Trashables . Professional Triathlete, Sally Edwards Said

Junk food refers to cheap food containing high levels of calories from sugar or fat with little fiber, protein, vitamins or minerals. People in the United States consume massive amounts of these unhealthy products everyday that are produced by big industries like Coca-Cola and McDonald’s. Investigative reporter Michael Moss argues that the food giants have hooked people with addictive foods that are harming our health. How do they do this? I strongly agree with Moss’s agreement because the food giants use schemes to advertise and market their unhealthy products to make them appear delectable. Thus, giving the viewer of the advertisement a high urgency to buy and eat the product that would eventually lead them to obesity.

In “Extraordinary Science of Addictive Junk Food” by Michael Moss is about the rising numbers of obesity in both adults and children throughout the United States. On the Evening of April 8, 1999, some of the biggest food industries CEO’s ad company presidents come together for a rare, private meeting. Discussing the emerging obesity epidemic and how they should deal with it. Big time companies food is lacking the nutrients that a person needs and is more concentrated on how to make it more desired. Keeping the customers coming for more. While the industries are gaining a profit, the customers are gaining a big belly.

Most Americans love the low cost, prepackaged, great tasting food that is convenient to buy and prepare. These prepackaged or processed foods are normally made to be faster, cheaper and usually taste great but they are loaded with bizarre, unpronounceable chemicals that, if you saw them in their pre-processed state, you would never consider putting in your mouth. Emulsifiers, preservatives, colorants, stabilizers, artificial sweeteners, texturizers and even bleach can be found in most processed foods. On average, Americans spend 90% of their food budget on these types of foods which is found to contribute to the leading causes of obesity, auto immune disease, diabetes and even cancer.

Judging from the title of David Freedman’s “How Junk Food Can End Obesity” published in The Atlantic, Freeman's audience, the upper middle class of America, conjures up an image of a crazy Freedman throwing away every piece of scientific data that shows junk food is hazardous to your health. However, this is not the case. Freedman brings to light a more compromising approach to solving America’s obesity problem. His opinion is that by manufacturing healthier fast food we can solve America’s obesity issue and that his method would be able to be established nation-wide in a cheaper, fast and more effortless way than some other methods proposed. Not all, but the majority of The Atlantic’s audience cares about

Take a gander around your local mega-mart today, and what do you see? An epidemic of food like substances taking over the supermarket shelves; an epidemic that has substituted real food for fake, shown links to obesity, and has altered our eating habits. There is, however, a solution that allows you to stick to the healthy foods you want to eat and avoid the foods you don’t.

With having true genuine intentions in eating healthy people fall into the ideas advertised by cooperation’s that their products are healthy. Food corporations protect themselves through ingredient secrecy and even through the FDA because they are not required by law to disclose their ingredients; however, the chemicals used need to be considered by the FDA to be Generally Regarded As Safe (Schlosser 25). People should take responsibility in the research of the food products they consume; therefore, allowing an individual to be wise and informed of what their really consuming. Maybe, instead of cutting corners in trying to eat healthy with false idealistic advertisement consumers should consider eating fresh fruits, vegetables, and cooking ingredients. Consumers should like the author Pollan suggested in his rules of thumb: avoid food products unfamiliar, unpronounceable ingredients, and products containing more than five ingredients (Pollan

Obesity and being overweight are very common worldwide issues around the world, especially in the U.S. There are more than 3 million cases per year. By changing your lifestyle such as diet and exercise, losing weight can seem effortless. Desirable junk/fast food or even irresistible fast food commercials can tempt you to do the unthinkable. We are all victims of this advertising war. Quick-service restaurants (QSR) generate these advertisements in hope to attract more consumers or to increase their popularity rates around town. These commercials bombard our state of mind only to convince us to buy unhealthy food for worthless money. The increase in fast food commercials in the U.S. has led to an increase in both QSR revenues and the obesity rates. Regulating commercial frequencies will lead to a decline in the obesity rate. Our country has more than enough issues that frequently affect our population. Despite these alarming cautions, the food industries with their advertiser use every available media outlet to promote and sell their products. Pushing food and drinks high in sugar is unethical and unjust. We learn to

