The first ever Wendy’s was opened in Columbus, Ohio in 1969 by Dave Thomas. Dave Thomas was the founder, CEO and one of the main organizational heroes at Wendy’s. He was a great businessman, philanthropist and after being in over 800 Wendy commercials, he was a well-known face in the media. His time at Wendy’s was so impactful that one of the mottos to this day at Wendy’s is “we do it Dave’s way”. A decade after Thomas’ first restaurant opening, Wendy's went public issuing a million shares a stock on the NASDAQ exchange. From then on out, the Wendy’s company kept growing, opening more and more restaurants and building up their menu. Now Wendy’s is the third largest hamburger company with over 6,500 restaurants in the United States and 29 …show more content…
In fact, there are currently Wendy’s franchises in thirty countries across the world, according to the “Wendy’s Company Website: Wendy’s Around the World.” These countries include restaurants in the contents of North America, Europe, Asia, and South America. There are 6,500 restaurants in operation around the world. This makes Wendy’s a multinational organization. They were founded in one nation; however, they operate in many different nations around the world and alter their menus to appeal to the people and culture of the different countries they occupy (Roman). For example, different breakfast options are shown on the menu in the United States and Mexico as found on the “Wendy’s Company Website: Wendy’s Around the World.” This ability to adapt their menu has allowed Wendy’s to grow and expand to different regions around the world. In addition, technology plays a large part in globalization. Many fast food restaurants have social media accounts that can reach people anywhere in the world. Recently, Wendy’s Twitter account has made headlines after getting into a re-tweet count with a user over free chicken nuggets. This tweet is now the most re-tweeted tweet of all time with 3.47 million re-tweets according to the article titled “Quest for Free Chicken Nuggets Inspires Twitter’s Most Retweeted Tweet,” on the npr.org website (Gajanan). The reach of Twitter …show more content…
There are three primary characteristics of Wendy’s culture that are noted through Panmore Institutes website. These are, people-first attitude, emphasis on equality and ethical action (Meyer). They represent this people-first attitude by focusing on their employees and customers (Our people). We can see this with Wendy’s changing menu that embraces fresh ingredients and more healthy options than your typical fast food joint. Wendy’s was one of the first fast food chains that introduced popular fresh and seasonal salads for customers. An article about Wendy’s culture said, “You will see this with investments focused on the quality of our core menu offerings as well as with LTOs that build on our brand equities, with innovative ingredients and on trend flavors as well as compelling value offerings” (Tierney). Equality is also very important to the company. On the companies website, they stated how they “are committed to fairness and equal opportunity for our employees” (Our people). Wendy’s does not discriminate against any race, disability or genders. Wendy's shows prescriptive management which relates to culture. Wendy's represents this by having a strict policy that the interior restaurant must be clean and in no way should it be dirty for the guest (Our people). This company also represents Descriptive management. This is shown when people who work in the offices of the company take a day to
McDonald’s is the global foodservice business with more than 20,000 local restaurants serving more than 30 million customers each day. McDonald’s has spread through over 100 countries, including countries in East Asia (Watson, 3). In the book “Golden Arches East: McDonald’s in East Asia” by James L. Watson, he studied three countries which were Beijing, Seoul, and Japan. Also, he wrote how McDonald’s has played a role in each countries cultures that he mentioned. He mentioned how different countries McDonald’s share similarities and differences the way cultures were impacted economically and politically, and also, how people viewed the American cultures coming to their countries. In this essay, I’ll be writing about how McDonald’s has been
Nearly 50 billion cheeseburgers/burgers are eaten per year, which means on average an American eats three burgers a week. My favorite meal would have to be a homemade cheeseburger with mash potatoes, fruit (strawberries and honeydew), and to top things off a fresh glass of sweet tea. All foods have their healthy and non-healthy factors but do you really know how your food is really affecting your body?
Currently, Steak n Shake has 445 restaurants in 20 states. By 2010 they estimate having over 1000 restaurants nationwide. The additional 550 restaurants will increase the brand recognition and develop brand loyalty. In 2008, they are planning the addition of "healthier" menu items. Steak n Shake hopes to capture the health conscience consumer that may not currently be a patron of the restaurant.
Wendy’s a place I eat when my mom had a long day or just doesn't want to cook. It takes little to no time at all to get your food. Wendy’s is an international fast food chain that started in Columbus Ohio in 1969. I grew up eating Wendy’s one of my cheap favorites. Wendy’s gets hungry customers from ads and billboards all over.
McDonald’s is not some ordinary fast food restaurant with its trademark logo advertised almost everywhere in the U.S., many people all over the world know about these famous golden arches. The McDonald’s franchising started in 1955 and in less than fifty years, McDonald’s was introduced all over the world in countries such as, China, Japan, Great Britain, Sweden, France etc. McDonald’s global expansion has intermingled with cultural traditions because these countries are becoming more westernized. Since East Asia is becoming more westernized it also means that there is a cultural difference because of the influences from outside the country. The cultures are being changed because of how ideas are expressed by people and not by their
From November of 1979 to February of 1985 1,233 more stores were opened, making it 3,000 in all. However, this speedy pace would slow down. It took almost seven years to open another one thousand restaurants. Wendy’s now has over 6,500 restaurants in the U.S. and 27 countries worldwide, and as of 2012 had overtaken Burger King for the number two spot among burger chains. Unprecedented expansion rates and success early on has led to continued success for Wendy’s restaurant chain.
daily using an original recipe. It was slow-simmered for from four to six hours and served the
Wendy’s created an initial level of excitement that competitors were unable to match. Being known as an originator creates a strong bond between customers.
When I read this assignment, the first company that came to my mind was Wendy’s. Not only do I love eating at Wendy’s, I love their testimony concerning how they began to where they are now. When looking at how Wendy’s company is ran, their leadership styles, and how they are impacting society it will surprise you beyond measures. When doing research on a company it is important to look at the leaders that run the company. Most people do not know what they aspire to be at a young age; however Dave Thomas knew at the age of eight.
There are over 6,600 Wendy's restaurants in use today, still there are still many items being added to the menu over the years. ("The Wendy's Story"). The oldest of the three restaurants is held by Burger
The global segment of the general environment is that McDonald’s has Internationally and successfully expanded into foreign markets around the world. The first country that McDonald’s expanded to was Canada. Today, McDonald’s successfully operates in more than 100 countries and has over 34,400 locations. According to the McSpotlight.org, “on average, McDonald’s opens a new restaurant every three hours”. The world recognizes McDonald’s as a truly successful American company with tasty and affordable food items.
Now there are more than 30,000 Subway restaurants in 88 countries worldwide and it is the world‟s fastest growing franchise chain. New Subway restaurants are opening all the time. The franchise chain has employed more than 150,000 people. (Subway 2009)
McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants. There are over 31,000 McDonald’s locations worldwide primarily selling hamburgers, cheeseburgers, chicken products, french fries, breakfast items, soft drinks, and desserts.
Today, McDonald's franchise network is the world’s leading food service retailer with more than 30,000 franchise
McDonald’s Corporation operates in the food service industry. The company has its restaurants in more than 100 countries of the world. McDonald’s, the world’s largest food chain is headquartered in U.S. having an employee population of 390000 (About McDonald's..., 2008).