Who Is Kellogg's A Racist?

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In order for a party to be labeled as a franchise, it requires a license that allows it to “sell a product or provide a service under the business's name” (Investopedia 2015). Thus, Kellogg’s would not be classified as either a small or large franchise, as it sells its products under its own name. Kellogg (Australia) Pty LTD, however, would be classified as a multinational company. This is because Kellogg’s is spread worldwide, preventing single governments from labelling them responsible for their business dealings.
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