VICTORIA CHEMICALS plc (A) The Merseyside Project Presented by Group 2 : Aldy Rifianto, Dedy Mardianto Floriana Nataly, Hiralalitya Lextro Kristiano Concorda Natallia Winata, Wita Puspadilla Yosua Bangun THE MERSEYSIDE PROJECT SUMMARY PROBLEM IDENTIFICATION ALTERNATIVE SOLUTION RECOMENDATION SUMMARY • Victoria Chemicals, a major competitor in the Worldwide chemicals industry, was a leading producer of polypropylene, a polymer used in an extremely wide variety of products SUMMARY Victoria Chemicals
Group Paper Analysis, Team 4 4/22/2010 Victoria Chemicals (B) Group Case Study Introduction Victoria Chemicals’ Intermediate Chemicals Group (ICG) is evaluating two mutually exclusive proposals on their capital expenditures. The Liverpool and Rotterdam plants have compiled separate proposals. Each proposal had the potential to increase the polypropylene output by 7 percent for their plant respectively. Victoria Chemicals could not view a 14 percent increase companywide being feasible,
Case 22: Victoria Chemicals The Merseyside Project Table of Contents Executive Summary 3 Problem Statement 3 Key Decision Criteria 4-5 Data Analysis 5-6 Alternatives Analysis 6-7 Recommendations 8 Action and Implementation Plan 8-9 Exhibits 10 References 11 Executive Summary Victoria Chemicals is a major competitor in the worldwide chemicals industry. They are a leading producer of polypropylene, which is a polymer used in products such as: medical products and carpet fibers.
recommendation about the Merseyside Project with you. Your DCF analysis is excellent and helpful. However, I have to make some changes to it. The memo will be divided into 6 parts. Suggestions for Merseyside project: P1 What should change in the DCF analysis and why: P1-P3 Other important issues: P3-P4 Evaluation of each investment Criteria: P4-P5 Ultimate recommendation and forward looking: P5-P6 Revised DCF analysis: Appendix Changes to capital project? Since reviewing and discussing
include contributions such as the following: 1. Relevancy to the discussion; 2. Critical argument (critical implies analytical thought) about relevancy; 3. Discussion leading to further interaction of class; 4. Willingness to explore solutions that are not safe (meaning obvious) based on good analysis. Final case analysis 30% Please note that there is no numerical scale attached to the letter grades assigned at the end of the Semester. The following number ranges will approximately
organisations are managing strategic issues. The case studies which follow allow the reader to extend this linking of theory and practice further by analysing the strategic issues of speciﬁc organisations in much greater depth – and often providing ‘solutions’ to some of the problems or difﬁculties identiﬁed in the case. There