What Is My Halo Effect

The “Mere Exposure Effect” or “Familiarity Principle” is a psychological phenomenon in which people tend to favour or develop a preference for something purely because they are familiar with it or have been exposed to it for an extended period of time. An example of this would be, in advertising, when college students were showed a website with a particular advert in the top banner appearing more frequently than others, they were recorded to show a higher preference for that product over any other that was shown. This theory can also work in the reverse, as shown within Remember the Titans; being exposed to the institutionalised stereotyping of African-American people generated a significantly more negative response from students when the school became integrated. This also links in with “Conformity to Familial Expectations” as, when Gerry told his mother he was meeting Julius to play basketball, she made him come to church with her instead, stating that he “shouldn’t be associating himself with them” and in the morning, Gerry openly appeared to reject Julius’ friendship.

Law enforcement officials perceive due to the increase in the number of Crime Scene Investigations (CSI) and courtroom shows loosely based on reality, there is a phenomenon called “The CSI effect.” The CSI Effect describes an ideology where non-fiction CSI television shows crime solving methods are now the standard by which real ordinary citizens expect crimes to be solved. In this essay, I will focus on three perceived, yet not scientifically proven effects. The impact of law-oriented entertainment programming, such as Perry Mason, LA Law, and

The Halo Effect is the cognitive bias that generalizes that if an individual has one outstanding favorable character trait, the rest of that individual’s trait will be favorable. Specific to physical attractiveness, this is known as the “Attractiveness Halo.” Attractiveness plays an important role in determining social interactions. In fact, the physical attractiveness of an individual is a vital social cue utilized by others to evaluate other aspects of that individual’s abilities (Kenealy, Frude, & Shaw, 2001). Because of the attractiveness halo, attractive applicants trying to enter the workforce tend to

A discrete focus of alternating colors with or without an associated-color comet-tail artifact (Figure 31) (Chen Q, Zagzebski J A., 2004).

The drive to be included leads men to and the subsequent affect of not being included has a lasting ripple effect, that spans through time. The affects can be felt. The allure of hollywood attracts all sorts of people that are desperate to be included. Not just actors, not just studio heads, agents or writers, sometimes hollywood attracts gangsters, and politicians.

In the article “What We Are to Advertisers,” James Twitchell argues that “different products have different meanings to different audiences.” This is a valid argument because every product today can be interpreted differently by people. Barbie, for example, is viewed as an awesome toy by many young girls; however, few boys purchase Barbie because it is considered to be feminine. Cowboys boots can also be interpreted differently by groups of people. Someone living in an urban city would likely consider cowboys boots to be unfashionable or out of style. Unlike people from the urban city, those living in rural areas may regard the boots to be fashionable and stylish. Another example can be seen in the fragrance industry. Perfume is nearly identical

In order to accurately depict how the CSI Effect strongly influences our society’s view on crime and courtroom proceedings, I will be comparing different CSI episodes to those methods and theories which apply. Throughout the paper, I will be explaining how CSI has shaped peoples’ minds in believing false claims and investigation beliefs. Watching and comparing episodes of CSI to the CSI Effect will be a prime reference in explaining how the media is placing a spin on CSI television shows.

“Value attribution: our tendency to imbue someone or something with certain qualities based on perceived value, rather than on objective data.” (pg. 48-49). Many factors today can affect how we perceive things. For example, the way people are dressed. You are more likely to think higher of someone in a suit than someone in sweatpants. Another example is the price of something. If an item is cheaper, than it isn’t valued as what it actually is. People react better to higher priced items, professional looking objects, and even professional looking

As human beings, we are predisposed to mostly fabricate instant judgements about one another. Our ability to attempt to make distinctions between friend or foe of another human being may possibly be traced back to our early days walking this Earth. Moreover, our superior than thou minds are almost naturally wired to deduce certain attributions that may be utilized to label others of our species. It can almost be inferred that our intricate brains are constantly in motion to perceive others based on our own biases. In the field of Psychological Science, most researchers identified this manifestation as the What is Beautiful is Good Effect. To be more precise, most researchers try to engage and analysis an element of this they listed

In addition, advertising feeds from mob mentality, convincing people a product will change their lives by deeming it fashionable or sophisticated. It bypasses logical thinking to take control of how people view themselves and their “need for esteem. People want and need to be respected and we need to feel good about ourselves. And this is where much advertising lives, often because we are selling products that people really do not need. L’Oreal’s ‘Because you’re worth it’ is the perfect example” (Madigan 83). For this reason, expectations of a person are manipulated to fit the wants of the industry to sell products. These people are affected since they feel as if they have no choice in what to wear, how their body should appear to others, and which brands they buy. It all comes down to the need to be apart of something bigger, instead of sticking out from the crowd.

Crime has been an infatuation for people before judicial systems exist. Whether it’s by reading murder mystery stories or watching crime T.V. shows like Perry Mason or Murder She Wrote. Their fascination is even more evident whenever there’s a crime in public. You always see a crowd of people standing around trying to see the body if it’s a homicide or in general just to see what the police are doing.

You see this quite a lot in commercials, specifically the beauty aspect of it. This is called “source attractiveness”: the idea that if something is beautiful, it’s guaranteed to be good. (Fennis and Stroebe, p. 17)

Before choosing this topic I had to do lot of research on this. I took me a while to understand this topic. I had three options to choose from and all of them were current events, but college athletes getting paid or not was the one that make me feel more comfortable. After doing research on this topic for couple months, I feel great about the topic. It was more interesting when you put the topic in proposal form and describe the topic about what you want to research and how you’ll present it. Faux interview made the topic even more interesting for me because I interviewed a person and got their personal opinion. Yes, I feel committed to the topic because it’s one of the current event that’s breaking the news and it is catching lot of people’s

Unrealistic body ideals lead women to feel inadequate because of how their own beauty falls short in comparison to beauty ideals. The believed result of this is women continuous efforts in trying to change their appearance to go along with beauty standards but this is not the case for something as relevant as hair styling. In

The spillover effects that hit the consumer market eventually accelerate the process of positioning the product image in their minds.