Total Quality Management - Frito Lay

Proctor and Gamble, the developers of Olestra, performed a test and found that people eating typical amounts of Olestra-based chips don’t have significantly more gastrointestinal problems than people eating normal chips. The FDA is now reviewing this finding. Gladwell used this to point out that it’s entirely possible, right now, to make a French fry without many dangerous health concerns.

Howard Moskowitz, a food industry consultant, detailed how to increase the flavor appeal of Dr. Pepper by its consumers, with large amounts sugar. In Prego spaghetti sauce, after tomatoes, sugar was made the next greatest ingredient in amount. The classic Lay’s potato chip brand included many different flavors such as chips with salt & vinegar, salt & pepper, cheddar, and sour cream flavoring. Mr. Moss goes on to describe how Frito-Lay executives hope to develop “designer sodium,” which may decrease the sodium content of their products by a considerable

Takis, the perfect amount of spicy, crunchy, and flakiness. According to "Takis/ Detailed Statistics," more than 4,457 people become fans of Takis in one month. One article written by Tracie Lee from Seriousseats.com said "Holy sweet Jesus, it was everything I wanted out of a snack. It has the strong corn flavor that comes through on Fritos, but it's much more complex and satisfying with the addiction of sour lime and a big kick of spicy chile at the end." The very first time I tried Takis, I fell in love. I immediately wanted to finish the rest of the bag. I then continued to eat a bag every other day even though I knew it wasn't healthy. My friends and i used to argue about which chips were the best, either Hot Cheetos or Takis. Honestly Takis are some of the best chips I have ever had, just the way the chile rubs off as soon as you take a bite out of them or how you can hear the crunch while you chew, or even the knock of lime that appears after the first bite. Takis have almost everything someone could possibly want in a chip. They just have a certain taste and texture that makes

Evidently, the people who are a part of the Nutritional community are focused on living a healthy and lasting life. For example, a diet rich in fruits, vegetables, and grain products that contain dietary fiber, particularly soluble fiber, and low in saturated fat and cholesterol may reduce the risk of heart disease (Food). Whether they would like to gain, lose, or maintain their weight they refer to this label which is ultimately the deciding factor as to whether or not they will purchase/use the product.

While thousands of people across America enjoy Doritos every day, many do not know the history behind the popular chip. All the way back in the 1960s, the original snack made its debut at a Mexican restaurant in Disneyland. The restaurant Casa de Fritos fried up extra tortillas and then added seasoning to create what would later become Doritos. Alex Foods, the producer for much of the food sold at Casa de Fritos, began producing the chips regionally after Frito-Lay saw their popularity and made a deal with the company. Shortly after that Frito-Lay began producing the chips themselves because of the overwhelming popularity. In 1966, the Doritos known today were released nationwide. While many changes have occurred over the years, such as the changing the size and shape of the chip, Doritos’ popularity has stayed consistent. Frito-Lay is now worth billions of dollars and they use some of their money to produce hundreds of ads each year.

It is recommended that Frito-Lay’s (FLD) aggressively promote its current line of shelf-stable, “chip dip” products and should not enter the “vegetable dip” market until a future date.

Popchips is a chip brand who claim their chip is a healthy snack. Popchips claimed that they do not use any flavor enhancer, no added preservatives, no fake flavors, and no synthetic colors. Their product use all-natural ingredients from non-GMO sources (Faq). This particular ad created by Popchips used a bright red color that brings the audience’s eyes to attention. The ad is divided into three sections. The top section writes “less guilty, more pleasure.” Three stacks of potato chips at different height are in the middle of the page. An enormous “100 calories” laid behind the three potato chip stacks. Below each stack is the names of chip types including: fried chips, kettle style chips, and Popchips. Underneath the names are short nutrition facts of the chips. The bottom section depicts a short description of Popchips.

health claims. Why? Because a health claim of a food product is a strong indication that It 's

Government campaigns to inform people of the dangers of a high-fat diet have caused the public to recognise that they need to watch what they eat, since unhealthy foods can lead to heart disease and obesity, as well as a myriad of other health problems. This has lead to an increase in the sales of healthy substitutes for fatty foods. Muckle chips are high in fat, and although

C.R.A.: "It's made from corn, has no artificial ingredients, has the same calories as sugar and is okay to eat in moderation"

Chipotle was founded by Steve Ells in July of 1993 and in 1998 Mcdonalds was a major investor but, in 2006 they withdrew from Chipotle. Chipotle is one of the most famous fast food restaurants is the Unites States. In 2016 there was 2,250 restaurants in the U.S. alone. It is a nice, fast, and easy way to get dinner or lunch for you and your family. That’s why Chipotle is one of my favorite places to eat.

Frito-Lay is a national brand and a worldwide leader in the manufacturing and marketing of snack chips. Frito-Lay accounts for 13 percent of sales in the US snack food industry. Frito-Lay’s

product are that it has no artificial colours, flavours or preservatives (Arnott‟s 2009). Plus, it has been proved that in a recommended serve of 13 biscuits, there is only less than a teaspoon of fat

All of the ingredients were of the highest quality and freshness. To ensure this, the parent company came up rigorous standards for product uniformity and quality, which were to be met by all of their suppliers regardless of the region.

This organization began in 1940, by the brothers Richard and Maurice McDonald, in San Bernardino California. McDonald Corporation today dates its founding to the opening of a franchise restaurant by Ray Kroc, in Des Plaines Illinois, in 1955. The system of “speedy service System” in 1948 established the principals of modern fast – food restaurant.