Vision And Impact Of Mergers In Business Communication : Verizon Wireless

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Bell Atlantic Mobile changed its name in 198 to Verizon Wireless, creating one of the largest mergers in business history. Verizon Wireless has had some struggle with globalization but it has become a major player when it comes to technology. Evaluate the vision and mission statements of Verizon Wireless and the impacts of stakeholders are just a few things that will be discussed in this report. On July 27, 1998, New York City based Bell Atlantic and GTE merged to become one of the largest telecommunications company. It was one of the largest business deals in the United States in business history. GTE was one of the largest telecommunications during this time with revenue exceeding $25 billion, servicing the United States, Canada and Dominican Republic with affiliates throughout Canada, Puerto Rico and Venezuela. While Bell Atlantic mobile was much greater with over $33 billon. Together they were valued at over $52 billion and service over 100 million wireless customers. In 1999, Vodafone and Verizon Wireless combine companies in a joint venture. In September 2013, Verizon Communications acquired Verizon Wireless. Verizon Communications is headquartered at 1095 Avenue of the Americas, New York, NY 10036. In this report, I will discuss globalization & technology, SWOT, industrial organization model and achieving above-average returns. SWOT Analysis Verizon has stability and great business growth. Verizon strengths are part of its internal strategic factors which enables it to remain a major player in the game of telecommunications. The following are some of strategic factors: 1. Strong brand image 2. High economic of scale 3. High quality of service The brand image and quality of service, indicates its capabilities and a competitive advantage. Verizon also has some internal weaknesses as well, like: 1. Low diversification 2. High cost of infrastructure 3. Inability to compete based on price Due to the higher infrastructure that Verizon offers, it loses its inability to compete with lower prices like its competitors. There are some external factors that Verizon could help Verizon propel to being even bigger than what they already are. Factors like global growth and expansion, business

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