What General Managers Really Do

1605 Words Aug 29th, 2013 7 Pages
WHAT GENERAL MANAGERS REALLY DO Assessment 1:Essay by Louisa Cindy

General managers are top of employee, who hold major problems and play a big role behind the organization or business. Being a manager takes a great deal of hard work, leadership, and dedication. They have responsibilities to take control, motivate, and monitoring each part of the organization. The pressure of being a manager is not as easy as what people think, they tend to be efficient and effective in the same time. In an article in the Harvard Business Review, “What effective general managers really do”, (Kotter, 2000) examined the reality of what many managers really do that seems inefficient and contrasting what Henry Mintzberg has pointed out. He found out
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“Formal plans usually focus entirely on the short or moderate run (3months-5years), while GM’s agendas tend to focus on a broader time frame which includes the immediate future (1 to 30 days) and the longer run (5 to 20 years)” (Kotter, 2000, p.160-161). The next thing is agendas often contain lists of goals or plans that are not directly connected. However, being consistent with plan has disadvantages. First, the company might be in the wrong direction, so the company needs changes in planning. On the other hand, changes may happen unexpectedly and affect the environment; in this case plan should be flexible because the plan may not fit again with the changes happen.

Organizing is one of the managerial functions in addition to planning. In the process of organizing manager needs to decide where decisions will be made, making sure the right resources, decide who will do the job and what tasks. Manager needs to make sure that plans are implemented precisely and try to accomplish it effectively and efficiently in the same time. It also involves the communication skill for facing the large number of people with diversity, inside or outside the organization that will help to accomplish the tasks. Network building is one of the most essential elements in organizing. It involves good communication skill and blend of knowledge. In
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