What Are The Competitive Forces Confronting Tiffany & Co. And Other Retail Jewelers

“The consumers in the fine jewellery market segment are quality conscious individuals who appreciate and understand the prestige and pride of ownership when purchases are made in such companies and markets.”

This has hurt negotiations with current buyers, causing gross margins to slip due to the aggressive competition. Being known for quality is important, but the brands creating cheaper replicas, artifacts, and jewelry still have a place in the market.

A “SWOT analysis is a historically popular technique through which managers create a quick overview of a company’s strategic situation” (Pearce & Robinson, 2009, p3). SWOT is an acronym for Strengths, Weaknesses, Opportunities, and Threats. This concept was incorporated as a diagnostic tool for many entrepreneurs to work on their business. It is important as a business owner to be able to analyze forces and trends that can affect a business. The owner of Sivalry Clothing Company will discuss several capacities of the business operations and forces and trends that the business will have to encounter. Such topics include: economic as well as legal and regulatory forces and trends, how well the organization adapts to change, and the supply chain operations of the organization. Also, identification of issues and opportunities that the company faces will be discussed.

Macy's is one of the premier retailer franchises within the United States. To begin, Macy's Inc. is one of the nation's largest and well known department store chains. Started over 150 years ago, Macy's has continually generated excellent returns for its shareholders and employees. Currently, in the midst of a global recession, Macy's has generated huge profits with same store sales increasing 5.3% year to date. In 2012 same store sales increased 4.6% in the month of February alone (Macy's Inc., 2012). In fact, throughout the duration of 2012, Macy's is projecting even larger profits for its underlying business operations. Even though Macy's has experienced success with both its assortments and brand, its competitors haven't faired so well. Sears, due in part to part to a lackluster holiday season, has been forced to close nearly 120 locations to generate excess liquidity in an effort to shore up its balance sheet (Isadora, 2011).Other competitors who cater specifically to the middle class consumer have also lost significant amounts of market share as consumers trade down due to the economy. Macy's, with its ride array of assortments and products continues to grow as it attempts to capture market share from failing competitors. Macy's is also unique as it operates in a unique market demographic. It is upscale, but not to the extent of Saks Fifth Avenue or a Nordstrom. It is also not as low scale as a JC Penny or Sears. As such, the company occupies a unique

Tiffany&CO should reinforce their marketing strategies towards China, which is having a slowdown in their economy. Even though the brand has just invested money in a significant number of stores in greater China, they know that a slowdown in their economy could affect Tiffany&CO’s sales. Therefore the brand should:

These factors should compel the company to make some competitive strategic changes. In the context of this SWOT analysis, the threats to C&C are:

As the economy develops, the individualized and diversified demand of tourists is growing. Tourism consumers in different regions, their needs and desires are vastly different, and also change with the change of environmental factors. Travel agencies highlight the characteristics of market positioning, emphasizing the differences, and establish

The slowing Japanese economy following a boom period of the 1980’s and early 1990’s has resulted in Japanese consumers becoming more cautious about spending, which has slowed demand for Tiffany & Co.‘s luxury items. Appreciation of the Yen/Dollar in the period from 1983-1993 shown in Appendix 1 has now lead to evidence of overvaluation from a purchasing power parity (PPP) perspective of the yen shown in Exhibit 7 of case. The Japanese Jewellery market has a value of $20 billion of which Tiffany & Co. currently has a 1% market share leaving potential growth in market share despite slowed demand.

As a mutual fund manager, I have decided to conduct some research on Southwest Airlines. I will provide an overview of the company’s history, and an analysis of their strengths, weaknesses, opportunities, and threats (SWOT). While there wasn’t any rhyme or reasoning behind my selection, I do feel that Southwest Airlines is one of the leading airlines in the United States. Conducting a SWOT analysis will help me understand what the company’s strengths and weaknesses, identify their opportunities and become aware of their threats.  I will also determine the company’s internal and external stakeholders, and their needs. From my research I will decide whether I should invest in this company.

How this company came to be requires an intense look into its organizational structure through the eyes of Bolman and Deal (2013) and the instrumental strategy of SWOT (strength, weakness, opportunities, and threats) analysis. Bolman and Deal (2013) developed a tool that provided

Currently, Tiffany’s competitors’ aggressiveness in the industry is taking a toll on Tiffany’s stock price. From a high of $41.38 per share in January 2003, Tiffany’s stock price went down to $23.06 per share as of March 2003. The decline was due to many factors such as competition, economic recession, and SAR epidemic. Working capital and the corresponding current ratio were $612,978,000 and 2.8:1 at January 31, 2003, compared to $667,647,000 and 3.0:1 on January 31, 2002. Tiffany suffered a loss in 2001 due to economic conditions, especially post- September 11 results.

The BIRAC Analysis on Tiffany’s & Co., a premier jeweler and specialty retailer with corporate headquarters in New York, New York will be used to identify potential strategic marketing alternatives. Although, Tiffany & Co. has had much success and continues to grow, this BIRAC will provide new marketing strategies as well as a new target market that they have yet to tap into. With the jewelry industry being fiercely competitive, Tiffany & Co. has always stood out as a premier fine jeweler. They have strong recognition inside and

As Zappos faces the challenge of determining next steps in regards to maintaining the existing business unit or to enter a new business venture, the SWOT analysis will provide clarity in the firms Strengths, Weaknesses, Opportunities, and Threats. This is an extremely suitable

Several recent trends have affected the luxury jewelry market. Men’s jewelry sales increased by over 150% from 2006 to the present (specifically money clips and cuff

By exploring the use of a SWOT Analysis, we will look at some of the Strengths, Weaknesses, Opportunities Threats, to IKEA. This SWOT Analysis gives us insight into some of the things that have hindered IKEA’s successes and failure. It also details how their threats have impacted their vision, and markets to view competitive advantages and areas of weakness.