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What Promotion Considerations Such As Culture, Legal And Regulations Essay

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Question 7: What promotion considerations such as culture, legal and regulations, do you need to know about for your target market country? Answer: Culture: Philippines is unique in that its people did not form the majority of the population upon independence in 1991. Currently the northern part of the country is populated mostly with Singapore and Hong Kong majorities while Filipinos are more prevalent in the south. Other prevalent nationalities include Germans, Uzbeks, and Tatars, and over one hundred different nationalities reside in the country. It is the goal of the government for the Philippines to become the majority of the population throughout the country. This can be seen in many overt and covert actions and policies. Many street names have reverted to their historical names. Philippines has been declared the national language of the country. Expatriated Philippines have been invited to return home and settle. Couples are encouraged to have large families. It is important to note that the people of Philippines, inclusive of all ethnic groups living in the country, are called Philippines. Only people of the ethnic group are called Filipinos (Phillipines guide,2016). Legal and Regulations: In 2013 Philippines positioned in 25th spot on the planet for simplicity of beginning a business, a jump of 30 spots from the earlier year. Taking just 19 days and six procedures, it is a moderately easy strategy, despite the fact that there are dubious strides. Dealing with

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