U.S Car Rental Industry

As the gas price is rising up to 140 cents per litre in Canada, many people switch their vehicle to gasoline-electric hybrid car to gain savings from the better fuel efficiency. Many potential consumers for hybrid vehicle and hybrid vehicle owners think that the hybrid system is worth the extra penny due to better fuel economy. However, the realistic is that it has higher maintenance despite of its outstanding fuel economy figures. In fact, the hybrids cause more environmental damage than conventional petro powered vehicles and there are better alternatives. Therefore, hybrids should not be on consumers’ shopping list due to a numerous negative facts that consumers are unaware of.

We have the desire to create a new form of technology and get away from gasoline cars. Electric cars are the future in transportation and will pave the way for the auto industry in years to come. Even though we have not seen the results we need in production, costs, and technology, people are positive they will soon catch on. In this paper I will discuss the cultural considerations of the electric car. I will compare the United States use of technology with other nations around the world such as China. When comparing them, I will cover the main sources of the technology for present electric cars and also the production. I will review America’s innovation and motivation in pursuing the electric car. Based on that I will name some leading car brands

The U.S. electric passenger car industry in 2011 was described as being in its infancy, because it is still a new concept to buyers. However there are signs of growth from 2011-2015. Buyers do not consider the car because of price, travel range and vehicle size, along with other secondary concerns.

The lease versus buy decision is usually tough for many managers since these two options are profitable for the company and bear advantages. Understanding the impact of the decision to buy or lease a vehicle is quite tough for the managers. However, by applying economic reasoning which takes into consideration the qualitative and quantitative influences of each of the alternatives, it is possible to make the decision making process much easier. Leasing provides the advantage of paying only the depreciation costs for the vehicle in addition to taxes and other fees while purchase requires the buyer to pay the full value of the vehicle in addition to taxes and other fees. The typical values for purchase finance repayments and lease monthly payments show that lessees pay much less than the purchasers. The economic analysis presented shows that the lease is a more advantageous option than the purchase option when taken for a longer period of time as a result of having a shorter breakeven point for the company or organization.

Enterprise Rent-A-Car has started its operations in 1962 by establishing and successfully developing a new niche in the car renting industry. The business had strictly focused on replacing local citizens’ cars due to repairs. Later on Enterprise started to serve two additional segments, leisure & discretionally rentals and business rentals. Newly launched segments were successful; however the main focus of Enterprise continued to be the initial business stream – the Replacement Rentals. This business section takes up 78% of Enterprise’s resources, which enables the company to capture approximately 55% of the US replacement rentals market share. Yet, the total replacement Rent-A-Car

The world’s population is at a steady growth, and it’s not going to stop. More and more people are in need for transportation, and a majority of them choose private transportation over public transportation. The author of The Gas-Electric Hybrid Demystified, Sara R. Howerth, highlights the development of hybrid vehicles and their purpose in the world. Her article’s audience is pointed towards young adults, essentially students; reasons being they are the new generation, and a portion of them are entering post-secondary having to pay for school, transportation, residency, etc. The article presents a useful resource to young adults that explains the growth of an improved system of private transportation that applies to fuel efficient, cheaper, and less-polluting vehicles. The purpose of the article is to teach young adults about a product that can both help them and help the world around them.

There must continue to be popular sentiment toward the environment; the public must be aware of the electric vehicle, aware that there is a healthy alternative to the gasoline cars that are driven every day. However, adoption does not end with awareness — the public should be educated on the benefits of electric vehicles in order to fully realize the lifestyle change they must make. Wally Rippel and the Toyota Prius are champions of these findings’ success. Whether through a modern day, nationally-televised electric vehicle race or the promotion of electric vehicles in Hollywood movies, the electric car should become a popular item in modern culture, and a well-understood one for that

The automobile industry has brought the United States economic growth due to the impact that automobiles have made on society. There has been a plethora of jobs associated with the auto industry, including manufacturing, auto repairs, insurance, and the development of roads, sales, and auto parts to enhance vehicles. Cars, trucks, and SUVs’ have become a way of life for people and have made an additional economic impact by becoming the primary means of transportation for consumers to commute to and from work, vacations, and travel between destinations. Most family households live on a budget and they must make the decision of how much of their budget they can allocate to transportation costs.

Upon leaving the Navy, former decorated WWII pilot Jack Taylor founded Enterprise Rent-A-Car in 1957. Using the lessons learned from the military, he was successful in incorporating the concept of hard work and team spirit into building one of the largest car rental companies in the United States. Today in addition to renting cars, customers can also rent SUVs, minivans, moving and cargo trucks and there is an exotic car collection available in select cities. The company also offers over 250 models of used cars, trucks and SUV’s for sale complete with warranties.

In 2016, there were 17.55 million cars sold in the US and electric vehicles (EVs) made up less than 1%, accounting for 150,000 vehicles, – up from 17,500 sales in 2012. EV’s have been slow to capture market share, although their growth may allude to a tipping point in the near future.

If you listen to the car companies, hybrid cars are the best invention since sliced bread. While there are many reasons to buy a hybrid car, including a new tax incentive for US owners, it doesn 't hurt to have a good understanding of how they work. This article explores the myths, benefits and drawbacks of owning one of these new "green" vehicles. Are hybrid cars really more cost effective?

Opportunities: - for Enterprise Rent-A-Car include growing the quantity of cars accessible to the community. Not only can they increase the number of cars, but also give consumers options of new cars. Enterprise can also support energy preservation by using hybrid/fuel effective cars to their customers.

Even the “Greener” gasoline hybrid Toyota Prius can only manage 53 miles per gallon. If you are only running on gasoline, the best you can get in a vehicle is 42 miles per gallon. Yet even with the hybrid technology available today, the consumer only sees a marginal return on the upfront higher cost. The cost to replace a hybrid battery pack runs up to $7,000. This adds up to approximately zero cost savings over the life of the vehicle. This is why incentives from the government are offered and why hybrid cars and trucks only appeal to some people’s conscience and not their wallets. For example, Volkswagen’s Diesel models all range from 40-46 miles per gallon. I do not call into question that a hybrid vehicle is more fuel efficient than a non-hybrid vehicle because that is nonsense, but I do think diesel engines are superior to gasoline hybrids in fuel economy and usefulness. I intend to prove the value and affordability of the Diesel engine versus the gasoline hybrid engine.

This paper begins by analyzing the marketing environment of the GM/Chevrolet Volt and then discusses the target market for this electric extended range vehicle along with a proposed marketing strategy and recommendations.

A number of hybrid vehicles have been built and tested since 1980. Some of these vehicles have impressed analysts with their performance and low levels of exhaust and petroleum consumption. Interest in hybrid vehicles jumped in late 1993 with the announcement of funding for