremely overpaid. “People forget that sports is entertainment,” says Leonard Armato, a sports agent. Although professional athletes provide entertainment for millions of viewers around the world, they are overpaid because the millions of dollars that they make could be distributed more evenly throughout society and go to things of a

He is arguably the one individual in our lifetime that transformed his sport. With his presence, the sport of golf became popular and was no longer a ratings buster on television, and became a sport more young kids wanted to get involved in.

A matter of opinion has separated a variety of sports enthusiasts apart, due to the ongoing debate of whether golf is a sport or simply a skill. Famed golfer Arnold Palmer declared, “Golf is deceptively simple and endlessly complicated; it satisfies the soul and frustrates the intellect. It is at the same time rewarding and maddening – and it is without a doubt the greatest game mankind has ever invented. (ThinkQuest.com)” These words state what every athlete experiences and feels when he/she is turning a double play, making the game winning three point shot, or throwing a hail mary pass for a touchdown. Golfers are athletes too, they train for that big moment just like any other athlete, but

Tiger started golf at a very young age and was always much accelerated in the sport. When he was 3 years old, he attended a junior tournament and won. (tigerwoods.com) Around the age of 8, Woods had become extremely proficient at the game, even showing off his skills on television shows such as Good Morning America(biography.com). At age 11 he was undefeated in more than 30 junior tournaments and at age 16 he was the youngest to play in the PGA tournament (Britannica School). He was featured in golf magazines and accomplished many things on the golf course when he was young. (tigerwoods.com)

New golfers increased from 1.5 million to 3 million between 1988 and 1998, but most of them quit due to increased cost of playing which went up by nearly 50%, unavailability of courses and time involved in playing. The global premium equipment market declined post 1998 due to various reasons like decreased demand, Asian economic turmoil and saturation of product in the market place. To CGC’s benefit the competition on golf equipment

These quotes make it clear of Tiger Woods’ impact on the game of golf and the

With the professional endorsement by these golfers, the target market was able to see the product in action and also learn how to properly use them. With practice, these average

Last year tiger woods made 87 million dollars, to put that into perspective that’s 34800 times what George Bush makes a year and he is one of the most influential, powerful people in the world. During Mike Tyson’s match against Peter