Many researchers show that consumers perceive a high level of risk associated with Internet shopping that is likely to discourage them from engaging in online purchases. Typically, the perceived risk is greater for decisions requiring higher involvement, greater uncertainty, or greater monetary outflow (Grewal, Munger, Iyer, & Levy, 2003). Moreover, prior research suggests that consumers have different risk perceptions related to types of shopping modes (Huang, Schrank, & Dubinsky, 2004). As an example, consumers perceived to be in higher risk when purchasing products and services online than when purchasing products and services through the conventional methods. In the online shopping medium, a level of perceived risk may be higher because consumers have a lesser understanding or unfamiliar with the online retail process. Since online shopping is relatively new and most of the consumers have little experience with it, it is quite a challenge to many consumers and online retailers as well. Generally, consumers may resist and be hesitant to provide personal information in a non-face-to-face interaction, especially on information that is related to financial matters and credit cards because they fear that those who get the information may abuse it or do fraudulent acts which may jeopardise the consumer (So & Scull, 2002). Privacy concerns about the Internet can be divided into four areas (George,
The Internet has changed the way we do virtually everything, including the way we shop. However, shopping is not the only thing that has changed. In the last decade we have changed the way, we apply for loans, study, and even plan a vacation. Doing any of these things would have been impossible a few decades ago. At present, online banking, paying bills, ordering new services, and shopping online have become part of our daily lives. Traditional brick-and-mortar stores have been around much longer than online stores, but we cannot deny that online shopping is giving the traditional stores competition. Many consumers still choose to shop at regular brick-and-mortar stores because they like to see and
Online shopping has been a growing phenomenon all over the world especially among countries with well-developed infrastructure with marketing activities over the Internet (Kau, Tang & Ghose, 2003 ). Hawkins, Best & Coney (2001:592) are of the opinion that Internet sales will increase rapidly in years to come.
Over the past decade, Shopping on the internet has skyrocketed with internet sales reaching almost £30 billion in 2012, which accounts to almost 10% of total sales in the UK. This is due to the increased possession of Internet devices such as: smartphones, laptops and computers. It has become much easier and simpler for
Dentzel (2017) in an article highlighted that the use of the Internet has completely transformed the way people live and has revolutionized almost all fundamental aspects of daily life. It has allowed access to limitless information and became a tool that made everyday communication in an instant. Among the many opportunities created by internet is the emergence of electronic commerce (e-Commerce). Online shopping is a development brought by the e-Commerce and progress of internet.
These past couple years there has been a decline on in store sales throughout the year especially around the holiday seasons. The main reason for this is the new trend of online shopping. Online shopping has started to become one of the main ways for many people to shop because of how convenient it is, you can sit at your computer at home and order what you would get at the store. The origin of online shopping started from an English professor named Michael Aldrich in 1979 when he made a new system that made online purchases capable and safe (Duncan, E). The trend of online shopping is beneficial to society because it makes shopping very convenient and easy.
Electronic commerce, or e-commerce, is defined as the buying and selling of products over an electronic system, typically the Internet. Business transactions occur either as business-to-business, business-to-consumer, consumer-to-consumer, or consumer-to-business. E-commerce ranges from online shopping (e-tail) to financial transactions such as mobile banking. Now that consumers can purchase unlimited amount of goods and services, e-commerce has completely revolutionized marketing. It has evolved and developed throughout the years to meet consumers’ needs, and now plays a big role in modern society. Like brick-and-mortar stores, e-businesses have both positive and negative effects on consumers. This research reveals the impact of e-commerce on consumer behaviour with reference to its convenience, cost-effectiveness, and safety.
E-commerce, which online shopping is a branch of, has been considered a great success on selling products to the consumers, but will e-commerce be enough to replace traditional shopping? The researchers have studied the advantages and disadvantages of online
The idea behind this study is of great significance because e-commerce (online shopping) has grown tremendously since the turn of the century. It has shaped the way people do shopping for the most part.
Online shopping can be more convenient for customers in that: it saves them time.it saves them money, and they have access to a great variety of products. Online shopping brings the shopping to wherever the customer is. There is no need to go out to a physical store, shopping can be done at work, school, and even in the bathroom. This saves customers time by giving them access to the purchase of goods and services when they need it. It is typical for a consumer to have a need for a good or service and forget about it if they can’t seek what they need in a timely manner, which prolongs their need and takes up time. With the convenience of buying anywhere, consumers don’t have to spend gas to go to a physical location. Also, customers go from one store to the other in search of lower prices, with online shopping a customer can view multiple price offerings without having to move and in a matter of minutes. This being said the customer has access to an immense array of products. Different brands and price points are available for comparison without having to move, which makes shopping a breeze.
Abstract: Rapid transformation in communication has been witnessed in this century. One of the radical changes is internet. The facility of internet has gained world-wide attention. Everyone is trying to make maximum use of this. Marketers are using internet to do the business all over the world under the guise of online shopping. Online shopping has changed the business scenario for the marketers as well as consumers. Through internet marketers reach has increased to the far flung areas as well as consumers can buy a product from the overseas market at the click of a button. Internet helps the marketers in reducing their marketing costs resulting in reduced product cost implying benefit to the consumers. Consumers now can easily get information about any product features, price, can easily find out the availability of substitute goods and can compare their prices. Though it has many benefits but still the hindrances are there in the mind set of consumers regarding the security, personal touch and warmth while buying from local retailers. This paper focuses on factors like convenience, time saving, website design/ features and security and privacy aspects of online shopping. Consumers’ attitudes towards these four factors influence the consumers overall attitude towards online shopping.
Sending gifts to relatives and friends is simple, regardless of where they are. Presently, there is no compelling reason to make distance as an excuse for not sending a present on events like birthdays, weddings, anniversaries, Valentine's Day, Mother's Day, Father's Day, and so on.
Nowadays many people prefer to shop online because of its various benefits. Some of the advantages that we using the online shop manner to purchase items such as G-shock watch through along website. Online stores are open round the clock of 24 hours per day, 7 days a week and 365 days. The opportunity of online shop stores gives us the freedom to shop at our own clip and advantages.
Recently, widely developed modern methods of retail goods have become popular. About the sale of goods via the Internet was written a little and did not have enough evidence on this subject, but Internet commerce has been very attractive to consumers - and to its growth helped the recent economic crisis, when most customers have started to switch to online purchases to keep savings.
Online commerce was introduced to consumers in the mid-1990’s, and in the years since, it has grown exponentially. It started out virtually nonexistent and has become a multi-billion dollar industry. Nearly every retail sector has entered online commerce; clothing, electronics, home, health and grooming items, even food and groceries are starting to gain traction online. Online commerce sites rival traditional brick and mortar stores such as Walmart and Target, as well as other big-box stores. As online retailers such as Amazon continue to expand, many brick and mortar stores have been making their way online, indicative of an increasing movement towards online commerce. With more than 80% of the online population having made an online