A. Identify the company’s vision, mission and strategic objectives
Vision statement: * Be committed to our business and improve benefits to our customers as wireless product technology changes. * Implement greater exposure through expanding, customer referrals, and innovative marketing. * Continue to grow in our market while ensuring sustained profitability. * Lead the market in customer satisfaction by meeting their wireless needs and exceeding their expectation.
Mission statement:
“As a leader in communications, Verizon's mission is to enable people and businesses to communicate with each other. We are also committed to providing full and open communication with our customers, employees and investors”
“We pledge to
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In its 2012 annual report the company states “innovation in networks is the foundation for growth across the whole industry.” Therefore, Verizon has not only developed strong partnerships aimed at enhancing services; the company has also expanded into the digital healthcare industry, reduced reliance on energy usage, and will continue to expand vertically to other industries where their technologies can influence social change.
Through this idea of “growth” and collaboration with other industries to provide optimal service, Verizon has expanded its products and services in the following areas: * Advanced Wireless Technology * Fiber-Optic Quality for the Consumer Home * Expansive High-Speed Global Connectivity * World-Class Cloud Data Centers * Transforming Healthcare * Transforming Energy Usage * Improve Educational Standards * Increase Sustainability by Minimizing Environmental Impact
Implementing Verizon’s strategy requires significant capital investment in all sectors of the business to remain ahead of the competition through technological advancements, better services, and partnerships with firms in other industries. http://www.annualreports.com/Company/2333 From a business-level strategy, Verizon Wireless is the leader in customer service, according to consumer reports, with an overall satisfaction score of more than 72 percent.
Verizon has gone through many changes in the last few years. The communication industry is extremely competitive and this company would not have had a chance of forming at all, except for the government ordered breakup of AT&T in 1984. Their targeted areas of communication are cellular, paging and PCS services for corporate and individual customers. They have been trying to expand their business for corporate local goods and services.
- Processes - In many ways, Verizon is still three companies (Bell Atlantic, Nynex, and GTE). Although Verizon has consolidated and standardized some of their processes, there is still a lot of room for improvement.
Verizon Wireless is a big time cell phone company in which for years now, has been widely regarded as the top of competition. Which include companies such as at&t, sprint, and T-Mobile. While there are many other companies these are seen as the tops of competition in regards to others. Verizon in many of its commercials use a variety of rhetorical tactics to persuade you to believe they are truly the best in service. These tactics include providing coverage maps, using colorful balls in which compare between the four companies, and using written text stating facts about their coverage and overall service. While verizon may be the top in service all around I do believe some things are a little stretched.
Verizon Wireless is a big time cell phone company, in which for years now has been widely regarded as the top of competition which include companies such as at&t, sprint, and T-Mobile. While there are many other companies these are seen as the tops of competition in regards to others so to speak. verizon in many of its commercials use a variety of rhetorical tactics to persuade you to believe they are truly the best in service. These tactics include providing coverage maps, using colorful balls in which compare between the four companies, and using written text stating facts about their coverage and overall service. While verizon may be the top in service all around I do believe some things are a little stretched.
Verizon Wireless, officially incorporated as Verizon Communications Inc., is a company that provides communication, information, and entertainment products and services. Its consumer base consists of the general public, as well as businesses and governments. Its business operations can be divided into parts, which are Verizon Wireless and Wireline, though Verizon doesn't advertise its Wireline business by name. Instead, Wireline is advertised to the public as part of Verizon Wireless' services. Some of the services that they provide are phone equipment sales, wireless voice and data services, broadband internet access, network access, internet protocol network services, and various on-demand video streaming. Now providing services in over
Verizon Communications Inc. is a provider of communications services with for operating segments: Domestic Telecom, Domestic Wireless, information Services and International.
Verizon cares what customers are thinking and real puts more efforts on improving customer service.
As the telecommunications industry in the United States consolidated and regional ‘Baby Bells’ began to amalgamate, Bell Atlantic, GTE, and Vodafone AirTouch merged in 2000 to form the nation’s largest wireless company, Verizon Wireless (Verizon, 2013). After establishing its headquarters in Basking Ridge, New Jersey, Verizon Wireless launched its foundational strategy of differentiating itself from the competition by building and maintaining a superior network and delivering an exceptional customer experience through its products and services (Strigl & Swiatek, 2011). As a result, Verizon established itself as the recognized industry leader in wireless and has maintained its network advantage by being the first wireless company in the United
Verizon is a major telecommunication provider in the United States. The company is the market leader, with $110 billion revenue and $2.4 billion in profit (MSN Moneycentral, 2012). Verizon has steady revenue streams that are largely based on a subscription model. It has several business segments, including wireless (63.3% of revenues) and wireline (36.7%) (2011 Verizon Annual Report). Most of this report will therefore focus on the wireless business, not only because this is the largest business that the company operates but because it is a rapidly growing and evolving business as well, a function of the rapid pace of smartphone adoption in America.
As a leading corporation in wireless technology; Verizon stands out from the rest in the way everyone focuses on shareholder value. The interesting thing I found in my reading of the case study and research is they maximize employee training to develop customer service that builds value. This value or customer equity links shareholders to a well-trained customer service staff (Schulze & Skiera, 2012). Verizon has found strategic strategies that effectively link staff training to business goals and cascade them down to the individual business units. This effective use of goal setting has led Verizon Wireless to a place in the Top 10 over the last six years as well as the number one spot on the Training Top 125 in 2012 (Freifield S., 2012). Verizon’s
1. Mission, vision, and primary stakeholders Verizon's corporate mission statement is published in the introduction to the 2010 report, "to enable people and businesses to communicate with each other. We are also committed to providing full and open communication with our customers, employees and investors" (Verizon, 2011a, p. i.). This conveniently outlines the primary stakeholders, with customers owning the service delivered through contracts they commit to, employees obviously having a stake in compensation, benefits and retirement, and investors including institutions as well as individuals. Other stakeholders include the general public who benefit from corporate giving and responsibility, and the suppliers and distributors, their shareholders and employees who earn profit and wages generated directly and indirectly as part of the Verizon value chain, and perhaps the taxpayers who enjoy public services from direct and indirect (capital gains) taxes thereby.
Verizon wireless is a joint venture between U.S. based Verizon communication and U.K. multinational giant
When it comes to Verizon’s team analysis their overall vision as well as mission is all revolved around different comprehensive assessments that mostly as all based on teamwork. In order to make sales at the end of the day and have provided customer satisfaction different demands are put into play and the main ones focus on the team’s different skills as well as their knowledge and ability to perform different sale tasks and most importantly team’s attitude. Verizon is very big when it comes to team analysis because it has become a mission of the organization to be able to always have great strong teams working for the company and its organization because it allows the business at the end create different structures that at the end concludes
Verizon Communications is not able to achieve its objective of becoming the market leader in delivering innovative, integrated communications solutions to its customers (management).
The Verizon Communication Company deals with the sale of products like mobile and fixed telephone and offers broadband wireless internet services in America. It was founded in 1984 as Bell Atlantic and later changed the name to Verizon Company after merging with GTE in 2000 (Sbeit, 2008).