Wendy 's ' 4 For Four : The Most Beautiful Ad I Have Ever Seen

Wendy’s version of the Dollar menu is titled “Right Price, Right Size” menu. It has also introduced a feast after dark that is available after 10 p.m. This meal is made up of their Double Stack cheeseburger (pickles, onions, ketchup and mustard), an order of chili cheese fries and a 32 ounce drink for only $5.

Wendy’s a place I eat when my mom had a long day or just doesn't want to cook. It takes little to no time at all to get your food. Wendy’s is an international fast food chain that started in Columbus Ohio in 1969. I grew up eating Wendy’s one of my cheap favorites. Wendy’s gets hungry customers from ads and billboards all over.

When we see a commercial on our T.V. screens today, we always see in print or hear the narrator telling us that their product or the service they are promoting to us is one of the best of its kind. They use all types of appeals and techniques to reel us in, making whatever they are trying to sell to us either pretty, shiny, worth-buying, or they use bold simple states telling us things such as, “Once you get it, you won’t be able to live without it.” By using these statements and methods of gaining viewers, the ad or commercial gains what it truly aspired for; attention and the need and/or desire to buy the product. In the ad “Bounty Big Spills” the bold statement and exaggerated visuals are created to

The market trend for fast food restaurants has been up. Many different companies are seeing a plethora of success domestically and internationally, Wendy’s being a part of this trend. Wendy’s major area of focus for sales and profit growth is based on quality and value. One of their main focuses has been their 4 for $4 deal that has been advertised all year. Quality is the main focus for the company,

In the meantime, you may be wondering, “Who is this ad geared towards?” The ad itself is voiced by

The ad, for "Creatures", shows an image of a moose eating grass. On top of the ad is the text “There’s plenty of room for all God’s creatures. Right next to the mashed potatoes”. On the bottom is the text “Saskatoon: STEAKS – FISH – WILD GAME”. The theme for this advertisement is: The meat is here, eat it. The purpose for this ad is to convince the audience to eat at the Saskatoon restaurant. The intended audience for the advertisement is hunters. The image of the moose eating the grass is something hunters know they want to be eating; they can better relate and analyze the reason for them choosing the image of the moose eating the grass. The image implies that the Saskatoon

This quote really hits home on how manipulative the ad is, it gives the ability to see right through all the glamour which supposedly comes with the burger and how cheap it really is. This creates a very poorly informed viewer, and if they do not correct the way the ad is trying to get them to buy, they will fall for many more ads. The price of this? A viewer’s

The purpose for advertising is so anyone can sell, promote or awareness for a certain product. This Hungry Jacks advertisement makes people buy their low price food by making a print advertisement. Mc Donald’s uses a digital advertisement to try to sell the message of Mc Donald’s food by its 100% Australian and it’s all healthy. This advertisement shows the food and drinks of Hungry Jack with words describing that if you come to hungry jacks you can buy one whooper and get other one free every Tuesdays and everyday you can get $1 frozen cokes. Mc Donald’s show the purpose of this ad by using images of 100% Australian beef Pattie that looks perfect and using words like brand new and only $4.95. Hungry Jacks advertisement has sold the product

The intended audience for this Carl’s Jr. Ad is men and only men. This advertisement uses a lot of sexual elements to get men to go to any local Carl’s Jr. and buy themselves a burger. A way that this ad captures the audience is by using pathos. The main part of the pathos appeal is with the sex appeal of Paris Hilton in the photo. They are trying to connect to the emotional side of men. By using Paris Hilton as one of the main focuses, the advertisement can lead men to think that by eating at Carl’s Jr. they can get themselves a woman like Paris Hilton, but if you have ever gone to a Carl’s Jr. before, that is clearly not the case. Another way they are trying

The ad that I will be dissecting here, a Weber grill ad, can be found in the June 2013 Wired Magazine. The typical audience for Wired is someone between their thirties and fifties who has an interest in computer and the high-tech industry.

In order to attract a specific demographic, advertisement companies employ diverse methods of persuasion. Corporations such as Wendy’s hire advertisement agencies for their expertise in how to attract target audiences to their products. Wendy’s advertisement campaign for ‘Where’s the Beef?’ integrates a few different methods of persuasion; credibility, similarity with the target, and likeability. Wendy’s is trying to entice the 16-40 age demographic of Americans. By incorporating these methods of persuasion to attract the aforementioned target age demographic, Wendy’s is anticipating to attract new customers, consequently increasing profitability.

(1) Wendy’s was able to achieve its initial success and grow so rapidly at a time when the quick service hamburger business appeared to be saturated because Wendy’s chose a strategic plan of targeting a different segment of the hamburger market, young adults and adults. Dave Thomas’s idea of an “old fashioned” hamburger allowed Wendy’s to differentiate from the competitors. The hamburger itself is made from fresh beef that is cooked to order and served directly from the grill to the customer. It is done this way to allow the customer to see what they are ordering. Allowing customers the opportunity to see the cooking process gains a certain level of comfort between the customer and the restaurant. “Old fashioned” hamburgers are square in

The message conveyed through the advertising appeals influences the purchasing decisions of consumers. In this case, the advertisement was aired by Carl’s Jr fast food restaurant to advertise their new “all natural burger”. It was aired during the Super bowl because majority of the audience, men and woman, are watching the game. And it makes it easy for them to put their product out because most people that watch the Super bowl just watch the commercials.

However, Wendy’s is not famous for their salads compared from 2 decades ago when they had a salad bar in their stores. Also, the price of their products is expensive which is why more people prefer their rivals in the fast food sector.

We see advertisements and commercials all the time in our daily lives. Sometimes, though, more often than not, we over look things that might be presented to us, without even realizing it. A McDonald’s advertisement is something everyone is familiar with. Whether we are ignoring the subtleties that are hidden in the advertisements message, or we are paying attention to the tricks that are being used to draw us in, McDonalds knows how to make an effective ad.