“Although many health authorities insist that there is no such thing as junk food, consumers find it a useful term for distinguishing nourishing food from products whose chief appeal is fun, convenience, and addictive taste; ‘bet you can't eat just one’ ”(Junk Food). Americans are spending about $4.6 billion a year on potato chips, and 23.5 billion a year on candy and gum. 46 Percent of adult Americans eat out on a typical day, and one third of them choose fast food. That is because the fast food industry has slowly become one of the symbols of American culture and is spreading to other cultures as well: McDonalds has 26,000 locations in 119 countries, Pizza Hut has more than 10,000 in 86 countries, and Subway has 14,500 in 75 countries. Commercials, signs, and huge advertisements are pushing junk food at us every day; people cannot even go to the grocery store without candy bars being lined up right by the checkout. The junk food industry realizes how appealing it can be. When a person is in a rush, they can easily eat a large meal without having to make a lot of decisions, work, dress up, or get out of their car. The speed and convenience fit Americans’ pressured lifestyles. It does not fit, however, to our health and wellness. A fast food meal, such as a Burger King Double Whopper with cheese, contains 965 calories, more than double the amount of fat, and as much as 750 grams too much sodium

David H. Freedman, a consulting editor for John Hopkins and author of several books, writes in “How Junk food can End Obesity” about the dangers of ruling out Fast Food as a way to decrease obesity in society. He argues that using nutrients to gauge the healthiness of a food is an adequate way to increase health in society, and that most “healthy” foods contain a lot of unhealthy ingredients that do not promote health. He also advocates small changes of about 50-100 calories in meals to encourage people to stay on their diets and promote long-term weight loss. He also points out the severe monetary difference between health foods and fast food. He ultimately wants to promote using the forum of food in society to decrease obesity in society, rather than making the large leap from junk food to whole, natural foods.

America has been faced with the growing obesity epidemic. This is becoming very wide spread among all races and class levels due in part to the abundance of inexpensive food available and how easily people are becoming persuaded to but things they do not need. David Zinczenko published article “Don’t Blame the Eater”, Zinczenko argues that fast-food industries are not doing their job to provide clear enough nutritional information for hazardous food.

“They (Food Production Corporations) may have salt, sugar, and fat on their side, but we, ultimately, have the power to make choices. After all, we decide what to buy. We decide how much to eat.” (Moss 346). In today’s society, junk food needs no introduction as everyone enjoys the taste of junk food because it is fast, tasty, and affordable but not everyone knows what all goes into their food. Over the years the food industries have drastically changed how food is produced and manufactured. Moss reflects upon the motivations and practices by the food industries which have transformed the American food supply by the use of the three key ingredients, salt, sugar, and fat. Through Michael Moss’s use of rhetorical appeals in his book Salt, Sugar, Fat: How the Food Giants Hooked Us, he discusses the extraordinary science behind what is considered tasty food, how multinational food companies use the key ingredients, salt sugar, and fat to increase sales and how other literary elements can help create trust between the author and audience thus increasing the effect of his arguments.

This commercial essentially claims that, as victims of constant temptation, people of today’s culture and society cannot easily overcome the urge to eat unhealthily. According to the advertisement, this is due in part to the persuasive ability of the food industry, which instills an entitled, reward-seeking mindset into consumers through advertising techniques—for example, “It’s a special occasion,” or, “If you buy more, I’ll cut you a deal.” It also points out that the absence of eating control can be attributed to social influence: “I just want you to have a good time.” Even further, it shows the addictive, drug-like effect food can have on people by portraying the excessive availability of high-calorie snacks and meals and saying, “You’re in control. You can stop whenever you want—well, sorta—I mean, you gotta eat, right?” (“All You Can Eat,” 2015).

The food being advertised is extremely unhealthy and contributes to the obesity epidemic that is sweeping the nation.

For decades the Fast-food industry has supplied Americans with tasty, comforting food, quickly and at a low cost. It was not until recently, when the health craze first hit America in the late 1980’s that the corporations developed a new approach to marketing health food products to fit their customer’s wants (Nielsen). The most common fast food chains, such as McDonalds and Subway, started advertising “healthier” food items on their menus to continue appealing to the general public. While fast food restaurants give the impression of offering healthy food, nutritionist studies show healthy alternatives are not as nutritious as advertised and can lead to possible calorie underestimation and overconsumption (Chandon 85). In order to

Many times, large junk food corporations do not truly inform the consumer about the true effect of their products. Corporations often want their consumer to believe that there are certain levels of nutrients, especially in kids foods. Since children are still developing it is important that they receive the nutrients they need to grow up. However, Companies such as General Mills, and Kraft tend to exaggerate the number of vitamins, proteins, and overall nutritional benefits in their products. This affects the child’s health because then both the parent and the child are misinformed. The child will not receive any of those