UNIT 400 UNDERSTANDING ORGANISATIONS
Having worked for a large public company for a number of years, I feel we could take on many of their operating procedures to increase profit and market share. Firstly, I will begin with a comparison of public, private and voluntary companies in the housing sector.
Moat Housing, a public sector company, provides affordable housing for people who have low deposits or are unable to obtain a 100% mortgage. They are non-profit making and any profits are re-invested in the company. They are managed by a Board of Management which consists of independent people (some may be paid) and volunteers. The board makes decisions about the work of the organisation. Members include residents, local…show more content… Only when the documents have been approved can the company start trading. If a company is comprised of between 2 and 20 people who contribute money to a business they can apply for a Deed of Partnership, which states how much money each partner has contributed, the share of profits they will receive and the rules for electing new partners. Some partners may make a financial contribution but not actually take part in the running of the business and are called ‘sleeping partners’.
By comparison, not for profit organisations, also known as social enterprises (which includes Green Pastures), provide services to local communities. They have to register with the Charities Commission and receive a charity number to trade by. They may have a financial target in the form of making money, but then put this money back into the community to support good causes. All housing organisations in England are known as Registered Providers and are regulated by the Tenant Services Authority. Social enterprises are any organisation that has business objectives other than making a profit.
I believe we should research into government incentive schemes as I believe this could be a good area in which to make profit, increase our market share and to widen our customer base.
A PESTEL analysis is a tool used to analyse and monitor the external marketing and environmental factors that have an impact on a company. Results can be