Warby Parker Analysis

Warby Parker is an outstanding eye glasses company that sells eye glasses as well as sunglasses to people in the United States. Warby Parker demands ethical behavior. This means that they focus on fairness, equality, and they act in way in which making their customers first is a priority. When running any kind of business, it is important to make it about the customers because they are the ones that matter. Every time a pair of glasses is bought from Warby Parker, a pair is donated in a different country to someone in need of glasses to improve their vision. They have their prices set to where it's a good amount to make profit and a good amount to get glasses sold. When they donate a pair, they donate glasses that are nice and well worth helping

Warby Parker target customers are people with a concern for style and a high quality eyewear that is at the same time affordable. Similarly, by adding a social component, the company appeals to customers that are motivated to help others and the environment. Warby Parker is well aware that some customers, especially nowadays, prefer to shop online from the comfort of their home. That is why Warby Parker implemented its convenient home try-on program designed especially for this kind of customers. Meanwhile, Warby Parker keeps gaining access to customers uncomfortable with purchasing eyewear online by taking advantage of the power of physical storefronts to promote brand awareness.

First, Bezos has shown his intuitive thinking in the decision of unveiling Amazon Kindle, a new device that is completely outside Apple’s catalog though Amazon still sold Apple’s iPod. Furthermore, he introduced to Medias his product, it seemed like a declaration to Apple. Because Apple is a giant of technological industry, so the situation would be complex to be its competitor. However, it was the only way to make a technological evolution by Kindle. As a result, this situation required Bezos to have a quick and broad evaluation for making the decision.

* Its so-called innovative or revolutionary products do not gain the company as much credits as Samsung or Apple does. The market will test its ability to

Questioning the types of business models Amazon and Ebay’s have employed and how they have evolved over time, the driving factors of change, and finally the future outlook of each firm help distinguish the trails both firms made to become the two leaders in the market of ecommerce. They are imperative in making a comparison between the two because despite being direct competitors in the same market, Amazon and Ebay’s business models are distinctly different. Both companies have altered business strategies over

The Parker Lee Project is an organization in Ennis, Texas that is dedicated to help families with special needs children's to obtain medical supplies and equipment that they need. They also provide educational resources for families and provide emotional support for families struggling to care for their special child. This agency helps the clients obtain medical supplies that are not covered through insurance. They help the client maintain their health and independence by getting supplies that are consider “luxury” but are actually essential for the well being of the child. This agency also helps the parents of the child with education resources such as help to find agencies to help their child and finding the therapies that are needed.

Joseph Palenchar (2013) noted that “the old days saw BlackBerry’s market share in global smartphone shipments peak in 2009 at 20% and fall to 5% in 2012, marking the company’s lowest level since 2003.” (para. 3) “Increase the chances that BlackBerry can regain some of its lost market share during the make-or-break year of 2013” (para. 9) Revenue is declining because the market is becoming smaller. With Apple, Samsung’s products are growing deeply in customers’ impression, BlackBerry is standing in the behind position compare with those two brands. BlackBerry is not enough strong to attract those Apple and Samsung’s customers to choose its products even they produce the new products.

Warby Parker was founded in 2010 by Neil Blumenthal, Andrew Hunt, David Gilboa, and Jeffrey Raider - in the Venture Initiation Program of the Wharton School of the University of Pennsylvania. Warby Parker designs glasses in-house and sells directly to customers to avoid retail markups. The company primarily sells eyewear online and through its New York City headquarters extension into retail stores. Warby Parker’s Home-Try-On program allows customers to select five frames from online to try on at home for five days, without charge. The company also allows its customers to upload a photo and try on frames virtually. Warby Parker is a mission centered company that has done a great job displaying its organizational culture, engaged its team

How Warby Parker is using digital technology to develop its business model and operating model

Warby Parker is a company that focuses on designing, manufacturing, and selling inexpensive glasses to consumers. The creation of the company is partly due to the eyewear industry being controlled largely by one company, Luxottica. Luxottica sold eyewear products at an inflated price and the creators of Warby Parker thought that there should be a much less expensive alternative while still offering quality eyewear products to customers. Warby Parker was created as an alternative to Luxottica’s high prices. Many people around the world are in need of functional glasses, and a lot of those people do not have the money to be able to afford overpriced glasses. Warby Parker was established in 2010 and has been enjoying an expanding consumer base since that time.

Apple (NASDAQ:AAPL) is one of the world leaders in the research, development, marketing, sales and service of personal digital music & video devices, in addition to personal computers globally. Its' innovative music and digital content delivery service, iTunes, has sold over 1 billion songs to date. As of the close of their latest fiscal year the company generated $156B in Sales and generated a Gross Profit of $68B earning a Net Income of $41B (Apple Investor Relations, 2013). The intent of this analysis is to evaluate Apple's strengths, weaknesses, opportunities and threats (SWOT) and provide an analysis of each. The cause, impact and recommendations for each specific strength, weakness, opportunity and threat are provided along with an action plan of how to maximize strengths and opportunities and mitigate the effects of weaknesses and threats. The Apple brand is among the most valuable in the world and its ability to innovate with successive product generations unmatched, yet this has led to a high dependence on its iPhone and iPad platforms, to the exclusion of entirely new businesses. The Apple iTunes platform and ecosystem delivers 30% of all profits and a significant portion of overall revenue, making this single business a stabilizing force in their strategic product and services roadmap (Apple Investor Relations, 2013). Despite these challenges however Apple continues to attain

Unfortunately, many online retailers have begun to catch up with many of these core competencies. The concepts of next-day delivery and “above and beyond” customer service are no longer the “WOW” factors that they may have been five years ago. However, the relationships that make up “Powered by Zappos” are tough to beat and give the company a competitive advantage through its supply web. At the time of this case, Zappos still holds the niche of being an online shoe expert, but companies

Zappos.com, established in 1999, has rapidly become a strong competitor in online apparel and footwear sales. With the original corporate vison of offering the absolute best selection in shoes; the vision has evolved over the past several years to include the goal of being the retailer that “provides the absolute best service online -- not just in shoes, but in any category” (Zappos, 2014). The online retailer stocks millions of reasonably priced footwear products; carrying thousands of hard to find brand named shoes, handbags, apparel and accessories via the company website and 7,000 affiliate partners. In recognizing their rapid success, Zappos credits it to their commitment to the customer, stating,

It had been their unique first all-touchscreen smartphone. It has also been sluggish and buggy. It was unsuccessful. If a business is going to improve their business, they require a great cause to do this. They even need the time and persistence to do it appropriate. It is important to think out of the box and innovate. Doing exactly what other companies do to attract customers is not the correct way to approach.

This paper presents a case study of Apple Inc. Apple Inc. is a technology based corporation with emphasis on computer software and hardware (MAC and Apps), tablets (IPad), smart phones (IPhone), and mp3 plays, (ITouch). Apple Inc. has grown tremendously over the years and ever since 2001 has expanded its brand and retail stores to over 375 stores/outlets globally. The business has seventy two thousand eight hundred employees in thirty eight countries. Apple Inc. has truly become one of the most efficacious corporations within its field behind or competing with Microsoft and Google Inc.