The Importance of Stella McCartney Winning the BFA’s Brand of the Year Award
This Monday night the prestigious British Fashion Awards were held in London celebrating this year’s designers and creatives who have progressively impacted the fashion industry. The importance of the ceremony can be compared to the Oscars for the film industry; only the most elite and accomplished in the business are awarded. Some of the recipients of the reward include the legendary Karl Lagerfeld, designer J.W Anderson who actually received two awards, model Jourdan Dunn, and the celebrated high-end men’s designer Tom Ford.
Yet one of the most coveted honors is the Brand of the Year award, and the fortunate winner of the prize this year is Stella McCartney. While the brand has achieved remarkable success, it’s their ethical point of view towards sustainability and animal rights that makes them a unique staple in the fashion world.
Stella McCartney represents a modern way of thinking in an industry that at times struggles to break out of their comfort zone. She provokes her peers by advising them to look at the bigger picture, encouraging them to realize that their creative choices do impact the environment and the future of our planet. McCartney never fails to emphasize that she is proud to represent a luxury brand with a twist. When creating a RTW collection or
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By showing a healthy growth in her brand throughout the last 15 years proves to other influential designers that their creative voices do not have to be compromised in order to have renowned success. It opens the doors into exploring new ways of working with fabrics, modern technology, and less harmful chemicals. Overall it is exciting to see how this one brand has eliminated the taboo of being sustainable in luxury fashion, and through this award has an even more powerful voice to spread their
Declaration of Independence was written in 1776, thus signifying that the thirteen colonies were no longer to be controlled under British rule. This was just the beginning of the separation between the colonies and the British. Thomas Jefferson was the primary author of the Declaration of Independence, in his work he expressed mistreatment and oppression the colonies have endured under King George III. Thomas Jefferson wrote in the Declaration of Independence that the citizens on the American continent were to exercise their rights to life, liberty and the pursuit of happiness. Jefferson’s revolutionary has vision been achieved in the United States in the present day. However, it is to an extent. The United States has come a long way from
Most people would agree that Christian Dior is one of the most successful fashion designers of all time, but the majority do not know how much work was put into the apparel and how much Dior cared about it and the team that helped him become so successful. In his autobiography, Dior by Dior, the dressmaker shows that even in the heart of his success he was able to stay loving, thoughtful, and passionate about all of the dresses that he designed throughout his career. (appeal or rhetorical devices that contribute to this message need to be mentioned in thesis—focus of the paper is language) Christian Dior was interested in the arts from a young age but it was not until later in his life when he joined the fashion industry and discovered his passion for making clothes.
Attention Getter: “These high fashioned brands represent to us (African Americans) success.” (Combs,2015). Reveal topic: High end fashion and the lack of representation and support of black designers/artist from both the black and white audiences. High end fashion: when a major fashion house such as Polo, Yves Saint Laurent, Gucci, Dolce & Gabbana ,etc. design expensive, fashionable clothes Credibility statement: I became interested in this topic after watching a documentary on the history of urban fashion, but not just that, it also touched on the topics of culture, race, and identity.
Tory Burch is important in the fashion industry because she is also a business woman and a philanthropist. People around the world needs someone to look up to, and Tory Burch is very passionate about her career, she served on the board of Council of Fashion Designers of America, the Breast Cancer Research Foundation, and Memorial Sloan-Kettering Cancer Center. She received several awards of her accomplishments in those societies, as well as “Accessory Brand Launch of the Year from Accessories Council of Excellence; and Rising Star award from Fashion Group International. Tory was named on of Forbes’s Most Powerful Women in the World” (Carrera, 2011). She was actually rated as the 73rd most powerful women.
