Why Panera Bread Is The Healthiest Fast Food Alternative

shows his or her claim or problem to be invalid; the assumption is that anyone with a

Panera Bread is a symbol of warmth and welcome and they believe that food should be so good that you should feel good about eating it. Thirty years ago Louis Kane and Ron Shaich began a simple commitment: to bake fresh bread from fresh dough in their bakery-cafes, taking no short cuts, just bakers with simple ingredients and hot ovens (Panera Bread, Media, n.d.).

The key to using critical thinking the right way is learning to understand your problem and objective. When tasked with the challenge to improve or fix business processes is it important to ask questions, explore concepts, study responses and research. Also keeping in mind throughout the processes of critical thinking that the problem should be addressed, not just a symptom of the issue. True critical thinking done well is the ultimate guide to triumph over any problem.

Panera Bread began in 1981 as Au Bon Pain Co., a fast-casual bakery and café chain, founded by Louis Kane and Ron Shaich. Throughout the 1980s and 1990s, the chain grew along the east cost of the United States and internationally. It dominated in the bakery-café category. In 1993, Au Bon Pain Co. purchased Saint Louis Bread Company, which was founded by Kenneth Rosenthal. At this time, the Saint Louis Bread Company was in the midst of renovating its 20 bakery-cafes in the Saint Louis area. The concept’s name was ultimately changed to Panera Bread.

make certain assumptions about the pre-existing knowledge of the audience. You may also report the

Expanding the target market of Panera Bread is a good growth opportunity for them. This can be achieved by product line (menu options) extension or by entering international market outside the American continent so as to increase their geographical coverage. In addition, Panera has an opportunity to get additional market and growth by adapting rapidly to changing market and customer preferences. They need to advertise and market themselves as a healthy option for eating out. Health oriented food or food that are low in calories, sugar, cholesterol, etc. is getting very important as people started becoming very health conscious and selective. Their effort to roll out new products with fresher ingredients such as antibiotic-free chicken needs to be further expanded. Recognizing the health risks associated with transfat, Panera had completely removed all transfat from its menu by 2006. Organic food, non GMO, etc. They could increase number of their franchises. A number of markets were still available for franchise development. The have opportunity in front of them to open more outlets, both company-owned and franchises. They could open within North America and mainly in areas where they are not present now, and those areas where the growth potential is good, like some of the suburban markets. Many good locations for fast casual dining options are available in many of the untapped areas. Panera has a good market opportunity outside the small urban niche where greater growth

The Panera Bread Company is starting 2007 with unfinished goals and missed targets previously set and a review of their strategy is in order to continue their ongoing success. The company has grown substantially since its inception in the competitive restaurant industry; however, an aggressive target of 2,000 Panera Bread bakery-cafes will require a focused strategic plan. The company has a strong base with loyal customers who appreciate Panera’s unique dining atmosphere with a focus on quality products at a reasonable price. Panera will need to continue its market research and focus on environmental issues, which are an important core value. The opportunity for

1. What is Panera Bread’s strategy? Which of the competitive strategies discussed in Chapter 1 most closely fit the competitive approach that Panera Bread is taking? What type of competitive advantage is Panera Bread trying to achieve?

Inference is defined as a step of the mind, an intellectual act that someone concludes is true despite something else being true or seeming to be true. Inference can be both accurate or inaccurate, logical or illogical, justified or unjustified (R. Paul and L Elder, 2011). Assumption is defined as something we believed to be true or convinced that it has happen, without proof that it is true. An example of inference that I have made, is every time my son sees me he begins to cry. My inference is that he is hungry so my assumption is every time that he begins to cry I need to feed him. My second example is, when my security lights come on at night that it’s just my dog passing by. My inference is that my dog is the only thing in my yard at night.

Panera Bread is considered to be one of the U.S. most successful fast-casual restaurants. The company is one of the revolution makers in the industry of fast food, which managed to transform the traditional image and perception of to-go products that are available at an acceptable price on the market. As its initial founding company was established in 1981, Panera Bread managed to gain up to 4.5 billion USD in sales by the year of 2015, whereas the average sales per one store made up to 2.5 million USD annually (Thompson). Nevertheless, the company that once managed to upgrade bread and pastry into a trend of fast and healthy eating, today is struggling with massive competition on the fast food market. Its previous strategic strengths now became a burden that stops innovation and creativity and does not

Divided into three classes of membership, At the time of the May 2010 annual meeting, the Board consisted of six members. The board has established three standing committees, each of which operated under a charter approved by the Board.

Panera Bread Company is a national bakery-cafe with 1,504 locations across the US and Canada. This case study provides information regarding the past performance, current analysis, stock valuation, market evaluation, and industry comparison. In this analysis and case study, we hope you, the reader, will gain usable insight on Panera Bread and its value. We will give a recommendation to our readers according to our given information.

In 1993, AU Bon Pain Company purchased the Saint Louis Bread Company. In 1995, top management at Au Bon Pain instituted a comprehensive overhaul of the newly-acquired Saint Louis Bread locations. The overhaul included altering the menu and the dining atmosphere. The vision was to create a specialty cafe anchored by an authentic, fresh-dough artisan bakery and upscale quick-service menu selections. This acquisition proved successful for Au Bon Pain. Between 1993 and 1997, average unit volumes at the revamped locations increased by 75% and over 100 additional locations were opened. In 1997, the bakery-cafes were renamed Panera bread in markets outside of St Louis. The Panera business plan had worked well and management concluded it had broad

The development of fast food was revolutionary; however this revolution was corrupted by big business and their desire to maximize profit. With fast food being a staple for society, due to its convenience, the consumers fail to realize what is inside that burger they are eating. These cost effective additives may be justifiable in a businessman’s perspective but what about the consumer?

In today’s society, most people plan their daily meals around their busy schedules. Food plays an important role in our lives and most people prefer what is quicker and easier on a day-to-day basis. However, devouring fast food is one of the worst choices you can make. In order to maintain proper health and prevent numerous illnesses and diseases, consuming healthy homemade meals is definitely a more ideal choice. According to a recent study, “when people cook most of their meals at home, they consume fewer carbohydrates, less sugar and less fat than those who cook less or not at all – even if they are not trying to lose weight” (Wolfson). Because many people work full time and get home very late, people continue to eat fast food without being aware of how unhealthy it really is for you and the health risks that it can eventually bring on. Based on the demand for quality food choices of today’s generation, it is important to compare and contrast the effects of preparing healthy, homemade meals versus relying on fast food restaurants for daily food consumption.