Url Is An Acronym For Uniform Resource Locator And Is A Reference ( An Address )

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URL is an acronym for Uniform Resource Locator and is a reference (an address) to a resource on the Internet. A URL is the fundamental network identification for any resource connected to the web. It 's often easiest, although not entirely accurate, to think of a URL as the name of a file on the World Wide Web because most URLs refer to a file on some machine on the network. However, remember that URLs also can point to other resources on the network, such as database queries and command output. Most people realize that a space is not allowed in a URL. However, it is also important to realize as the URL string can only contain alphanumeric characters and “!$-_+* '()”. Any other characters that are required in the URL must be encoded. For analysts, there are two key reasons that a solid grasp of URLs matter-Web analytics tools, Google Analytics, Adobe/Omniture Site catalyst, Core metrics, Web trends, and the like all pack a wheelbarrow’s worth of data into a customized URL every time a user takes a tracked action; you can see a 4-minute video on that subject or read a much more detailed explanation as to the mechanics of that process. Pages on the site-some web analytics platforms use the URL as the core means for reporting “Pages” data some don’t either way, understanding the different components of a URL and how that affects the data feeding into your analytics tool. Although each URL is a single string of numbers, letters, and

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