U.s. Obama 's Campaign

1276 WordsDec 7, 20156 Pages
The rapid improvement of technology in the last few decades is beyond incredible; it has significantly changed the pattern of interaction among individuals. Less than fifteen years ago, carrying a cell phone that was bigger than a block would make you appear in control of the world. The same world that today asks Siri, if Donald Trump was wearing a toupee in last night’s presidential debate. To its simplicity, individuals must adjust to the latest innovations and advancements. Comparable, politicians are obligated to rethink their campaign strategy, according to the current technology and developments. In other words, Hilary Clinton’s campaign cannot and will not be the same as Bill Clinton 's. Why not? Because voter 's attention is not…show more content…
Prospective candidates that achieve financial assistance become attractive enough to the media, allowing for the presidential campaign to expand. However, the 2016 presidential election includes a surgeon, a former First Lady, and a business magnate/reality star. Gaining financial support? Not that big of a deal. Which makes obtaining positive media (or any media, at all), the primary and most critical component of the campaign. Franklin D. Roosevelt was credited the "radio" president. John F. Kennedy takes the title of the "television" president. More recently, Barack Obama created headlines as the "Internet" president. Various gatherings have declared the 2008 presidential election, the "Facebook" election. Which leads us all the way to 2015, the age of Instagram and Twitter. A time where the candidate 's stance on immigration weighs roughly as much as their position on the X-Pro filter. Social media has become an ever-growing element of the modern presidential campaign. Presently, with individuals committing to their smartphones for news and entertainment the presidential campaign instantly transforms into an added source of the social media stream. This tremendous modification is changing the approach in which politicians interact with voters, adjusting the content and altering the nature of political speech. Contrary to the grand 1960s, where a candidate 's image was the most significant element in
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