What Are Chrysler's Observable Artifacts

Satisfactory Essays
Observable artifacts are those at a more visible level, the physical manifestation of an organization's culture (Kinicki & Kreitner, 2013). The dress code, the values, rituals and traditions are all a part of the company’s observable artifacts. A particular observable artifact familiar with Chrysler’s traditions were slashing prices as a reaction to falling sales. The company has been known to apply heavy discounting to vehicles with the plans to increase volume sales, according to Mr. Marchionne. This type of process has become a part of Chrysler’s culture that was not helpful in regards to making profit in the long run.

Espoused Values are values and norms that are represented by an organization on which they conduct business on a regular
Get Access