What Are The Political Factors Of Apple

Strengths. Apple Inc.’s many strengths include a solid financial position, a high profit margin, a well-built supply-chain, leadership, brand equity, technology, innovativeness, and consumer focus (Bhasin, 2018; Dudovskiy, 2018). Apple Inc.’s strong financial

American culture is steadily changing from what has been to what is now, the new trends of our culture. Over the last several years Apple has played a major role in the transformation of our culture. Many may argue that Microsoft has made popular culture what it is today. However, I believe that the founders of Apple Incorporated have mostly influenced our American culture. Apple has more products out than most other technology companies competing in the same industry. Apple products range from an Apple TV, to an I pod music players from several generations. Other items include cellphones and even a watch that performs skills to those similar of a cell phone. They are continuously advancing with their technology developments and changing how technology is used in the world today. Apple products will continue to shape how our technology will transform over the years to come. They will only get more and more technical with their developments. Apple is trying to improve our technology by implementing it in anything they can in order to make it more efficient. Apple has upgraded our technology for the better of our culture, and will continuously do so .

Sales - Apple has a specific functional area based on sales. The sales department of a business handles how the products will be sold and helping customers find a suitable product for their needs. They organise sales promotions (or advertising), respond to customer enquiries about their products, and negotiate discounts for customers; which enhances customer satisfaction and keeping customer records up to date. E.g. Apple found that distributing their phones to sell at other shops would broaden their market and create a lot of word of mouth which would be essential to the growth of the business. The shops they distribute the phones to always try to find ways to discount their customers which always creates customer satisfaction.

All of these elements are key factors in Apple’s Strategy. Apple has also provided competitive prices compared to other companies like Android. Apple’s products started at much higher prices and are now competitively priced based on comparable products. These key elements fit together to complete Apple’s ever changing competitive strategy. Apple has clearly been successful in adapting their strategy based on internal and external changes. Apple has been able to create strong customer loyalty and maintain ambitious leadership. Buyer power, rivalry and treat of substitutes are also key elements in Apple’s strategy. Music, internet and computers are all areas for long term development.

Apple has a strong financial foundation which allows company growth and allows them to maintain the competitive edge.

Technology change has naturally been a major factor in Apple's success. The company played a major role in the shift to a mobile computing society, by developing the personal technology devices that would

This paper will discuss a company called Apple computers. It will further access the market forces and strategies used by apple.

The company not only designs but they manufacture, market mobile communication and media devices, personal computers, portable digital music players. Apple technology has impacted so many businesses and individuals as a whole. Apple’s technology has always been a step ahead of their competitors. I have an iPhone and it seems like every year a new iPhone is produced with more features and capabilities.

Apple being the top price point for its products must compete differently than some of the others in the market to pull in consumers willing to pay for the Apple brand and its promises, such as making devices as easy to deploy as they are to use.

pple is a business in today's society well known for its technology. The company created by Steve Jobs, started a legacy to one of the biggest innovations of all times. Starting as a computer company, it soon branched out into many other electronic devices, including smartphones, tablets, music players and television sets. In recent years, Apple has focused more on entertainment and information aspect of their company. It is now one of the world’s largest online retailers of music, streaming video and software solutions, including smartphone apps.

There are three underlying issues with this case. The first is with the possible long-term consequences if Apple were forced to comply with the court order. Cook’s argument is that Apple can 't just bypass the protections for one phone and expect other phones to remain secure. In an open letter to customers he wrote, "Once created, the technique could be used over and over again, on any number of devices,” going on to say, "In the physical world, it would be the equivalent of a master key, capable of opening hundreds of millions of locks." The FBI continues to say that after this one use Apple can destroy this software, which would eliminate the risk they are worried about. But this disregards they fact that in a digital world nothing can be so easily destroyed. Once created the possibilities of the technology getting into the wrong hands are huge. Apple is not alone in this opinion; many of the large technology firms are in agreement including Google, Microsoft, Facebook, and Twitter. These companies are aware that if the FBI is successful in their suit against Apple, that they will be next in line for similar suits against them.

Obviously in a technology based industry there is a huge emphasis placed on technological advancements. As stated earlier, technology can be related to international business but technologies within Apple’s products are the reason why they continue to leave their competitors in their wake. The combination of the iPod with iTunes has been a huge success for Apple. On the 1st of September 2010, it was announced that Apple had sold 275 million iPods, making it the biggest selling digital music player of all time. Then when technology was advancing toward touch-screen devices, Apple came out with the iPod touch, iPhone and most recently, the iPad. Apple’s ability to constantly stay one step ahead of its competitors is the driving force behind their success.

Nowadays, Apple has positioned itself to be an innovator in the personal computer industry and Apple has developed by offering modern products compared to its competitors. According to Apple’s mission statement last year, “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App store, and is defining the future of mobile media and computing devices with iPad.” (Business Management,

This paper presents a case study of Apple Inc. Apple Inc. is a technology based corporation with emphasis on computer software and hardware (MAC and Apps), tablets (IPad), smart phones (IPhone), and mp3 plays, (ITouch). Apple Inc. has grown tremendously over the years and ever since 2001 has expanded its brand and retail stores to over 375 stores/outlets globally. The business has seventy two thousand eight hundred employees in thirty eight countries. Apple Inc. has truly become one of the most efficacious corporations within its field behind or competing with Microsoft and Google Inc.

Apple Inc. is the most revered corporation of the USA, both in terms of brand equity and market capitalization. The company’s international competitive strategy is focused on the innovative product development, which Apple controls through its eight business segments: Portables, Desktops, iPads, iPhones, Music related products and services, peripherals and hardware (Lam et al. 2005).