Unit 40: Tour Operations Management

Gioe Melaney is the general director of Southern Toro – a subsidiary company included in the distribution system of Toron Coporation in Galveston, Taxas.

3.1 For each hotel, what is the role of technology and the role of operations

Operational planning is setting up procedures and processes at the lower level of the company in order to meet the overall goal of the company. There are different factors for each company that affects the operational plan and how it is laid out. The operational plan can also greatly influence the success of a company. There is a direct correlation between the operational plan and a company's strengths and weaknesses. The operational plan must also take into consideration the various opportunities open to the company as well as current trends and threats in the market. All of these factors are very apparent in the way Wal-Mart has set up its operational plan.

In the leisure industry there is always a need for Travel Agents to be allocatively efficient, this is because it is vital that they produce what society wants. If it was the case that certain Travel agents were not providing the holidays that consumers wanted this would simply result in holiday makers going elsewhere. This is especially the case at present because barriers to entry/exit have decreased meaning new firms are entering the market all of the time due to improved communication. This has increased competition mainly due to the internet as many travel agents and comparison websites have set up online to compare the best deals, which increases the power to the consumer as they are no longer required to visit the main four travel agents. This has resulted in a greater need for travel agents to avoid mis-allocation of their resources by decreasing the number of planes and destinations. This is because if they do not allocate their holidays to societies needs their Marginal Cost will increase above their price. Therefore increased competition leads to an increase in the need for firms to allocate resources to what society needs and ensure that they are increasing their quality and output to become allocatively efficient. We have established that increased competition will inevitably result in

Question 1: a) Learning curve equation: Y(u) = au-b u | Y(u) | Ln(u)x | Ln(Y(u))y | x2 | xy | 13 | 276 | 2.565 | 5.620 | 6.579 | 14.415 | 29 | 198 | 3.367 | 5.288 | 11.337 | 17.805 | 41 | 171 | 3.714 | 5.142 | 13.794 | 19.097 | 71 | 137 | 4.263 | 4.919 | 18.173 | 20.969 | 127 | 107 | 4.844 | 4.673 | 23.464 | 22.636 | | Sum: | 18.753 | 25.642 | 73.347 | 94.922 | x = 18.7535 = 3.751 y = 25.6425 = 5.128 m = 594.922-[18.75325.642]573.347-(18.753)2 = -0.415 c = 5.128 – (-0.415)(3.751) =

Before the 1950s, tourism was an industry which was inconsistent; hotels, transport operators, tour operators, travel agents, all have a habit of to work separately. Hotels were mainly in the business to sell bed nights. Railways and airlines were in the business to sell seats, Travel agents were selling travel and holidays. However, in each case, they tended to work very much independently.

Because of rising international competition, slower growth rates, decreased population growth, and oversupplied and mature markets, it is hard for hospitality firms to increase their market share (Tepeci, 1999). A recent example of a take-over in this sector is Bizztravel. In their own words: it could no longer compete with other tour operators. It is easy for today’s consumers to switch among different firms (Liu, 2007).

This is an individual assignment. Work submitted must adhere to the University policy on Cheating, Collusion and Plagiarism.

The efficiency relates to the right use of resources to achieve company’s goals. It is based on the inputs required to produce the outputs. It is about the completion of the work, and also leads to maximization of the profit and shareholder’s value. The efficiency can be improved by consuming less resources but present the same amount of value, and also by reducing wasting recourses so that minimum input accomplish maximum output. WHSmith PLC is focusing on continuous improvements. Efficiency improvements

Department of Tourism Management, Greek Open University, and Department of Business Administration, Athens Technological Institution, Athens, Greece

Power of buyers are high. Tour operator can be identified as the main buyer of the product .with the series of mergers and acquisitions, today few tour operators control most of the selling outlets. Further they are also In a position to centralize purchasing for the entire brand in all European countries. Eg-Kouni . A common complaint by hoteliers is that if the requested price is not given , tour operator has the ability to take the clients to another destination . Tour operators identify new destinations with low start-up cost and compete with existing destinations which are then forced to lower the price.

We listen to each other and combine our expertise to create a strong, focused and trusted group of people.

Looking for images on this tour operators sell, if holiday sales have been reduced to a destination number. Tour operators and destination may, on motion; they can increase to more investment and holiday proposal a search provider, sales person, the booking agent on the research and communication.

The tourism industry covers many different organisations that can work together and against each other in gaining a piece of the billion pound tourism pie. Airlines, travel agents, hotels, and many more businesses have a lot to offer the tourism industry, for

To highlight the internal changes enforced by service providers in the tourism industry as a result of