Wal-Mart: Strategic Management

11571 Words Jul 2nd, 2011 47 Pages
Wal-Mart: Strategic Management
An in depth analysis of Wal-Mart and its global strategic management and electronic distribution
Analysis for Business Policy: Strategic Management. Instructor: Dr. M. Reitzel, DeVry University, February 2007, Austin, TX. Members of the Team: Marcus Bedford Jon Cable Wayne Oulicky Constince Sanchez

Table of Contents:
Executive Summary.……………………………………………………………….2 Problem Statement ………………………………………………………………...2 Situational Description and Strategic Analyses …………………………………...3 Strategic Analysis Overview & History.……………………………………………..3 External Environment.……………………………………………6 Internal Environment.…………………………………………….6 Intellectual Assets.……………………………………………......9 Strategic Formulation Business Level
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Wal-Mart needs to regain that perspective in order to propel itself into the future of success. Their corporate tactics of making money and reducing costs incurred by employee benefits needs to be readdressed and realigned with the views of Sam Walton.

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Situational Description and Strategic Analyses
Through continual research and readings Team Wal-Mart has gained a better understanding and perspective of America’s fascination with Wal-Mart. Despite the constant barrage of negative press relating to its handling of labor issues, employee benefits, vendor practices and customer service, the retailer is able to thrive. Wal-Martfacts.com brings an enlightening perspective on Wal-Mart views and how they and the public perceive its pitfalls. First, we are going to examine the history of the company. Where did Sam Walton get the idea to come up with a retail store like Wal-Mart? Did he actually expect to be as large of the retailer as it is now? Our team wanted to better understand where Wal-Mart is with its corporate level strategy, business level strategy, strategic formulation and it own views on its implementation. W We will further explore some alternative solutions and make recommendations as to where the public views the company in regards to the topics of discussion, and where our team’s views, and its perceptions of where they are today in how well it is
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