Vodafone Strategy

1355 WordsOct 5, 20106 Pages
Task 01 In this case of strategy formulation for a selected organization, I have selected Vodafone Group PLC which is the world 's leading mobile telecommunications company, with a significant presence in Europe, the Middle East, Africa, Asia Pacific and the United States through the Company 's subsidiary undertakings, joint ventures, associated undertakings and investments. At 30 June 2010, based on the registered customers of mobile telecommunications ventures in which it had ownership interests at that date, the Group had 347 million customers, excluding paging customers, calculated on a proportionate basis in accordance with the Company 's percentage interest in the seventures. The current mobile market competition is very tight so…show more content…
That is the general environment relates to PEST factors in the environment affecting all organaizatins. * Political – Legal factors * Economic factors * Social and cutural factors * Technological Factors Political – Legal factors The political environment is not simply limited to legal factors. Existing Government policy affects the whole economy, and governments are responsible for enforcing and creating a stable framework in which business can be done. The recent time 2009/10, we were able to see that government power has changed and the economy recession. Political risk in a decision is the risk that politoical factors will invalidate the strategy and perhaps severly damage the firm. Legal factors affect the particular industries such as telecommunication, electricity, gas and other services subject to regulators who have influence over market access, competition and pricing policy. Economic factors It is very important because it influences at both level national and international level because the world economy decides the national economy. The recent economimc recession is the best example for it. And also, othe economic factors such as economy growth, inflation, exchange rate, overseas market, capital flows and trade, telecommunication local trend, interest and tax rate, business cycle and government spending are influencing the industry. Social and cultural factors The

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