Wal Mart 's Forces Structure Essay

Wal-Mart is a brand that is well known around the world, especially in the USA. It has gradually developed into the largest retailer in the world. Wal-Mart’s globalization efforts have been happening rapidly. But have they been successful in all aspects of their international expansion or not? This is the main thought that is going to be discussed in this essay. The questions I will be looking at are based on a case called “Wal-Mart takes on the world” from the book of International Business The Challenge of Global Competition eleventh edition – Ball, McCulloch, Geringer, Minor, and McNett. Questions are the following:

Retail super-giant Wal-Mart has fought its way to becoming the world's largest company. Wal-Mart’s legendary supply chain technology has allowed them to break the three-day barrier that some economists in the eighties felt that it was unbreakable. In other words, Wal-Mart is often able to replenish items on the Wal-Mart shelf in less than three days – not from the central warehouse to the shelf, but from the manufacturer to the shelf. With quick and reliable 2-day turn around, Wal-Mart is able to maintain lower levels of inventory and still meet customer demand. These lower inventory levels result in either a reduced floor plan with lower carrying costs and lower interest expense – or a greater diversity of products on the store shelves.

During the last 20 years, Wal-Mart has moved into many areas wiping out all the stores around causing people to loose jobs, slashing the tax base and causing many more disturbing problems to neighborhoods so people should stop supporting Wal-Mart for many of these reasons. Always low prices, does this sound familiar? Well this would be the slogan of the world’s most controlling company; Wal-Mart. Wal-Mart grew over the years into a 256 billion dollar company after making its name across the world in 1915. The major problem with Wal-Mart is that it maintains its own mini-economy. Some people believe Wal-Mart supports the American economy while most others hold that Wal-Mart’s global outsourcing will and has

The first of Porter’s Five Forces is the threat of new entrants. According to the case study, there has been a wave of new entrants to the retail industry. These include Best Buy, Costco, Wal-Mart, Old Navy and the recently irrelevant, Target Canada. The second force, the threat of substitute products or services, is also prevalent in the retail market. Inevitably, the target audience that the Hudson’s Bay Company is trying to cater to, will shop at other retail stores for the same goods due to consumers behaviours and preferences. Another impacting force is the bargaining power of suppliers. However, this force does not play as large of an impact to HBC as one might initially assume. Traditionally, HBC among other large retail stores makes a large percentage of their

Since 1962 and the beginning of the discount retailer market Wal-Mart has been ahead of the retail game. By 1967 there were 24 Wal-Marts that had grossed 12.6 million dollars. In just 7 years Wal-mart had spread into 9 states. By 1979 Wal-Mart was the fastest store to reach a billion dollars in sales. In 2005 Wal-Mart has 3,800 domestic stores along with 3,800 stores internationally, and had made over 312 billion dollars. As you can see the Wal-Mart empire has grown monumentally. To move into this segment of the market would be tough.

On July 2, 1962, Sam Walton opened his first Wal-Mart in Rogers, Arkansas. Over 50 years later, Wal-Mart became known as the largest private employer in the United States and the largest retailer in the world. Wal-Mart have expanded to over 4400 stores across the globe. Americans truly love Wal-Mart. When there is not any groceries at house the first thought comes to mind is Wal-Mart. Wal-Mart have the cheapest and lowest price that everyone can afford, so when the groceries are scarce at home most often Wal-Mart will be the next stop. People love shopping at Wal-Mart since it is more convenient than any other store around. Wal-Mart plays a tremendous growing role in America’s economy. More than 100 million customers visit Wal-Mart every week, but is Wal-Mart good for economy? This a question that many Americans never assumed or inquired. Wal-Mart is effecting America in a lot of ways. Wal-Mart has devastated thousands of small industries and innumerable manufacturing jobs over the past decades (Economy in Crisis). Wal-Mart has become so massive in retail that it sells five times more than any other retailer in the country. Sadly, 85% of the items on Wal-Mart’s shelves comes from foreign countries. This in turns hurts America’s economy, taking thousands of jobs away and taking countless revenue. Wal-Mart is a textbook illustration of where our economic system is headed.

