Unit 7 Social Media Awareness

Social media is different from more traditional marketing tactics as it offers a free platform that is easily accessible to anyone with internet access. This allows for the increase communication for organizations to foster brand awareness and often, and

In the is day and age, social media and word of mouth are the biggest advocates to reach the masses. Several methods to be

Moving forward, social media has been a major convenience and reward to virtually everyone. On an individual basis, social media allows friends and family both near and far to communicate with one another. Also, businesses are flourishing through the use of social media. Advertising has never been easier. Horn (2013) states, “Our profession, unlike any time before, is demanding we become social media (…) experts” (1). Horn (2013) also states, “More than half of reporters (55 percent) use Twitter and Facebook to source stories” (1). Social media has greatly benefited business life and personal life.

With social media, such as “Twitter” or “Instagram,” it keeps everyone informed and help them stay up to date with the events in the world they are living in. Some might suggest that we have other ways of keeping up to date, newspapers for example, but by the time the paper arrives at your doorsteps, the news is already dated. As Carr has mentioned “ The Net provides a high-speed system for delivering responses and rewards.” It keeps you informed with events that are currently happening at that exact moment. Looking up information is easier and more convenient as well.

Some people don’t get so much attention at home or don’t have someone they can talk too, so they feel the only way to get the attention is to post everything that goes wrong in their life. Half of the time they want to promote themselves to get somewhere in life to get known by other people and networking. According to Andrew Santella, do texts, emails and social media exchanges offer the potential of strengthen social media because you have to be activate and post videos, pictures, and flyers all

Social media has taken over the modern day world. It has helped us to communicate,

But doing that with social media will just result in missing out on new revenue channels, decrease of your ability to improve brand equity, and not being able to grasp your fan’s behavioral insights.

Social media has been a huge way that companies get people to buy things or donate money. Social media can have huge impacts on people by showing the things that are going wrong; like how the elephants are dying by poachers. If people don't help the elephants they can become extinct and they will not be around any more. The way social media knows me is by knowing what kind of things that can catch my attention, they do this by showing my things that I can buy to donate to this charity. Ivory Ella catches my attention by showing me how the elephants are dying in the wild by poaching. A way that social media catches people's attention is by the way they can catch the reader's attention by the things that are going wrong. Most people know that the charities need help, but social media makes people want to donate to this charity. With social media doing this it will make people know that this organization need help to raise money. For example the social media sites may give you shirts or pictures to show that you have donated money to that charity. Some other social media sites try to get people more involved in

Social media gives you the amazing potential of finding your target market and sell directly to them in a mutually satisfying relationship. Social media is also a great place to watch and learn from your competition and your industry.

Start by building upon your current network of colleagues, friends and peers. Next, do a search for other people in the same industry as you. When you build a large network of likeminded individuals it will help support your profile and give you ideas that you can use to engage with patients on social media. You call also share and discuss information with other chiropractors and

Active communication is also needed for maintaining engagement. Newsletters, blogs and social channels would help you connect effectively with your patients. 41% of people say that the use of social media would affect their choice when selecting a doctor.

On a positive note, social media sites such Facebook, Instagram and Twitter are turning into a common source of alternative news and national news for people that use the Internet. Some sites like Twitter are known for being ahead of traditional media when it comes to breaking news. If you use social media well you can create many necessary changes in society. Twitter for example, you can easily start a change and gain a lot of attention, if you are frequently online and constantly update your feed to spread awareness. When using Twitter to create social change you have to interact with your followers a lot, ask them for their thoughts, share your reaction and thoughts on relevant news, try and fit with the use of hashtags to get things trending that way it will be seen by many, post or repost different links and retweet other tweets as well. Discuss things with your followers, spark conversations with them, and build relationships with your followers. These networks

Social Media Reports: Social media reports showed that engagements activities increased which was attributed to CEO’s birthday celebration. Ken gave the SM statistics to include 12, 800 FB followers, twitter followers of 2767; and followers on Instagram 3700 with Uncle Ebo’s Facebook amassing 97,079 followers. The last week’s Encore statistics indicated that the streaming reached a total of 65,889 people, 9,237 views; 376 reactions; 288 comments; 187 people shares with peak view reaching 326. Also, 147 people watched on YouTube; and 55 Periscope (Twitter) viewership. On the other hand, engagements on Instagram and Corporate website have been slow because the lack of recent post and unfinished update from Websoft respectively.

“Social networks are successful because they offer widespread participation, but at the same time, they open their users up to unnecessarily dangerous exposure.” (Herring, Mark Y.. Social Media and the Good Life: Do They Connect? Jefferson NC: McFarland, 2015. ProQuest ebrary. Web. 10 September 2016.). Social media (sometimes defined as social network/networks) can be used to promote your ideas. Promoting your ideas through social media is a great way your voice to be heard by millions of other users using the same social media you use every day. Promoting may get you discovered by celebrities/authors/people who are looking for good marketing. However, some ideas/opinions you choose to express may cause an uproar of cyberbullying and may cause negative attention to be directed towards you, which nobody wants to deal with. Communication is also a great advantage that social media

Social media is out there to help us every day. People can use it to research nearly everything, for example things like communication and even business marketing. There are many channels of social media. A few examples are Facebook, Twitter, LinkedIn, and YouTube, just to name a few of the popular ones.