What Is Macy's Information System

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According to Laudon & Laudon (2014), information systems help company obtaining and analyzing customers’ data and information, recording business data and transactions, analyzing and budgeting current and future sales and activities of company. Sales patterns basis business needs to be monitored by information system, attention needs to be paid on updating sales price, checking on low inventories, and timely delivery to each store.
As senior management has decided that Macy’s need to tailor merchandise more to local tastes, information system can help with collecting local customer’s information and shopping habits aggressively, some conclusion can be received by analyzing those data such as what kind of apparel the local customer buy most,
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