Virgin Atlantic Airline Current Status

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Virgin Atlantic Airline Current Status Today Virgin Atlantic finds itself in a year of change. With a new CEO at the helm, new aircraft arriving in the fall of 2014, and a new partnership, major changes are underway. 2013 saw pay freezes for personnel, eliminating a layer of management, redesign of food trays, and other cost cutting measures. The trend for 2014 has been to keep tightening the financial belt and reign in the high cost draining the company’s revenue. The implementation of the new routes with Delta should support the financial turnaround and help make Virgin Atlantic profitable again. Changes in Virgin Atlantic’s operations are already starting. Preparations for the new flight schedule is in the works. Delta has collocated its Heathrow operations with Virgin Atlantic in Terminal 3 for all flights to Boston, New York, and Seattle to facilitate transfers between the two airlines (Virgin Atlantic, 2014). Virgin Atlantic has opened up its Upper Class offering at Heathrow, to Delta’s Business Elite, SkyMiles Diamond and Platinum Medallion members. This also includes access to the Private Security Channel, London Heathrow Clubhouse and Revivals lounge (Virgin Atlantic, 2014). October 26, 2014 will be the launch of Virgin Atlantic flights from Heathrow airport in London to Hartsfield-Jackson International Airport in Atlanta. The airline will take over one of three Delta flights and in return, Delta will operate one of two Virgin Atlantic flights from
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