Why Companies Should Be Allowed To Advertise In Schools

Children remeber alot of what they see on T.V. and ad's are one of those thing especially ad's directed to them like toys,games,and clothes. This may sound bad but with the children buying these things it helps the economy grow. It teaches them hopw to be a smart consumer and if they see an ad is bad they probably won't buy that item.

4th School advertising is the final reason for why it became popular in the mid-1900’s. The school advertising started during the 1990s. It started a nationwide trend spreading fast rapidly throughout the U.S. District 11 in Colorado Springs was the first public school to school advertise and place ads in the hallways of the school. “District 11 faced revenue shortfalls thanks to growing enrollments and voter and hostility to tax increases for education” (Schlosser 51). “In 1996, school administrators decided to seek to negotiate help from a professional, hiring Dan DeRose, president of DD Marketing Inc”(Schlosser 51).

We see advertisement everywhere from left right. Ads are seen on devices and while just driving around. Advertisements are used to get people to purchase a product. Got milk “was an American campaign encouraging the consumption of cow’s milk, which was created by the advertising agency Goodby Silverstein & Partners.” Got milk ads have many inspirational celebrities to model their company. Such as famous singers, dancers, athletes, actors, talk show host, and models. I’m analyzing a got milk ad of Hayden Panettiere from 2007. The ad’s strategy is to show how each celebrity drinks milk. The ad plays an audience towards teens, both boys and girls by offering them to choose a healthy lifestyle. By choosing a healthy lifestyle, teens

Commercials through television and radio aimed towards children are ethical because it helps build healthy ideals. Through commercials, children can see that doing certain things are good for you! They can see that it is what they should do. “Advertising and marketing techniques could encourage children to eat

Advertisements are everywhere. They are a major part of modern day society. Whether it be a television commercial, an internet banner, or a billboard, advertisements influence people of all ages, but they affect a certain age group much more than others. Children ranging from toddlers to teenagers are exposed to thousands upon thousands of advertisements each year. Some of these advertisements are damaging to children, while others are a positive influence. Advertisements can either be used as a tool or a weapon. Food advertisements and manipulation strategies are both positive and negative, and how companies use them decides whether or not marketing to children is ethical.

Advertising via commercials allows businesses to not only show consumers their product, but also tell them about it too. The way companies utilize

Business marketers have wanted to get into schools for decades. Know why? Picture rows and rows of captive students who can't leave, switch channels during the commercial, or drag away the giant machine that plugs sugar-loaded soda. That's money in the bank for any company that can bypass the school doors. (McCollum)

Now ads are everywhere. With the ads like that it increases the sales, how much their product is seen, and how much the company itself is viewed. They’re on just about every website on the internet, and they are even calling your phones to say, “hey buy me.” This all deals with how technology has changed. How we advertise is just a nice way of saying how we package details. “There is a simple way to package information that, under the right circumstances, can make it irresistible” (Gladwell P. 200). It’s amazing when you look back in research, or in your mind and see the difference in advertising then, and advertising now.

Advertisement has become increasingly important to the funding of television shows, movies, and other such entertainment entities. Television is funded almost solely on commercials and no one really minds except for some grumbling about interruptions to the show, because they know that the television shows would not get the money and resources they need to be made without them. Schools need funding and resources that they are constantly lacking in, and while putting advertisements up may be irritating, the money and equipment gained through these partnerships will improve conditions at the schools and the advertisements will not get in the way of normal education, though these partnerships definitely need some restrictions before they should be allowed.

Schools in America are currently facing problems of tremendous debt and budget cuts. In California, for example, the schools suffered a $24 billion statewide budget cut. There is a silver lining in all of this, though. Schools can advertise with local businesses to make ends meet and then some. These ads not only benefit the school, but also the business. Furthermore, These ads may not be as manipulating as some may think.

Everyday we see hundreds of ads that company’s advertise. We even see they while driving, but the advertising doesn’t make a person crash, so why would corporations advertising or selling their product in school affects a student's ability to learn? Corporations selling their products in a school allows the company to gain a profit while students enjoy a luxury in school such as a drink, but their products could be harmfull to the consumer.

“…When she waves to me, I prefer my daughter’s head not to be atop a sign of Little Caesar’s pizza.” Says a parent who negates the argument in Massachusetts. The argument is controversial because districts, such as Vineland, are in dire need of funds to keep the schools running smoothly, but are simply impaired with the realization they are a Public School. On the contrary, the level of security conveyed in the deal for advertisement’s; The school Board of Educations have final approval of which advertisement’s can run on the buses.” Although this may be accurate, in the name of law and contracts––there is always indeed a loophole. With the loophole facetiously lingering, comes the risk of an Advertiser doing the unspeakable for publicity. Therefore, “… the practice on grounds that it sells out students for financial gain.” There is also the problem of losing sight of the cause of making money It can potentially become a distraction, and the district advertisers lose sight of what’s important–– the children. Thus, A strong juxtaposition to the aforementioned

In the article "Self Regulation and Education-Not legislation" the writer supports the contiuance of children's advertising. The article points out that advertising not only helps the economy grow but creates smart consumers out of the youth who watch them.

I think personally that companies should have limits on what they advertise. Yes, ads are designed to persuade watchers, readers, and followers. When kids watch T.V., and they see this really awesome toy for boys and for girls, they automatically want their parents to buy that toy. Psycologists believe that advertisements send harmful messages, encourage poor decisions, and also impulsive buying.

Psychologists have said that ads have a negative effect on kids, I believe that as well. As a mother, I would not want my child to feel "inferior." If I was not able to afford what was on an advertisment, I would not want my child to be made fun of because he was not "cool" like the ad said he would be. The world is not kind to little minds, expecially school age