What Is The Objectification Of Women In Sexism

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Since the advent of modern media, gender stereotypes have been an issue in the society. Advertising agencies spend billions creating marketing strategies to attract the right consumers. When is the time to advertise products and services, some companies use the female’s presence as a marketable object to increase sales and encourage trial and usage of products. Nowadays, the objectification of females in sexist ways is increasingly demanding and competitive in advertising.
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