Vision, Goals, Values

The winery industry can be categorized into red and white wine segments. The red wine segment, measured by tonnage of varietals crushed, has grown at a compounded annual rate of 4.7% for 10 years from 1989 to 1998, and a year over year growth rate of 8.2% from 1998 to 1999. Judging by the strong growth rate experienced in the red wine segment, it is reasonable to conclude that the red wine segment is in the growth phase of the life cycle model. In addition, production of red wine varietals which are relatively unknown such as syrah and sangiovese nearly doubled in a year from 1998 to 1999. The white wine segment, however, is at the mature phase of its life cycle as the segment shrunk slightly by 0.42% from 1998 to 1999. Overall, the industry is still at the growth stage lead by growth in the red wine segment.

Wine has several critical components, which create its complex aroma and flavour profile, that oxidise with air. The main oxidisable compounds in wine are phenolics, which include wine pigments. Phenolics or a phenol molecule has a benzene ring structure with a hydroxyl or alcohol functional group (OH) – directly bonded to the benzene ring.

Some of the numerous antioxidants included in red wine are Anthocyanins, flavonols, catechins, flavonoids,resveratrol. “During the last two decades, several epidemiological studies have shown that moderate consumption of red wine may contribute to a reduction in the mortality rate due to cardiovascular diseases.” (El Rayess 3). This is completely contradictory to the argument that alcohol has no benefits, when in fact it can possibly reduce heart disease and cancers. This data further stresses the fact that the government should be more concerned with the health risks of cigarettes and tobacco because statistics support the idea that alcohol is relatively safer for

Alcohol has proven health benefits including heart health, reduction in risk of diabetes, and bone health. Alcohol has strange property of being a neuroprotective and potent antioxidant. A glass of wine is good the heart, ten glasses of wine are good for the soul. Alcohol has

The wines that they sell include wine, micro brewed and imported beers, coffee, tea and bottled water. The wine assortment is moderately priced premium wines that are not readily available at a neighborhood wine or grocery store. The staffs are trained and can help with the different wines as to what the consumer is looking for with the budget they are working with. The company routinely shops a variety of retailers to ensure that its products are competitively priced. (Cost Plus World Market)

North Georgia is an area in which grapes are grown for wine making that is rich in a number of elements that make the region one that develops good quality wine. Though not quite as large as other regions in the United States, there are a number of elements unique to Georgia that in turn helps these grape growers develop wines with unique flavor characteristics. This paper will address many of those elements, as well as various techniques used for grape growing, diseases grape growers have to battle, the benefits to viticulture in this region, among a number of other components. The goal of this paper is to help with an expansion of knowledge of the components explored about what it means to grow grapes for winemaking in North Georgia.

To complement these outstanding facilities, the Sales & Marketing Strategy is designed to ensure that award-winning Watershed Premium Wines reach the most discerning consumer.

If you thoroughly enjoy a nice glass of wine, you may already be prepared to sign up for this type of diet. However, red wine is only to be consumed in moderation with this diet. The rationale behind red wine involves the healthy anti-oxidants it provides. If you choose to enjoy red wine, make sure it only happens moderately.

Scientists have touted the health benefits of red wine for years. Now, a study from the University of Alberta has the exercise world buzzing too.

Enjoying a good wine these days can be a daunting challenge. There are some terrific wine inventories popping up in our local grocery stores across the country. The more these wine inventories amass at some of the super shopping centers, the larger number of amateur wine consuirs there will be with questions of which wine to serve with particular meals.

Nearly all wine goes great with cheese, for instance, which is why you usually see wine and cheese sold in the same locations in stores. Nevertheless, some wines don't go very well with certain foods. You can sample them to see which ones go with certain foods, which is very fun, or you can find a list that teaches you proper wine food pairing.

Benefits of Wine Aeration Hello everyone! I’m excited to be speaking to you today about my absolute favorite alcoholic beverage… red wine! I’m here to share information about some of the unknown benefits of wine aeration. Aerating certain varietals of red wine reduces ethanol and sulfite content, helps to remove sediment, and enhances flavor profile, texture, and aromas (Smith, 2015). I have drink many, many bottles of red wine, and there are significant differences to aerated wine.

This industry has seen very limited growth since 1986. Based on Exhibit 4 (C-271, the total wine consumption in the US) and Exhibit 5 (C-271, per capita wine consumption in the US) the wine industry is in the maturity stage. It could

There is also growing integration across products. In particular, wine marketers are being bought up by other sectors of the industry, at the same time that wine is beginning to catch up in the development of global brand identities and distribution systems. As a California wine consultant recently remarked, ‘The wine business is no longer a production-driven business as it has been traditionally; it’s fast becoming a marketing-driven business’ [2]. Among the 10 largest global wine marketers, at least three have significant holdings in beer and/or spirits. The world’s largest wine maker, US-based Constellation Brands, also markets both beer and spirits. Globally, informal or ‘unrecorded’ production, trade and sale of alcohol is substantial, amounting to at least two-thirds of alcohol consumption in the Indian subcontinent, approximately half of consumption in Africa and a third of consumption in Eastern Europe and Latin America [3]. According to the alcohol industry-funded

Nowadays, in the “Old World” countries of Europe, where the bulk of the volume is still produced, this is of great concern. However, consumers, especially younger drinkers, prefer the high quality wine from famous brands which are imported into Europe by the “New World” player, and the growth rate is at average10% per