Fashion is everything to society and the media. The fashion industry has transformed into a necessity in the life of people. Everyone wants to look good, feel fabulous and feel as if we belong with everyone else. The envy and desire to wear certain things and look a certain way all come, from wearing the latest fashion handbags, accessories, dresses, shoes, and the list goes on. But, when is considering fashion into an individual’s life going too far to the extreme? Many do not consider the whereabouts of fashion materials and how the environment is affected by the mere existence of certain garments. Some may believe these objects grow on trees. But that is clearly not the case. Even though it would be nice. The fashion industry as a
Since the founding of Vogue in 1892, its covers and glossy contents have featured the changing faces of fashion, from models and actresses of the era to musicians, writers and businesswomen from all over the world. It is clear that editors of Vogue magazine, published by Condé Nast have understood the changing world of fashion we live in, where the achievements and lives of famous aspirational women began to overshadow the now tiresome , ‘dull’ supermodel era under the instruction of Vogue’s current editor-in-chief , Anna Wintour. Anna Wintour, Vogue’s editor-in –chief, artistic director of Condé Nast and chairwoman of the Metropolitan Museum of Art’s annual Met Gala may be regarded by many as one of the fashion industry’s most influential figures in the world.
The fashions of the past 100 years greatly differ from the styles of the present. Some of the trends of the trends of our generation were inspired by those years, while others remain out of style. Our fashions are not only brought back from the past, but some are brand new ideas fashion designers create. Fashion is an alternating compilation of styles that suffice diverse people and contradistinctive times. Fashion can be considered an expressive art, with the human physique as its canvas, and as a symbolization of one’s class, employment, imagination, and emotions.
of the Year award from the Council of Fashion Designers of America, the most prestigious prize
The fashion industry is rapidly growing and constantly generating new fashion trends almost weekly. Fashion for some may seem ridiculous and unnecessary; but fashion is not just a meaningless usage of article of clothing or farcical materials sew together for coverage. There is more to fashion than meets the eyes, fashion is precious and significant. It is a reflection of self-image, it speak the ream about who we are and how we review ourselves. Not only is fashion the reflection of self-image but also the reflection of our history as Coco Channel have said, “Fashion is not something that exist in dresses only. Fashion is in the sky, in the street, fashion has to do with ideas, the way we live, what is happening.” Fashion
Fashion has been around ever since ancient times, since the time of the Romans, it survived the world wars and is yet today a business with rapid changes. Fashion started off as an art form, a way for the riches to show their social status with unique and innovative designs that only they could afford. It was a way to separate the social classes of the society. In this paper I will include the creator of haute couture, and how the following designers developed couture, as well as having leading names in today’s ready-to-wear industry. The list is long, but I chose to focus on the three most important designers of the modern fashion industry.
Kathleen Wright, founder of Piece and Co. had the goal to end global poverty. Many designers and fashion executives support this goal and were interested in making a difference, which is why her solution was textiles. She then provided employment to women from all across the world to create artisan fabrics, which she supplies to fashion brands and designers such as Nike, Diane von Furstenburg, Supreme, Opening Ceremony, Veronica Beard, Mara Hoffman and Shopbop. (Fleming,2016)
Vivienne Westwood is a famous British fashion designer. Admirably, she created her own company, paying almost £350,000 for it to happen! Her influence was a punk style, being seen as a youthful reaction against older generations.
This past June 13, the French Institute Alliance Française (FIAF) honored no other than Carine Roitfeld. During FIAF’s 4th Annual ceremony, the Global Fashion Director of Harper’s BAZAAR and founder of CR Fashion Book was presented the Art de Vivre Award. The prestigious night counted with Estée Lauder ambassador and award presented, Carolyn Murphy alongside FIAF president Marie-Monique Steckel and FIAF EVP and artistic director Lili Chopra.
Vivienne Westwood won the award for Women’s Wear Designer of the Year in both 1990 and 1991, during her “Pagan Years.” Number Three: She Uses Her Designs for Political and Social Change. Vivienne Westwood has been known to wear her causes on her sleeve, quite literally.
Recently, the brand is under collaboration with Nikki Reed, an actress and a philanthropist, she has combined her passion for protecting animals with her fashion expertise to collaborate with the brand. Reed firmly believes that the transparency of a sustainable brand would reflect the quality. The idea of sustainable fashion should also mean ethical fashion – a cruelty-free fashion in its entirety. Before, Freedoms of Animals’ handbags started out as a trunk show in Bloomingdales Soho and are now sold in Nordstrom. Its appearance in Vogue Magazine brought attention to readers as stylists describe the bags to be “Stella McCartney’s affordable alternatives.” Each bag, made from 100 percent recycled plastic, is named after orphaned elephants in Africa: after all, a portion of their proceeds go to a Wildlife Fund in Kenya. Actress Nikki Reed and designer Morgan