Toyota Company Profile Essay

Toyota is a major automobile manufacturer founded in 1937 that designs, builds, manufactures, and sells automobile products that range from small passenger cars to minivans and trucks. Headquartered in Toyota city, Japan, the company has manufacturing plants in various parts of the world and sells its product in more than 170 countries. Toyota owns several brands that include Hino, Daihatsu, and Lexus. With about 334000 employees globally, the company reported a net revenue of $227 billion in 2015.

Toyota initially establish in Japan by Sakichi Toyoda. However in 1933 Toyoda company enhance into many field and one of them is automobile industry where it was named as Toyota (Toyotauk, 2013). Today, Toyota able to cross many boundaries and develop their business from plain filed to massive production firms. Toyota currently the global number 1 position after beating General Motors and Volkswagen Group on vehicle sales for 2013 (Gibbs, 2014). According to Gibbs (2014) Japanese firm recorded $9.98 million of sales in 2013. Whereas they have estimated to hit the $10 million mark in 2014. The company operates with approximately 339000 employees in 2014 (The Statistics Portal, 2014). Toyota Motors well known for their innovative

For more than 50 years, Toyota Motor Corporation has been one of the world’s leading manufacturers of motor vehicles in the United States. It was born a Japanese company in 1935 and came to America in 1957. Now headquartered in Toyota City, Japan, it employs more than 300 thousand employees globally (Toyota Motor Corporation Company Profile, 2012). In addition Toyota is a global marketing organization. It strategically operates primarily through Japan, Asia, Europe, and North America; but its vehicles are sold in more than 170 countries and regions across the globe (Toyota Motor Corporation Company Profile, 2012). The Toyota brand is traditionally defined by brand attributes such as global leadership, innovation,

Toyota is a leading company, and for over 70 years. It has been expanding business all over the world and

Toyota Motor Corporation is one of the Japanese automotive manufacturer that headquartered in Toyota, Aichi, Japan. The history of Toyota began in 1933 with the company being a division of Toyoda Automatic Loom Works devoted to the production of automobile under the direction of Kiichiro Toyoda, the founder’s son. Toyota Motor Corporation have use code of conduct, corporate social responsibility and sustainability policies for their firm daily operations.

Toyota as the world 's third car manufacturing company and the first in Japan has introduced a new era in the vehicles history.

Toyota is currently the biggest car maker in the world. Toyota’s production model has been for long the envy of Detroit’s big three and the benchmark for the auto industry. The auto market in the US has showed signs of improvement, a sign of encouragement for the company (Toyota History: Corporate and Automotive, 2011). Toyota has invested billions of dollars to develop manufacturing capabilities and supplier networks to supply those markets. Toyota has many comparative advantages over it peers: a strong operational model that generates high margins; a strong global brand synonymous for quality and a

In the vehicle and engine businesses we have achieved a top-class level of quality and productivity within the Toyota Group and are contributing to Toyota Motor Corporation's car production.

Toyota is one of the leading manufacturers of vehicles in the United States and across the globe. Toyota is ranked #55 in Forbes, World’s Biggest Public Companies, and capturing sales of 202.8 billion and a market cap of 137.8 billion as of March 2011

or decades, Toyota’s success in the marketplace has been admired by business practitioners and executives alike. The automaker is the envy of others within the automobile industry, but the company is also considered to be the symbol of excellence in business in general. The firm has been the focus of research in academia. The power of Toyota has been attributed to its two distinct core values:

Toyota Motor Corporation is one of the worlds largest vehicle manufactures. It conducts business worldwide and their vehicles are sold in more than 170 countries and regions. Kiichiro Toyoda established Toyota in 1937. Toyota also has other brands including Lexus and Scion. Last year Toyota ranked number 9 on the Global 500 list. Toyota has also been on the Global 500 list for 21 years. Since 2008, when Toyota surpassed American General Motors as the world’s largest automaker, it has remained at the top of the list. In 2014, Toyota had $18.1 billion dollars in profit and a whopping $227 billion dollars in revenue. Toyota has always been a company with a great image. They spend nearly $1 million dollars every hour on research and development. Although the company was founded in Japan, it has created over 365,000 jobs in the U.S. Toyota also ranks as a top 10 company for LGBT employees and top 50 for diversity. On top of supporting diversity and the LGBT community, they have donated $700 million dollars to non-profit organizations.

Toyota Motor Sales, U.S.A, Inc. or TMS has always proved to be a formidable force in the automobile industry. The United States first graced with TMS presence in 1957, in Hollywood, California, sold the dealership 's first car, the "Toyopet Crown," to 287 customers (Toyota, 2015). However, over the past six decades the company became a driving force in the market. TMS emphasizes on customer satisfaction. In fact in its publicly disclosed purpose, the company states, "you are what drives us," and "built for how you live" (Toyota, 2015). These statements indicate how important consumers are for the company.

Toyota Motor Corporation was founded by Kiichiro Toyoda. Its headquarters is in Japan and was established in

Toyota Motor Corporation was founded by a man named Kiichiro Toyoda in 1937. The company was a spinoff that was created from his father’s company which was named Toyota Industries. This was done so that he could manufacture automobiles. Today Toyota has more than 50 plants in over 25 countries and regions and remains the world’s largest automaker by the amount of cars sold. In 2014 Japanese company sold 10.23 million vehicles allowing them to beat out both Volkswagen and General Motors. Toyota has not always been perfect throughout their long journey. Toyota experienced a large amount of recalls within the United States. After the recalls the President of the company put a stop on the expansion and directed all focus on quality control, worker training and improved proficiency at existing plants.

Toyota is a world leading automobile manufacturer, headquartered in Japan, but selling its vehicles throughout the entire world. The company is a notable success story within the business community due to its strategy of global expansion. As the established leaders of the American automobile industry failed to adapt their offer to the changing needs of their customers, Toyota proved able to adapt its production to the new needs, creating small size and fuel efficient engines. This situation has increased the market share of the Japanese cars in the American and global market place.