What Is Television's Real Purpose?

Television is utilized by candidates as a way to get their pursuing issue to viewers. However, television has altered candidates’ goals from pursuing issue to pursuing image. In the Kennedy-Nixon debate, individuals who had listened to it on the radio and watched it on television had two different opinions on who won. Individuals who had listened to the debate on the radio had to agree that it was a tie, however individuals who had watched the debate on television had thought the Kennedy crushed Nixon. The reason behind this, was that Kennedy’s image was “crisp” on television. “... Kennedy benefited because his image was ‘crisp;’ Nixon’s light-hearted suit wrong makeup, bad posture -- was ‘fuzzed’” (Source C). This has a negative impact on television, because a candidate’s image can

Television has been influential in United States presidential elections since the 1960’s. But just what is this influence, and how has it affected who is elected? Has it made elections fairer and more accessible, or has it moved candidates from pursuing issues to pursuing image? The media only impacts the American Society, especially for the presidential election as it increases the talks in politics and gives the president a higher role to follow. The television race captures more popularity than what a citizen is actually voting for.

The September 27, 1960 New York Times reported about the first televised presidential debate. The vice President Nixon and Senator John F. Kennedy face each other. About 70 million American viewers

A constructive national debate is something that is quite important to the functioning of the American system of democracy. A simple definition of democracy offered by the Merriam-Webster dictionary is that democracy is “a form of government in which people choose leaders by voting” (Merriam-Webster). Now, at a time of heightened awareness from many American people, the political debates in this country don’t seem to be providing them with good cogent arguments. Instead they are filled with fallacies and many falsehoods. In this essay I argue that the presidential debate system is currently not living up to its potential, and I will focus specifically on Republican primary debate that took place at the Reagan Library in Simi Valley, California. In doing so, I will argue that the main flaws in this cycle’s presidential primary debates were the amount of fallacies used, as structure used as well as provide some counter-arguments to my claims.

Television promotes candidates’ image over their policies. Instead of the candidates discussing what they are going to do for the country, they simply argue why they are better than each other. The candidates being televised gives the audience a sense of knowing them, which causes them to lose the audience's interest in political ideals and to be “judged by standards formerly used to assess rock singers and movie stars”(Source B). Instead of the candidates

Over time, TV lost its viewers and ratings because people turned away from politics. In order for the television stations to gain back viewers and ratings, the stations “dumbed down the issues by forcing the candidates to respond instantaneously” (Source C). This made the debates more interesting, boosting ratings and viewers. This also provided less information about the politicians. Dumbing down the information has turned the debate into game making it less about the politicians content and more about arguing over pointless things and ratings. However this has furthermore decreased the interest in politics. Even the stations that dumb down content “are failing, more often than not, to get good ratings”(Source

Presidential candidates have power over how they’re shown in TV, whereas before TV they didn’t have much choice but to show up and campaign to just be the best leader they can persuade others that they’ll be. Source A explains the immediate contact the media can give, it can penetrate people’s mind and get viewers like never before, but just because that’s available doesn’t mean it’s the best option on how to portray our presidential elections. If anything, maybe television made the viewers feel closer a few decades ago, but now it’s nearly a barrier we can’t get past, so instead the television‘s impact on showing presidential elections has given the elections a negative impact. No one wants to watch short answered arguments where quality of imagine does better than the impact of your real words and actions. All the TV has done is go for someone’s image, quick answers, and the unfocused aspect of what truly matters, if your president is who will make your world a better place or

In fact, television makes impossible the determination of who is better than whom…” p.133. Postman continues, arguing that television does not allow us to choose the “best man” who is, “more capable in negotiation, more imaginative in executive skill, more knowledgeable about international affairs…” p.134. He talks about how the candidates try to change their image to the image of the leader we need, even if they are not actually that person. I completely disagree with this argument. One reason why I disagree is because the politicians running for president are constantly fundraising and speaking in front of crowds and even if they are pretending to be someone they are not, how could they do that for years and years without anyone finding out? I truly believe that television does help a lot when it comes to learning about politicians because every single person is so opinionated and when you hear many different opinions about a person it starts making you think more and more about what is true and what is not, causing you to do more research and be more careful. The presidential debates also really help when it comes to choosing our presidents. During the debates the candidates are asked so many questions and asked to respond so quickly that they do not really have much time to think about what they should and should not say. Those are the times

On September 26, 1960, John Fitzgerald Kennedy met Richard Milhous Nixon in the first nationally televised presidential debate in American history. The candidates clashed on a variety of domestic issues, including education, infrastructure, health care, and economic policies. The audience was unprecedented in size. Approximately seventy million Americans watched the debate. By the end, Kennedy was a star. Democrats, Republicans, and Independents alike lauded his poise, confidence, and charisma. On the other hand, viewers criticized Nixon’s haggard expression and sweaty countenance. As it turns out, television had the greatest influence on these perceptions. Those who watched the debate overwhelmingly asserted Kennedy’s clear victory, while

Political impact of television, In 1960 Presidential Debate between Republican Vice President Richard Nixon and Democratic Senator John F. Kennedy was the first to be televised. “Television gave elected officials and candidates for office and unprecedented way to speak directly to millions, face-to-face”. The increasingly negative tone of ads and political commentary has driven many to abandon interest in politics. Television lets the viewers see what is going on in a political race, debate, and the polls as it is happening, and the viewers will make their minds up by what they see and hear. This is more expensive for the candidates, because they have to pay for air-time. The TV networks usually let you see what they want you to see, during a broadcast, especially when they cut to a commercial often.

Television is a form of communication that can be used to transfer information to the general public, and its full value and effects can be seen at all times, especially during election seasons. To some extent, this medium has helped people make informed decisions on which candidate is suitable to be president. However, this positive influence could distract people from focusing on policy and turn the election into a popularity contest.

Kennedy was said to have won because his image on television during the debates was “crisp”. The televised debates between Gore and Bush most likely won the election for Bush. In both cases, a candidate with no national experience overcame a vice-president.

Media is known as the “king maker” for many reasons, such as shaping candidates in audience’s perspective. Television has been a big influence in shaping voters choice and labeling political parties, even though some believe media information can be scant in regards to candidates. Media can be anything from television to social media networks and how many people think that media is a great influence, some also think it can be a problem. “It only takes 140 characters to damage a political campaign” in which Smith is referring to social media as being a problem. (Smith, K. 2011. Pg. 9) At the state and local levels party affiliation remains the most important. “In television age, journalist became the chief influence in the selection of candidates

Since 1952, television has played a major role in presidential elections. Television allows candidates to reach a broad number of people, and personalities, to help push along their campaigns. Campaigns help the candidates just as much as the voters. The candidates get to be identified, and known to the voters, and the voters get to hear and see how a specific candidate identifies with their needs and wants. The best way to get this information out there is through the most used form of media, television.

Between 1960 and today, there have been many milestones in mass media and the way it has been presented to us. In the 1960’s television sets were becoming very popular in many households across America. The first televised presidential debate took place on September 26, 1960. “1963: Polls show more Americans report that they rely on television rather than newspapers as their primary source for news.” (“1963: Polls show…” PBS, n.d.) With the television becoming the new medium for people to gain information, this was a major milestone in how information was gathered and perceived. Also in the 1960’s the first stages of development of the internet began. Early computers were also being produced. This had set the stage for upcoming years in technology that would affect the experience of presidential elections by all.