Types of Business Models

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Table of Contents Page # Introduction 2 Types of Business Models 2 2.1 Business to Consumer Model 2 Business to Business Model 3 Consumer to Consumer Model 3 References 4 Appendices 5 Introduction There are different types of e-commerce business models that are being developed day by day which is restricted to the imagination of a human mind. Out of these business models, three of the most common and important business models are; business to consumer models (B2C), business to business models (B2B) and consumer to consumer business models (C2C). Types of Business Models The details of the three major types of e-commerce are explained below along with examples. Business to Consumer Model (B2C) In this business model, e-commerce enabled businesses targets online customers to fulfill their demands. Different business models that are used as business to consumer business model are: Portal, Content Provider, Transaction Broker, Market Creator, Service Provider and Community Provider. Some of the examples of business to consumer models are; Google, Walmart, CNN, etc (Laudon & Traver, 2006) In this paper the example of Google is explained. Google is a search engine which provides the facility of web searches to the consumers all around the world and that's why it is categorized as a B2C model. Google has become successful over the past fourteen years due to the usage of strong and advanced technology, unbeatable computer hardware structure and a brilliant website
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