Uncertainty Reduction Theory Essay

4674 WordsSep 23, 200819 Pages
Abstract This paper deals with uncertainty reduction theory from its origin to date. Ever since uncertainty reduction theory was first created, many researchers have examined it by comparing it with other theories. Uncertainty reduction theory had been tested across different cultures in order to confirm its generalizability. It had also been applied to real life situations to examine how individuals interact in their initial encounters with strangers. In addition, researchers suggested testing uncertainty reduction theory beyond initial encounters rather than strangers. Finally, criticisms were provided for potential future studies. Introduction Uncertainty reduction theory was created by Charles Berger in 1975. This theory…show more content…
The intimacy level of communication content is inversely related to information seeking (T12) and reciprocity rate (T13) and is positively related to liking (T14) and similarity (T15). Information seeking is positively related to reciprocity rate (T16) and is negatively related to liking (T17) and similarity (T18). Reciprocity rate is inversely related to liking (T19) and similarity (T20). Similarity and liking (T21) are positively related. Uncertainty reduction theory could be applied to long-term relationships as well as initial encounter (Berger, 1979). Berger presented that uncertainty may happen on two different levels: behavioral and cognitive. He stated that reducing uncertainty in behavior increases the predicting ability of how a person will act when he/she is facing a situation. In the mean time, cognitive uncertainty affects the ability to explain the main rational reasons for that certain action. Clatterbuck (1979) tested the hypotheses derived from the axioms of uncertainty reduction theory in order to offer a means of operationalizing uncertainty in initial interactions through measures of attributional confidence. The process of reducing uncertainty is divided into two interactive processes: retroactive attribution (explanation) and proactive attribution (prediction). When individuals have adequate information which
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