Wal-Mart evolved from Sam Walton’s purpose for great price and great consumer service. “Mr. Sam,” as he was known, believed in management through service. The principle that true leadership depends on willing service was the standard on which Wal-Mart was built, and drove the choices the business has made for the past 50 years. So much of Wal-Mart’s past is attached to the story of Sam Walton himself, and so much of our future will be deep-rooted in Mr. Sam’s principles. Sam's rivals thought his plan for a thriving business couldn’t be built around low prices and great service. As it happened, the company's achievement went beyond even Sam's hopes. The company went public in 1970, and the profits funded a steady growth of the business. Sam recognized the rapid increase of Wal-Mart not just to the low prices that fascinated consumers, but also to his staff of workers. He depended on them to give customers the great buying experience that would

1) What sources of cost advantage does Wal-Mart rely upon to execute its business-level strategy in the US? Walmart was able to fly under the big company’s radar for a while by putting stores in rural towns. They were able to buy land for cheap and once they opened a store the town could not support another store of similar size. And everyone played a part in keeping the cost down, from owners buying cheap hotel rooms to people taking out their own trash. They wanted to drive the cost down as low as it could possibly get. With suppliers Wal-Mart presented unlimited growth potential due to its size, so Wal-Mart could easily press for a lower price and high quality and suppliers would deliver to keep their business. They

to see where the company is now with the use of a brief Swot analysis.

In the lasting war among discount superstores, thrifty customers can follow a few of their go-to stores for deals back to that year: 1962, when Walmart, Target, and Kmart all opened their entryways. Following 50 years of moving back costs, bull 's-eyes, and Blue Light Specials, Cheapism set out to figure out which discount retailer has transcended the others as far as value, quality, and administration. As anyone might expect, Walmart posted the least cost on a shopping basket of 30 indistinguishable and like things - almost 5 percent less expensive than Target by and large and around 15 percent less expensive than Kmart. Then again, numerous clients attest that Target displays more appealing stock and a more pleasant shopping background. In their examination of Walmart, Target, and Kmart, they found that Walmart stands its ground on those fronts furthermore offers the amplest cluster of items and administrations both on the web and off, conveying real one-stop shopping. In light of current circumstances, Walmart gains their rebate crown. Target is next in line and Kmart disillusions all in all.

Wal-Mart is sitting at number one on the Global Fortune 500 list. Sam Walton would never have thought that his creation of Wal-Mart in 1962 would lead to a global dynasty. By 1972 Wal-Mart went public which gave an infusion of money and capital for Mr. Walton that gave them 276 stores by 1980. In the mid 80's Wal-Mart expanded to having member only warehouse stores, Sam's Club. From there Wal-Mart opened supercenters that included full grocery and 36 departments of regular merchandise. By the end of the 1980's there were 1,402 stores and 123 Sam's Clubs (Wal-Mart corporate 2012).

 Illustrates low prices and at the same time, not portray a cheap image to consumer.

Wal-Mart is the world's largest retail and departmental store chain. Having business operations in 27 countries with 69 different brand names, Wal-Mart is able to serve a huge number of customers per day. Wal-Mart is the fastest growing and the most successful retail brand in the world. The factors which make it the strongest brand in its industry include large customer base, sound financial strength, strong brand image, and huge supply chain network. Wal-Mart has certain weaknesses in its operations and business setup like low acceptability of certain products, high employee turnover, and less recognition of newly introduced brands. These weaknesses can be overcome by availing attractive opportunities from the market and investing more in the most profitable areas. Wal-Mart faces the biggest threat from its competitors and ever-changing customer preferences.

In this paper, I have researched to find out how this grant empire has become and remain so successful. I found out that one of the reasons is because it has been able to maintain the goals and standards that its owner, Mr. Sam Walton has built it upon. Even after his death, Wal-Mart continues to expand and grow in other countries. Wal-Mart is considered one of the top ten global companies today. Mr. Walton’s main goal was to sell products at a low price so that people could live a better life. Another reason is because Wal-Mart uses certain market mix strategies such as the four P”. These strategies, price, promotion, product and place.

This paper will discuss the structure of Wal-Mart's corporate culture and how it influences their employees. In order to understand an Organization Behavior there are different elements that will create the employees perspective of the organization’s culture such as the management’s philosophy, vision, values, and goals. The driving force of these elements will create the culture of the organization. An organization’s culture will define the leadership, and dynamics of the organization. With each element listed the employees of the organization will identify this as work life that will guide their level of motivation. Depending on which level of motivation the employees are at