William Mckinley Campaign Film Analysis

Television has been influential in United States presidential elections since the 1960’s. But just what is this influence, and how has it affected who is elected? Has it made elections fairer and more accessible, or has it moved candidates from pursuing issues to pursuing image? The media only impacts the American Society, especially for the presidential election as it increases the talks in politics and gives the president a higher role to follow. The television race captures more popularity than what a citizen is actually voting for.

Over the years Campaigning in the U.S. has changed drastically because of technological advances, the internet, social media, and the real-time information sharing across the globe. One study suggest that over the years, examining 2000, 2004, 2008, and 2012, political advertising has become more negative. The Wesleyan Media Project’s charts states and 2004 election 45 percent of the ads were negative, where in 2012 about 65 percent of the ads were negative.1 There are many speculations on why these negative ads are increasing with every election, but one fact is that campaigns can use negativity to bring attention to a certain topic and sometimes benefit from the free media coverage if the controversy is popular enough.

How presidential candidates present themselves in the media can be proven to impact election results dramatically. Political figure using social media did not start to become more common until after the 2008 election because Twitter and Facebook were just recently created, but by looking at data from the past two elections it shows that the news presidential candidates put on their social media can correlate with how people will decide to vote. After researching what topics political candidates post and how they present themselves in the media with election results it can be established that a candidate’s presence in social media can have an impact on how people might vote in an election. “By 2008 candidate websites were standard and campaigns

practice in partnership with a prominent lawyer, George W. Belden. William soon met his wife

He spoke from the Oval Office at the White House and his address was broadcast live on national radio and television.

There are many types of communication that are often utilized when a president wishes to do so. Today, these range from giving speeches to using television and internet to spread ideas. However, when Truman took office in 1945 and became the first president to have a speech televised, the most popular ways to communicate were in-person and through newspapers and radio. Though, Truman did at times make use of the television, he more often utilized the same types of communication that his predecessors before him had used – preferring to speak to the public through the radio rather than through the television.

Many people remember the most known presidents in the United States throughout history however, certain presidents do not get enough recognition as others, the story of William McKinley is one novel that presents most of William McKinley's life from as the presidency. A man named Kevin Philips the author of the book, "William McKinley" believes that President William McKinley was a major part of being president and has made a benefit toward wining the wars of the United States. Kevin Philips has had experience toward being a commentator for decades based on the political and economic field, he has worked on the Harper's Magazine, the National Public Radio and the Los Angeles Time. He has also made other books, such as the Wealth and Democracy,

This campaign season, I worked for Bruce Davis. Bruce Davis was the Democratic candidate chosen in the primary to run for House of Representatives in the Thirteen District in North Carolina. This campaign season was not a traditional one in comparison to what I’ve studied of past campaign’s. Our world has changed with the creation of social media and campaign’s have changed with it. In our campaign we had to look harder to find a proper strategy for using social media to are advantage and think outside the box. Bruce Davis chose to give his intern’s and his staff free reign to come up with ideas to move our campaign into modern times. These ideas will be discussed throughout this paper. I will discuss my personal experience, which was an

The 1992 and 2012 U.S. Presidential Elections were two of the most famously negative campaigns in history and share multiple similarities despite being separated by twenty years. In 1992, incumbent President George H.W. Bush was seeking reelection against Arkansas Governor Bill Clinton, while the 2012 general election saw incumbent President Barack Obama seeking reelection against former Massachusetts Governor Mitt Romney. The campaigns of both incumbent presidents incorporated heavy use of television attack advertisements in the attempt to improve their political image, discredit their opponent, and win reelection.

Calvin Coolidge gave the first presidential speech that was broadcast to the United States over the radio. His policies as president were guided by his belief in private enterprise and small government. During his presidency, he cut taxes, limited government spending, and set high tariffs on imported goods, in an effort to protect the American industry. In 1924, Coolidge signed the Indian Citizenship Act, which granted full citizenship to all Native Americans while allowing them to keep tribal land

Doing so brings about a great deal of trust. The State of the Union Address is a great chance for any president to connect with the people. Clinton’s MTV saxophone playing was a great way for him to connect to America’s youth, and helped him win the election. FDR’s famous fireside chats helped him connect with the people.

In November of 1920 KDKA of Pittsburgh produced the world's first commercial radio broadcast, announcing Warren G. Harding the 29th president of the United States (Skretvedt). This development marked a turning point in American life. Radio because a prominent form of entertainment and communication and help shape the U.S. in the

Nonetheless, there are still unifying themes present such as civic virtue, and both speeches provide reassurance, hope and ideas for action to be taken. Where Kennedy's audience was the world, Roosevelt focused more on U.S. citizens and national policies. Roosevelt, too, understood the importance of new mass media communications, in particular that of the radio. As David K. Fremon describes: "Roosevelt charmed listeners with an excellent radio voice." (Fremon, 1997).

The invention of the television has had an impact on all aspects of American's lives. It has affected how we work, interact with others, and our foreign relations. One part of American society that it has especially affected is presidential elections. Television has impacted who is elected and why they were elected. Since the 1960's television has served as a link between the American public and presidential elections that allows the candidate to appear more human and accountable for their actions; consequently this has made television a positive influence on presidential elections. But it has also had a negative affect on elections, making presidential candidates seem like celebrities at times and making it easier to publicize mistakes

In the writing by Briggs (Young People and Political Participation: Teen Players) she notes that “social media are a critical new space for political discourse and engagement, which political institutions cannot afford to neglect” as the younger audiences use social media, and the people they follow as a guide it seemed vital that modern day politics has to infiltrate social media formats. This can be utilised by politicians and their agenda to widen the scope of their message. In the Praeger Handbook of Political Campaigning in the United States, Benoit investigates how successful an organised strategy using new media to win an election can be for political candidates. He states that “the innovative use of new media contributed to President Barack Obama's presidential campaign win in 2008” (Benoit, 2016). Obama's presidential campaign was one of the first to set the standard for political strategy online. The literature talks about the expansion of the internet and how that has provided a suitable platform for political agendas to grow exponentially. With the focus of the research project highlighting the specific use of social media it is important to reflect on the initial stages of online political campaigning, and to understand how Trump has cultivated this style of political