CIBA vision is a leading manufacturer of contact lenses. They are recently confronting organisational restructuring and launching new R&D initiative to develop products to prevent threat from J&J in the low-cost running business model. However, the project was not successful due to several reasons. In this report, the factors that caused the project failure will be discussed and analysed.
1. Poor administrative management
CIBA vision generally could not manage effectively with several projects, due to the poor quality of planning, implementation, failure in monitoring and controlling the processes.
1.1) Quality of planning / Implementation
Project failure can be prevented with good quality of planning based on
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In contrast, an autonomous team often shares one equal goal, rather than working on several projects.
3. Technical reasons
The capabilities of technologies, suppliers and tools are misestimated in a rapidly changing market.
3.1) Adaptation of new technology
CIBA Vision had difficulties in catching up with J&J after adapting the new DSM manufacturing technology, not only because of its higher required levels of process control, but also J&J had exclusive contracts from the best supplier. Therefore, it was inevitable for the company to spend additional costs in developing equipments and employing new workers in Atlanta factory. 3.2) Inadequate use of project management techniques
Project management techniques would include such thing as risk management and resource management(E, Axby, 2012). Risk management is a formal process that enables the identification, assessment, planning and management of risks (Merna and Al-Thani, 2011). CIBA Vision was not able to carry out the risk management effectively. They failed to recognise the potential risk and could not minimise its impact on success. For instance, risks on conventional contact lenses were identified while CIBA Vision had opportunity to licence new technology from Vistakon. It was not just losing the reputation and its potential customers, but losing 1st place on the dominant position.
In terms of the resource management, in the past, CIBA
The following short case will give you a good idea of how risks surface in business and project planning and what companies do about it. Consider that you are the Risk Manager as you look at this case, as it will be a good exercise for the time when you will be that Risk Manager!
When the manager of project carried out its work plan should take into consideration the possible risks that may occur within the project. The risk is the possibility that occurs a problem within a project and that may cause some change within the same (Heldman, 2011). It should be noted that not all risks are bad since they can be potential opportunities to make some changes that will improve the overall status of the project. In the same way a risk not taken into account in time can create one problem in the project and can completely change the final performance of the project. The project manager can take several elements to identify the risks. Some elements and documents that can be used to identify risks are: search internal risks of the project, such as resources
Working to understand the risks a project may endure along with the cost associated is critical in every project management plan. Understanding potential risks based on the project type, resources needed, timeline and budget still leaves gaps that creates uncertainty for actually predicating the outcome of the project. There is not a true way to predict when and where a project risk will occur but designing a plan to properly address and manage those risks will increase confidence while eliminating the element of surprise.
Risk or threat is common and found in various fields of daily life and business. This concept of risk is found in various stages of development and execution of a project. Risks in a project can mean there is a chance that the project will result in total failure, increase of project costs, and an extension in project duration which means a great deal of setbacks for the company. The process of risk management is composed of identifying, assessing, mitigating, and managing the risks of the project. It
The corporation is working a lot on its operational strategies by producing innovation in terms of eye-brands, wearings and lenses. They are providing customized services so as to grab market successfully. This project will cover all the
Risks management is an important step during the process of a project. Failing to manage a risk may result in unforeseen event happening and a project’s failure. For example, with limited budget, an unforeseen event or an accident occurs in the middle of a project and this matter has not been considered and needs a big sum of expense, then the project may be stopped because of this unexpected event. We should know it is necessary to understand how to identify risks and assumptions based on the information. After identifying risks, it is important for project managers to set contingency plans to prevent and deal with these risks when they occur. Of course, several problems may happen during considering
* Any identifiable obstacles and risks (threats) that might prevent the successful attainment of the project goals must be considered. Each risk must be analyzed, quantified, and prioritized as much as possible with the information available at this stage of a new project. Risk responses, including mitigations, risk sharing, risk avoidance, and risk tolerances should be described in this portion of the project proposal.
Risk is inherent in any project today, and project managers need to constantly assess risks and continually develop contingency plans to address them. In project management risk management plans are an essential part of project planning, and can often time occur well into the execution phase of a project. In the case of Altex Corporation the project manager is faced with the decision to develop a risk management plan on his own, or not at all. In this paper we will explore and summarize the case surrounding Altex Corporation and answer a few questions regarding a risk management plan, which are: Why
In order to perform project risk management effectively, the organization or the department must know the meaning of the risk clearly. With regards to a project, the management must focus on the potential effects on the objectives of the project, for example, cost and time (Loosemore, Raftery and Reilly, 2006). Risk is a vulnerability that really matters; it can influence the objectives of the project
Many project managers focus so intensely on the effort and events around creation of the deliverables that they had forgotten about the other elements associated in making the project a success. Technical risk may lead to possible impact that could have occur in a project when an implementation does not work as wanted. Risks can be in terms of major and minor effects on projects. Technical risks can be a big problem if it is not handled properly. The NASA did not handled risks effectively where it may blow up any time. The night before the space shuttle was launched, a contractor and five engineers had informed managers to hold the activity as the engineers discovered the O ring rubber seals, a vital component of the shuttle had failed a few times in sealing from bad weathers. If the technical risks are not taken into consideration, it would provide sufficient impact towards the overall process that may even lead to death and injuries as similar to the Space Shuttle incident in year 1986.
The term risk has been defined in so many ways by many scholars. The term ‘risk’ itself is very broad to interpret. However, risk is often defined as a threat and it usually brings negative impacts to a person or an organisation. Hansson (2005) claims that many attempts have been made to define risk in a single meaning and eliminate other definitions which are futile and a form of ‘linguistic imperialism’. Since there is no exact meaning of risk, people describe risk based on their own perceptions and purposes. Perminova et al. (2008) and the Association of Project Management (APM) define risk as an uncertain event and exclusively negative (APM, 2006). Ward and Chapman (2003) recommend that project risk management (PRM) is categorized as project uncertainty management. Nonetheless, the term ‘uncertainty’ again brings confusion as there is no single meaning that can successfully define it (Perminova et al., 2008). On the contrary, Kaplan and Garrick (1981) define risk according to public’s risk perception. There are three criteria suggested by the authors such as the failure of that particular event, its tendency as well as the impact of the failure. Although there have been countless struggles to picture risk in a proper way, it is best that the focus should be diverted to a more important issue which is how to manage risk instead of defining it as time may not be on our side.
There are many causes of project failure and every failed project will have its own set of issues. Sometimes it is a single trigger event that leads to failure, but more often than not, it is a complex entwined set of problems that combine and cumulatively result in failure. In case of Avon, though implementation of SMT model was a the next logic step which would give a tremendous boost to its direct marketing structure, there were some pretty drastic errors made which led to catastrophic failure of the project. The prime causes of failure in case of Avon were:
Risk Management Procedure: Defining and summarizing the steps to respond to the risk during the project life.
This assignment is included in the 2014 session of the Risk Management module of the MSc in Project Management course at University of Aberdeen. The main purpose of the assignment is to demonstrate my understanding of the issues involved in Risk Management and how they are applied in my current Project environment. The assignment is split in to two questions as detailed below.
Project Risk Management – identifies potential risks (good and bad) that can affect the objectives of the project.